Groups are smaller communities within the larger ActiveRain. Join groups created by others. or start your own and
get others to join
This is the place to view the past and present contests put on by ActiveRain and its members. Everyone can join the
group and help encourage each other. Current contest will be highlighted posts so it's easy for you all to see. Let it
Curious as to what others in your profession think about a certain product or tool?
AR's community takes the time to leave honest and transparent reviews of their experiences
so you can be a bit wiser about your purchase.
Broken down by categories and subcategories for easy finds
Get an unfiltered look at what real users are saying
Leave a review yourself for others to benefit from
Add new products as you use them and gain points for doing so
ActiveRain University (ARU) provides free on-line training. We coach, consult and support real estate professionals about real estate trends, technology and social media.
ARU Calendar provides class types and registration links
Watch short tutorials on updating your photo, inserting a hyperlink and much more
Sign up for the Daily Drop so you don't miss out on AR's daily happenings
Find answers to most FAQ's
Whatever it is you're into and wherever you are, AR surely has a group for you to join.
Brand, off the wall, specific subject matters…whatever it is you're looking for.
Each time you write a post you can syndicate your post to 5 groups.
And if by chance you don't find what you're looking for, start a new group today!
Get your content in front of more eyes
Search by location or type
Feel free to start your own group
Find some that are close to home and close to heart
Each month AR runs numerous contests as a way for our members to engage in activities
that will boost their business and increase their visibility in the community and beyond.
Earn points by partaking in these contest and climb the leaderboard
Do what's good for you and your business by participating
If you have an idea for a contest, just let us know
Stay motivated and on track with new contests popping up each month
Ask a Real Estate Question
Here's another avenue for you to build relationships with others. Share your expertise with someone searching for answers.
Play the teacher role and help someone out today
Your Homepage will alert you of new questions in your state
A wonderful way to open a door to a possible new client
Ask a question yourself to get help
These state pages or hyper-local pages provide content directly related to a specific geographical location.
State, County, City and Neighborhood pages make it easy for consumers to find what they're looking for.
Post your listings, school information, local events, market reports and more
Consumers peruse these pages for information
Farm your niche market and cover all the happenings in your neighborhood
What would your business be like if you were able to attract and only work with "ideal clients"? You know, those clients that you really gel with. The ones you enjoy helping, and they enjoy you! The type of clients that you look forward to speaking to when they call, and you almost hate to see the deal completed, because they were so much fun to work with!
Sound like a pipe dream?
What if I told you that you CAN attract your ideal clients to your business?
Think about the marketing that you do. Are you focusing on one particular type of client, or are you spreading your marketing out to the masses - doing everything that every other agent is doing - hoping to catch anyone that comes along?
In my last post, "Jack of All Trades", I talked about trying to be everything to everyone. Well, your marketing is probably doing the same thing.
Most real estate advertising is not set up to attract specific prospects. It's the same old, tired listing information. Travel across this Country, and pick up a real estate magazine in ANY town, and you will see a lot of the same thing. Page after page of listing ads, with photos of agents, and lists of their "hype" (like We're the Best, or Our Service is #1, etc).
Isn't it any wonder that the average consumer thinks we're all just the same?
Now, what if you could create targeted marketing pieces that resonate with the specific type of client that you are wanting to attract? What if your marketing could speak to that particular client - could address their concerns, fears, aspirations? How do you think that could change the response you get on your ads? Do you think that would make a difference?
I challenge you to really think out a new process the next time you are preparing your marketing.
Is it going to be the same that everyone else is doing?
Is your piece going to stand out, or are you going to blend in with the crowd?
Are you focusing your wording to attract prospects to you, and your services, in a way that puts attention on THEIR concerns (and doesn't focus on you)?
I believe that if you take this approach, even on just one piece in your marketing, you will see an amazing difference in the response you receive!
Michelle has over 16 years of internet marketing experience, and has recently developed a program to assist other Realtors in learning how to set up and grow their business utilizing the tools that today's technology provides. Secret Agent Blueprint teaches Realtors how to harness the internet to create a lead generation system that will generate quality leads for themselves, without paying some high-priced lead company for leads that don't ever amount to anything. Using today's technology, Realtors can easily dominate their market.
Marketing for Real Estate has changed over the past decade, and in order to keep up with and dominate the competition, you need to be online. Find out how to use Internet Marketing in your Real Estate Business.
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.