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The Scoop on My New Social Gig and Why I Love It!!

By
Real Estate Technology with Imagine WOW! Digital Marketing Agency

 

Change in Career Social Media Marketing


“If you don't create change, change will create you” - Anonymous

I have always been a very private person by nature. Sharing what transpires in my day-to-day life has never been something that comes easy to me. It could be that I grew up with a father who was always in the spotlight and knew that my lifestyle as well as any verbal vomit would severely impact his career. Or maybe it was the lifestyle I chose with a very consumer-facing career in radio. Both created an internal monitoring system that screamed, “Don’t do it” long before the words escaped my lips.

As you can imagine, I’m not one for small talk and certainly won’t be found in the corner of a party gossiping about my life or anyone else’s for that matter. My tendency is to listen long before I speak or react no matter what the situation. Given that my DISC profile is an off the charts D and I, I can be somewhat of an enigma. My D has been the driving force behind each success within my life. It allows me to step out in faith, but also gives me a strong sense of how I will achieve those goals. For as much as I succeed, I've failed time and again. It’s those failures and my willingness to drag myself back into the race that make me who I am. A fighter, a survivor, a champion.

Now my ‘I’ is another story. I believe it has been completely manufactured by years of entertaining. It emerged through hours of presenting, teaching, training and just plain BS’ing as we so often do in sales. But it has served me well and will continue to be the glue that makes my relationships stick.

Creating Change Before It Changed Me

Over the last several years as social media emerged as a viable marketing resource, my challenge to communicate on a very real level was put to the test. I struggled to find meaning in the trivial details that were posted by friends and colleagues. If you know me, you know that I’m more a meat and potatoes kind of gal. I want to know the why and the how before I can get to the what. Social media flips that on its head. Social media demands that we entice through the ‘what’ and then engage and grow through the how-to. As an educator and trainer this concept spoke to my heart and soul, but definitely not to my head. At least initially.

It wasn't until I began to blog that all of the dots started to connect. Blogging was and is my outlet. It allowed me to climb outside that internal monitor that kept most ‘feelings’ or “warm fuzzy’ posts as I like to call them locked deep inside. I realized how freeing blogging and social media could be. I also realized the ability we have to share and connect with like-minded individuals when we are willing to wear our emotions (somewhat) on our sleeves. I will continue to fight that imaginary line I have created, but my ability to leap over it has become easier and easier.

Work It, Tweak It, Find Your Voice

Finding my voice has been life changing, but it certainly wasn't found overnight. I have worked at it, tweaked it, played around with it and tracked it incessantly. The perfectionist in me refuses to be bested by anything and social media is not any different then the next challenge which I'm delighted to say is one that I never expected.

I find myself stepping away from a 15 year career in mortgage and into a position where I manage the social media, blog content and online presence for a company that aligns perfectly with all that I have worked on and at for the last several years. I will be working directly with real estate agents to grow their business all while growing the online presence for Better Homes and Gardens Real Estate. It’s an exciting adventure and one that I’m ready to embrace mind, body and soul.

Life truly is a journey and one that if we reflect upon will present us with the pieces to our perfect puzzle. It is amazing to see how everything works together and that where we have been or even may be isn't our final destination. Every day we have the ability to reshape and form the magical life we deserve to live.

Take at a look at your journey…what bread crumbs have you left behind? What about them is speaking to you? It is your destiny and your life; don’t let another day slip by without determining what path you should be walking and what tools you need to succeed.

 


The Scoop on My New Social Gig and Why I Love It!! was written by Rebekah Radice.

Comments(22)

Former Agent
None - Adak, AK

Wow Rebekah.  That is HUGE that you are working with BH&G.  Congratulations.

Nov 19, 2011 08:38 AM
Joan Cox
House to Home, Inc. - Denver Real Estate - 720-231-6373 - Denver, CO
Denver Real Estate - Selling One Home at a Time

Rebekah, will look forward to hearing more about your new position evolving!      It does sound like another path you will be perfectly fit for!

Nov 19, 2011 11:06 AM
Martha Brown
Long & Foster Real Estate, Inc., Annapolis MD 21403 - Annapolis, MD
Your Homes Around Annapolis Agent

Isnt lifes journey amazing? And all we need to do is be open to the infinite possibilities that come our way. Wishing you much success and happiness in your newest journey.

Nov 19, 2011 11:13 AM
Anna "Banana" Kruchten
HomeSmart Real Estate - Phoenix, AZ
602-380-4886

Congratulations Rebekah!  One never knows where the road leads but you'd had faith, followed what you knew worked for you and WOW...a whole new opportunity.  Fantastic!

Nov 19, 2011 11:26 AM
John McCormack, CRS
Albuquerque Homes Realty - Albuquerque, NM
Honesty, Integrity, Results, Experienced. HIRE Me!

Hi Rebekah -

I'm glad we bumped into each other along Active Rains road.  The journey is ever changing and I fully intend on enjoying the ride glad you are too!

Best regards from the Q

Nov 19, 2011 11:30 AM
Rebekah Radice
Imagine WOW! Digital Marketing Agency - Burbank, CA
Social Media Marketing, Coaching & Training

It is most certainly a journey Frank and moving that ball forward is imperative to our happiness and success!

Thank you Aimee!  They are a great group of people and an exciting company to be a part of!

I couldn't have written a better job description if I tried Joan!  It's not too far off from what I've been doing for years, it just means I get to focus on it full time!

Nov 19, 2011 12:53 PM
Tatyana Makarov
Century 21 All Points Realty - South Windsor, CT
Your Greater Hartford Area Realtor

Hello Rebekah, Congragulations!

I'm really happy I found your blog... You have been inspiration to me.

Nov 19, 2011 12:59 PM
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Rebekah

Thanks for sharing your story, great post. And I enjoy following your blog.

Good luck and success.

Lou Ludwig

Nov 19, 2011 03:09 PM
Lora "Leah" Stern 914-772-4528
Coldwell Banker, 170 N Main Street, New City NY 10956 - New City, NY
Real Estate Salesperson

Rebekah, congrats on your new job and good luck on this new path of your journey.

Nov 19, 2011 03:23 PM
Lynn B. Friedman CRS Atlanta, GA 404-617-6375
Atlanta Homes ODAT Realty - Love our Great City - Love our Clients! Buckhead - Midtown - Westside - Atlanta, GA
Concierge Service for Our Atlanta Sellers & Buyers

Dear Rebekah,

What a wonderful example for others - seek joy and follow it! You have certainly moved along on your life path. I am going to try the DISC tomorrow. Thanks for the link.

Have a happy day -
Lynn

Nov 19, 2011 04:27 PM
Janet Jones
Just Your Style Interiors, LLC - Kihei, HI
Home Staging, Interior Redesign Kihei, Maui, Hawaii

Hi Rebekah--congratulations.  Sounds like you have found the perfect opportunity for you right now.  I always love reading your posts and you have certainly inspired me a lot and allowed me to ask some tough questions to myself, too. 

Nov 19, 2011 04:58 PM
Debbie Gartner
The Flooring Girl - White Plains, NY
The Flooring Girl & Blog Stylist -Dynamo Marketers

Hi Rebekah.  Congrats on the new position.  It sounds very exciting and sounds like a great fit...and a lot of fun.  Congrats.

Nov 19, 2011 10:36 PM
Jennifer Robinson
Starkey Mortgage - Where PEOPLE come first! - Montgomery, AL
NMLSR# 190994/AL#50092, Conventional, FHA, VA, Step Up and USDA

How exciting! I am looking forward to seeing you catapult yourself even higher than you ever dreamed.  Congratulations!

Nov 20, 2011 04:37 AM
Jon Kolsky
Kolsky Realty & Management - Long Beach, CA
Licensed California Real Estate Broker

Rebekah, once again you created a perfect blog, I really enjoy reading your blogs. Life really is a journey! Congratulations on one of your new journey with Better Homes and Gardens Real Estate!

Nov 20, 2011 07:19 AM
Kristine Ginsberg
Elite Staging and Redesign, LLC - Short Hills, NJ
NJ Home Stager

Rebekah - you know I've been excitedly awaiting this post and I'm so happy you finally announced your new and exciting endeavor with Better Homes and Gardens doing what you do best: Social Media. I personally think we all have our own personal style of blogging and don't think we all have to bare our soul to be heard, nor do we have to tell every personal thing that goes on in our lives to be great bloggers. For some that's great  and works, but not everybody and that's what makes blogs unique and fun to read.

I think you've found a great balance of showing us who you are while engaging us with your wisdom. I know this is going to be very exciting and I'm so happy for you! You are perfect for this job and what's better than getting paid to do something we love?! Drop me a line when your in NJ - there are lots of great places and fun things to do, and NYC is only 25 minutes away! (But you already knew that - lol)

Nov 20, 2011 02:48 PM
Sharon LittleJohn
Summit Funding, Inc. - Dallas, TX
972-365-1084 NMLS#32965, FHA VA USDA Conventional

Rebekah,

WOW! I cannot say I am surprised. You are so incredibly talented. I know this is where your heart is and I am happy for you that you have decided to take this journey. What an motivation you are to all of us as we go through our daily lives wondering "What If?" I know you will find amazing success in this adventure just as you have in the Mortgage world.

I wish you happiness and moments full of inspiration!

 

I will be anxiously awaiting  to follow your travels through your blog!

 
 
Nov 20, 2011 05:30 PM
Susan Harding, HomeStar Video Tours
Portland, OR
Showcasing You and Your Listings, 855-579-6284

Congratulations Rebekah!  It sounds like a perfect fit and an exciting change for you, without it being too much different from what you've grown to know and love.  And I love the wisdom that I can always find here in your blogs...wonderful work.

Nov 21, 2011 05:50 PM
Louise Thaxton NMLS 69996
Fairway Independent Mortgage Corp Louisiana NMLS#2289 Equal Housing Lender - Leesville, LA
Military Mtg Specialist - 866-960-9115 VA FHA USDA

Rebekah!  I am so proud of you and your achievement - what a blessing indeed!  Girlfriend - you ROCK!

Nov 22, 2011 03:55 AM
Susanna Haynie
CO-RE Group, LLC -Real estate sales and services - Colorado Springs, CO
Colorado Springs Realtor GRI CNE MCNE ePro MRP

Rebekah,

I can relate very much when you are talking about how blogging was (is?) your outlet and it is truly amazing what opportunities this online presence can bring - in your case a connection with BH&G. That is absolutely wonderful.

Can't wait to read more about your (new) journey. All the best to you Susanna

Nov 22, 2011 12:23 PM
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
850-476-4494 - Pensacola, Pace or Gulf Breeze, Fl.

Wow Rebekah I thought for a minute you were swtiching careers to SM marketing. I just wanted to stop by and wish you a Happy Thanksgiving with all the trimmings as well.

Nov 23, 2011 11:18 PM