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5 Rules You Must Remember When Blogging

Reblogger
Education & Training with Tech Training for You!

I don't reblog often. This one deserves a gold star! It was in today's daily drop email and I'm very glad I got to see it.

This post by Tammy Emineth lists FIVE excellent points to try and keep in mind when you create your blog posts.

Slow down and read this post and then apply it - excellent points!!

(then go visit Tammy's blog and tell her so)

have a great week! :)

Original content by Tammy Emineth

If you're new, you are probably writing for the reader. As we go along and learn more about the SEO side we may tend to shift our thinking and write more for search engines. But just like that old adage that innocence is best, how you started out writing may be the way you should return if you have lost some of that drive that first sent you into the blogging world.

stand outRemember that your readers are human.

If you wouldn't want to read something, why should anyone else? It's easy to get caught up quickly with the idea of keyword manipulation, title strategy and tagging but you also have to remember that you want human readers to see your content and engage with you as well. Naturally adding keywords into your content may seem like a stretch but write first, optimize second. Have your set of keywords on a separate paper and add them in where you think they would naturally flow after the blog is written. You don't need 10 keywords per blog either. Sometimes just one or two is all you really need. You don't need to keyword stuff or bold every other word for your blog to carry some weight.

Proof it..... then proof it again.

I have read too many blogs, and probably been guilty of it myself, where the wording and grammar doesn't even make sense. I get stuck on a sentence because I literally have no idea what the writer is trying to convey. Read it out loud (if you can and your neighbor on the computer next to you won't think you're crazy). Hearing your words aloud will allow you know how the reader is hearing it. Is the punctuation in the right place to relay the message correctly? I am not just talking about spell checking... but Wordo checking.blog customization

Be conscious of the layout

ActiveRain, just like any blog, typically gives you the ability to shrink the width of your blog down to manageable size. When your blog stretches the width of your screen it's hard to focus and our eyes tend to wander. You may eventually lose your reader altogether regardless of what you had to say. Use the customization tool and confine your blog to a more manageable size. Pick a background color and it will shrink the size of the blog. Break up your paragraphs and ideas. Use <h1> and <h2> tags at the beginning and tag with ( / ) at the end of a phrase or word you want emphasized. This is a heading tag and will stand out to your reader and to search engines.

Give your readers something to do

If you simply throw out a blog with information, as great as it may be, and never come back to interact with your readers, others will notice and may not continue to interact. I'm sure you have visited a blog before and perhaps not left a comment because you scroll though dozens of comments and never see a response from the writer. They may be reading your comment, but if you never know how they respond, you are less likely to continue to comment. This is the whole purpose of a blog; to comment, interact, learn and grow.

Write about something someone want to know about

This is probably the hardest concept to adopt. We can write for search engines and while we may be at the top of the list, no one cares what we have to say. You can't just write about the same thing over and over and hope to stay at the top. You won't gain readers, subscribers or clients if you are a one-trick pony. Branch out. Be personal, specific, intentional and purpose driven. Have a goal with each blog and keep that in mind throughout the writing process. "What do I want my readers to do after reading this blog?" If you can't determine that, neither will they.

 

 

 

Tammy Emineth is an expert in custom content and original articles for blogs, website, press releases and more. Contact me anytime and feel free to subscribe to this blog to stay up to date on my latest blogs and informative information. Email me or contact me for Real Estate Website Marketing and SEO Content Writing.

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The information contained in this blog is believed to be true and correct and while every effort is made to assure that the information is as accurate as possible, the author of this blog, and its comments disclaim any implied warranty or representation about it's accuracy for any particular purpose. All information is copy written and the property of Tammy Emineth.  

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Craig Daniels
This blog is all about technology and helping you to use it smarter! Your digital footprint is your chance to attract new clients. What kind of impression are you making via your website, blog, and social media? We’ll be talking about that! Are you as productive as you can be? What apps might help you out? Do you know how to use all the best tools inside the apps? I enjoy photography and videography, you can expect to see those topics also on this blog.
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PS - get ready for some homework… :) 

Comments (25)

Jerry Newman
Brown Realty, 210-789-4216, - San Antonio, TX
Texas REALTOR, San Antonio Military Relocation

Excellent re-blog, Craig. I will go over to visit with Tammy also. This a MUST read for all of us.

Nov 30, 2011 02:05 AM
Chris Canfield
Coldwell Banker Residential Brokerage - Tucson, AZ
Homes for Sale in Oro Valley and Tucson, Arizona

Hi Craig - Thanks for reblogging this as I don't typically go to the daily drop for my choice of reads!  Tammy has made some excellent points here.

Nov 30, 2011 02:21 AM
Steve, Joel & Steve A. Chain
Chain Real Estate Investments & Mortgage, Steve & Joel Chain - Cottonwood, CA

Craig,

Great food for thought; it is a bit of a balancing act. It's almost like writing to reach to different "people" Google and your real audience.

Steve

Nov 30, 2011 02:51 AM
Craig Daniels
Tech Training for You! - Staten Island, NY
Technology Instructor/Project Consultant

Jerry - glad you visited here as well - nice to see you

Chris - I always open my daily drop email - it shows (recaps) the 'featured' posts and some that weren't featured (like this one) but are worthy of note!

Steve - yes with the right balance comes the BEST posts, learning balance is important! :)

Nov 30, 2011 03:18 AM
Brad Rachielles
CENTURY 21 Peak, Ca BRE# 01489453 - Upland, CA
REALTOR, CDPE, Upland, CA

Craig,

I've been out of town for a week and really appreciate your re-blogging this post. Would have missed this one but for your post. Will definitely comment to Tammy. Also will be sending you an e-mail

Nov 30, 2011 03:45 AM
Dagny Eason
Dagny's Real Estate - Wilton, CT
Fairfield County CT, CDPE Homes For Sale and Condo

Craig - good for you for reblogging!    I loved the comments, too on hers...

Nov 30, 2011 04:58 AM
David Shamansky
US Mortgages - David Shamansky - Highlands Ranch, CO
Creative, Aggressive & 560 FICO - OK, Colorado Mtg

Balance that seems to be key. Good content, good title, concise but also the writer is human too so dont be a robot and only dish out facts or tips a little personality goes a long way

Nov 30, 2011 05:04 AM
Melissa Zavala
Broadpoint Properties - Escondido, CA
Broker, Escondido Real Estate, San Diego County

These are great tips. Nice reblog--especially since you say you do not do it much.

Nov 30, 2011 01:19 PM
Craig Daniels
Tech Training for You! - Staten Island, NY
Technology Instructor/Project Consultant

Brad - reblogs help keep great posts in front of more people, glad to hear this was the case for you too :)

Dagny - very glad to see you visiting, thx

David - agree with you completely, thanks for visiting

Melissa - this one resonated with me on all points, glad to see you :)

Nov 30, 2011 02:00 PM
Cindy Edwards
RE/MAX Checkmate - Johnson City, TN
CRS, GRI, PMN - Northeast Tennessee 423-677-6677

I like reading Tammy's blogs, she is very good at it.  I would love to have a one on one with her!!  I have a hard time learning through just reading it. BUT, I will try!!

Nov 30, 2011 02:04 PM
Mike Yeo
3:16 team REALTY - Frisco, TX

Craig - that is a great reblog. Glad you decided to reblog it. I would not have found it. Tammy puts some great points out there.

Dec 01, 2011 01:06 AM
Craig Daniels
Tech Training for You! - Staten Island, NY
Technology Instructor/Project Consultant

Cindy - when we pick up even one point at a time, we are PROGRESSING! :) thx for visiting

Mike - glad to hear that you caught it on the reblog, thanks

Dec 01, 2011 07:02 AM
Jeremy Wrenn
Winslow Homes - Youngsville, NC
VP of Finance, Winslow Homes

Craig, good reblog. 

And two things I found funny:

1)  You started with "I don't reblog often", and I suddenly thought you were going to segue into a Dos Equis commercial.

2)  The blogger said to:

Proof it..... then proof it again.

Then later proceeded to type this:

Write about something someone want to know about

I'm pretty sure it should be "wants" and not "want".  Thus proving, that even checking twice can miss things!  But it made me chuckle for sure.

Dec 02, 2011 05:09 PM
Craig Daniels
Tech Training for You! - Staten Island, NY
Technology Instructor/Project Consultant

Jeremy - interesting! I had to youtube the DE reference (I watch zero TV) - funny guy "the most interesting man in the world" they hang on his every word (even the prepositions) ha!
and as far as proffreadding we all miss a few here and there, imagine if we didn't go back to check! :) 

Dec 03, 2011 12:27 AM
Sidney Kutchuk - Realty Works Temecula Kutchuk - Realty Works Temecula
Realty Works Temecula - Temecula, CA
Realty Works Temecula

Nice re-blog, I'll go over to Tammy's post and comment also!

Dec 03, 2011 03:33 PM
Jeremy Wrenn
Winslow Homes - Youngsville, NC
VP of Finance, Winslow Homes

Craig, yes, the DE is a pretty funny concept!

Did you mean to misspell proofreading?  If so, or if not, it's pretty funny!

And yes, making sure it's all correct is sometimes hard!

Dec 05, 2011 02:55 AM
Craig Daniels
Tech Training for You! - Staten Island, NY
Technology Instructor/Project Consultant

Jane - glad to see you - thanks for visiting

Jeremy - glad you enjoy my humor too :)

Dec 05, 2011 02:59 AM
Jeremy Wrenn
Winslow Homes - Youngsville, NC
VP of Finance, Winslow Homes

Yes, I do!  Subtle, yet excellent!

Stay funny, my friend (another DE reference).

Dec 05, 2011 03:09 AM
CA COASTAL ESTATES Lauren Selinsky Perez CRS
California Coastal Estates - Aliso Viejo, CA
"Your Real Estate Broker" #oclauren

That is a great re-blog!

Happy Holidays! Trying to spread holiday cheer for those that I met this past year through blogging and subscribing and came by my blog! Thx~

Dec 11, 2011 06:00 PM
Ken Brandon
Coldwell Banker Sea Coast Advantage (Jacksonville, NC) - Jacksonville, NC
Camp Lejeune, Jacksonville, NC

I appreciate the re-blog. To me, this is relevant information that will help me in my quest to improve the quality of my posts.

Dec 20, 2011 03:05 PM