In fact the people "most trusted" are often the ones I least trust. Unfortunately in really tight communities those people have a greater amount of influence over a smaller amount of people. So think about it:
Does the person you trust for advice in a topic have any successful experience in that topic or is it just their job?
When someone instructs you to do something that could as easily be theory as method have they done anything to actually demonstrate the possible outcome or did they just sell a lot of books so you trust them?
Did the person earn your trust because they were the keynote speaker at an event you paid to attend or have you actually seen evidence what they present works based on historical data?
I write this because there are people I trust who others barely know. They often know more than those who write the books or who give the keynote addresses on the same topic. At the same time it's a plea with those who do speak, write and earn trust to stop abusing it. Quit talking about things you are utterly clueless about.
My concern is when I see a group of folks for whom I truly care too often looking more like a flock of swallows blowing around in the wind with no obvious destination because they latch on to a few who are employed for just that purpose, who have little to no historical operations experience but who have great smiles and beautiful words.
Be careful my friends. do your own homework.
Trust but verify.
P.S. Those who can, do. Those who can't ... HOWEVER: teachers can learn to teach. Just make sure your teacher is worthy of your trust.
Image: Stuart Miles / FreeDigitalPhotos.net
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