I'm guilty of it and it's frustrating..you're hoping all the Facebook, Twitter, Linkedin, Google plus, Stumble Upon, Digg, Plaxo, Follr, Klout, Agent Social, Social Bio, Thumtack and of course Activerain will ultimantly produce leads that turn into business and closings.
The list goes on and on and on and on..link after link after link after link...and although it's necessary to stay on the cutting edge, it can and will handicap your income producing activities (But hey wait a minute - isn't all this stuff supposed to be income producing activity?) I sure hope so, but the problem is it can suck you in big time! I say enter Google at your own risk, you may not return for half a day or more. I'm curious, is it just me or do others get caught up in this trap. You never leave your desk going from this page to that page and back to that page only to end up on another page, oh wait that looks interesting, click here click there, close this close that, open this open that, share this share that next thing you know you're booking a trip to Cancun, or checking out your family tree on ancestry.com, buy a massage on living social, bookmarking this bookmarking that...oh wow look at that site...$30 here, $200 there. Spending money instead of making money.
I've heard the illness referred to as "Hiding behind the Technology"
Bottom Line:
Easier said than done, but if we are to reach people, we have to use techniques that bring us closer to the subtle complexities of human behavior. We need to hear that catch in the voice, see the way the eyes glitter, and let them see and hear us. If you want to be more effective, stop hiding behind technology. Get out there and see someone. Pick up the phone. Have a real conversation. Stop pretending to take action.
Indeed, E-mail has become of the most commonly used action/people avoidance techniques. We shoot out flurries of E-mails when we should be sitting down with someone or, at the very least, picking up the phone and directly furthering a personal, as opposed to a paper, relationship.
Short of taking Adderall, Strattera :-) I'm curious what do you do to stay on track while browsing google?
BTW..My parents have been in business for 35 plus years, no computer, just got touch tone phones and a credit card machine...they do quite financially just keeping it simple "Old School" You got to have the technology in the real estate business, but man when does it end?
Ok got to get out and talk to some people.
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