Your Fingers Will NOT Get Frost Bite From Doing Cold Calls!
Lately I have been working at getting in routine of making 50+ cold calls a day before noon. I do that because if I put it off any longer then that I will make excuses and "forget" to do it later on in the day. Cold calls is one thing that people in this business does not like doing.. To put it simply it's not fun.. You get a lot of NO's! You get cussed out a few times and some just can't handle the rejection. But it's all a numbers game.
One thing that I have learned from Ben Kinney's IMSDesignation program is having the right thing to say and having enough people to say it to. The facts are if you call enough people eventually you will reach that person at the right time that will be ready to talk to you, be cordial with you, have questions for you and translate into listing with you when the time for them is right to put their house back on the market.
Remember we are in the lead generating and relationship building business. Those that we initially call or knock on their door isn't going to just give it to you up front.. Well it's going to take a little bit of "wooing" them before they decide to give that listing up to you.
Don't be afraid cold calling... In the past two days I have two new leads to work and calling expired is awesome because you already know ONE important factor... Which is they recently wanted to sale their home. You just need to find out why it didn't sale (from their perspective, and build that relationship).
I am looking forward to doing more cold calls tomorrow morning, developing my marketing materials and go work on leaving those materials at my geographical farms..
December is only a slow month for those that are allowing themselves to slow down... What are you doing to contribute to your business???