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Sacramento Construction and Repair Trends in December – There is Still Work Out There!
As the year comes to an end, the Sacramento construction trend seems to be funneling toward necessity. Budgeted money has been dried up, the weather is shifting to much cooler temperatures, and the holidays are upon us. For some, this is a slow time.
With these conditions in place, what's a contractor to do?
Recognize that this is a normal trend and target accordingly! Not one of these conditions can be blamed on the economy, take a look. Budgeted money always runs out by year's end, it should, that's what the budget was intended to do. It get cold in the winter every year. The rains will always put a damper on calls for improvements to the client's property. And the holidays are always a time of travel, visitors, and get-togethers; just look at your own schedules for December.
So how can contractors shift to work within this trend, the winter slow down?
Well, property owners are still in need of repairs. There are emergencies that have to be addressed, homes sales do happen, improvements before the holidays are all examples of things that are being done. These jobs may be limited in number and not your regular "choice" work. But these are the jobs that always trend at this time. We just need to be aware of it and work toward securing our position.
Keeping in contact with our existing customers will keep our names fresh in the mind of property owners. Not the hard sell contact, but the gentle reminders that we are still in business and ready to help if needed type. I contracted with a tree service just because he calls to say "Hi". I forgot about him, and the fallen tree out back, until he gave me a jingle.
Contractors need to be responsive. Sometimes, this means "Johnny on the spot" fast. I got a call yesterday while jackhammering some concrete. I called back 5 minutes later, and it was too late! They were in a real hurry. For emergency work, you have to be ready to go to get these jobs. But that market will always exist, any time of year. The nature of the call may change, but the urgency is the same.
Finally, many homeowners and businesses like to do some improvement before the holidays. Having that party with the home looking great is important to many homeowners. Some plan on doing it themselves and realize they need help to finish on time. We get calls to paint a few rooms, or do small improvements this time of year. Small jobs just to spruce up the place before the visitors get in town is not uncommon to us.
These are all jobs that are out there, it seems to be the winter trend in Sacramento and many other towns across the nation. It is something that contractors and people in the home improvement trade need to recognize and make marketing efforts toward, in order to stay busy during this time of year.
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Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.