Helping Sell Your Home, The Benefits of Staging

Mortgage and Lending with Guaranteed Rate NMLS# 2611 173124

Taking time to neuter the home before it goes on the market by getting rid of the chaos, opening up corridors, living spaces and walls, lightening bold colors and exposing hidden pieces of charm and architecture goes a long way. A seller’s taste in decor and the lovingly acquired pieces can potentially, clutter their homes, this is a huge turnoff to a prospective home buyers.

What’s fine for living is not always fine for selling, sellers and selling agents alike should want to portray a lifestyle that people can relate to and aspire to. You have to have them fall in love as soon as they walk in the door.

As the market has switched directions and the numbers of able-and-willing buyers has dropped, home sellers are turning to staging consultants to give their properties that extra oomph to impress and compete in the buyer’s market. Relatively inexpensive staging has proven to turn the tables for homeowners itching to sell.

People buy on emotion; generally speaking people want to imagine having a grander lifestyle. We like to think that we’re going to live in a beautiful, always-clean home and that we’re going to entertain a lot, so being able to portray that to a potential buyer can be a determining factor in their decision. When a buyer comes in the door, they need to be able to see themselves in that place.

A few tips to consider are; organize, repaint in neutral colors, open the space by keeping furniture and trinkets to a minimum, take out family pictures and treasures, and most importantly make sure it’s spotless. Keeping in mind that “less is more” can help in situations where an inexperienced seller might question particular spaces.

Get rid of stuff. It can’t be said enough how important it is to declutter your home. Most people accumulate things like furniture, pictures, vases, vacation mementos and other knickknacks and then find places for them in the home, rather than taking something out. Most people don’t even really notice how much clutter they have because they have learned to live with it. But really, is there any better time to purge than when you move? Consider it a head start on packing.

You have to know your environment and what people will be looking for

A vacant home is nothing more than an empty shell and buyers have very little imagination. An empty room either looks too small or too overwhelmingly big for a buyer’s furniture. Create the space for them.

Even if the buyer is single, he or she is likely to bring an entourage with them when their inspecting the home, so be sure the hallways and walkways are big enough for three, even four people to be in at one time.

Rooms posed well for good photo shoots are becoming a must in home-selling because buyers get a first peek at your home on the Internet. The time that people actually have to spend physically looking at properties is very limited.


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Eric Harlington

VP of Mortgage Lending
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