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6 Steps to Establishing SUCCESS! Now’s the Time to Set Your Goals for 2012

By
Real Estate Agent with East West Realty 0226005035

Resolution- to decide to change or improve something about yourself.

How is your resolve? Our intentions are good, but our resolve weakens the further we get into the year. Hopefully, everyone has already established your goals for 2012. If you haven’t, today is the day to start the new year off right. While everyone else is settling down for the holidays, it’s the perfect time to reflect on what it is that you want to accomplish next year and HOW do you plan to do it?

A recent poll reported that 84% of Americans make at least one resolution. However, only 28% of us follow through in trying to keep them. And, of those who do follow through, 25% of the resolutions we do make will totally be abandoned within the first 15 weeks. Those who do manage to make a resolution last for longer than 6 months have usually tried to keep it 6 times previously without succeeding.

Setting Goals for 2012: Now’s the time for establishing our Action Plan for 2012. Goals should be measurable, obtainable, and easily accountable. We need to dig down deep inside for what we’re willing to do to overcome all obstacles in our way to accomplish our goal.

Here are 6 Steps to Success!

1. Have a GOAL.- Goals must be clear, specific, detailed, definite, achievable, written down, measurable, and reviewed often.

2. Have a Plan for that goal.

3. Prioritize your action plan, and be specific.

4. Schedule- How much time? What kind of activities will you do each week?

5. Implement- When are you going to start? How much time on each activity?

6. Measure and Monitor your goal and action paln periodically.We must understand the value & how you benefit. What are the consequences if I don’t achieve it?

What are some things our weekly schedule should include for new home agents?

• Prospecting

• Meet &greet basic training, practice interview involvement questions, demonstrate new home techniques

• Meet with Builders periodically to keep them in the loop

• Lead Follow-up/internet follow up as well as REALTOR® followup

• Use social media on a daily/weekly basis to connect with potential buyers, REALTORS, friends-

• Customer Service time

• Quality Family Time

Remember to do the most difficult tasks first. Most energy in the morning.

WE MUST CREATE A NEW HABIT- Prospect, Follow up and follow through

Practice changing your habit. Evaluate every 90 days.We have good ideas and not so good ones. The market changes as well. Develop consistency and follow through. Prospecting, Follow-up, and Follow-through should become a new habit. Takes discipline and a positive attitude. Treat Prospecting and Follow-up as an appointment. Be goal oriented, develop a daily schedule. What one thing will I change in next 30 days?

To Assure Success, Select a Goal that…

Is urgent and compelling- a real attention-getter

Is a first-step goal achievable in a short period of time- in weeks rather than months

Is bottom-line result, discrete and measurable

Makes you feel ready, willing, and able to accomplish- a motivator

Can be achieved with available resources

Historic traffic figures show that 35-40% of our annual walk-in customers visit us in the first quarter of the year. 60% of our house sales occur in the first half of the year.(When establishing your monthly/quarterly goals, keep this in mind)
 
 

PERSERVERANCE

  • Avoid the Quick-Fix Mentality- start a one-year personal growth and development project.
  • Set a goal, develop a plan, and read books & tapes on selling. Agents need to return to “basic selling fundamentals" to endure the obstacles today.
  • Above all, avoid the temptation of trying to become the best too quickly.
  • Avoid procrastination, and give yourself time. There is a reason for everything-even success
  • The keys to success are patience and foresight. The man who lacks this is not cut out for business, We all know that this market is going to turn around, and those who are ready for it will reap the benefits…
Remember, your current customers and prospects are also other salespeople’s prospects.
Therefore, persistence and consistency are the keys to keeping a meaningful relationship. The moment you stop calling or writing is the moment they become involved with another salesperson. Be ready to execute our game plan January 2nd, so you will be successful in 2012!

For Information about East West Partners’ waterfront communites, visit www.eastwestcommunities.com.

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Posted by
Mark Edwards (757) 288-7584
Jamie R. Bell
Bell Realty Group at Berkshire Hathaway HomeServices NEP - Glastonbury, CT
Your Central CT Realtor

Nice post and great simple ideas. my biggest goal this year is to put it all in writing!!

Merry Christmas!

Dec 22, 2011 12:30 AM
Mark Edwards
East West Realty - Suffolk, VA
East West Realty

Sounds great Jamie, appreciate the comment. Merry Christmas!

Mark

Dec 22, 2011 12:32 AM
Joe Petrowsky
Mortgage Consultant, Right Trac Financial Group, Inc. NMLS # 2709 - Manchester, CT
Your Mortgage Consultant for Life

Outstanding points and all important. One of the goals I set every year, is how many referral I am going to give out. For example, one goal is to give out 100 prequalified buyers to Realtor partners. I'm two short, from accomplishing my 2011 goal.

Dec 22, 2011 12:37 AM
Pat Laracy Baker
Realty Executives Boston West - Holliston, MA
Pat Baker Dream Home Maker

Now you have given me a guide for my new year,  You have covered so much here in your blog post Mark and it is the time of the year that inspires me for the next.  Great job.  Merry Christmas and Happy New Year

Dec 22, 2011 01:45 AM
Mark Edwards
East West Realty - Suffolk, VA
East West Realty

Thanks Pat and Righ Trac Financial. I appreciate your input and wish you'all a happy holiday season and prosperous new year!

Mark

Dec 22, 2011 05:25 AM