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We don't know why the phone keeps ringing, maybe it is a result of our actions.

By
Home Builder with Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 CSL#642819

We don't know why the phone keeps ringing, maybe it is a result of our actions.

 

We have been very fortunate with the weather here in the Sacramento area, with temperatures in the low 60’s and clear skis, it’s hard to believe that it is late December. It has allowed me and the guys to continue working both inside and outside as if it were October. I am grateful for that!

 

I have several projects that are hard to schedule, we don’t know how long things will take until we open stuff up and find the problem and the extent of it. We have managed to keep the projects short and at a minimal cost on several projects this week. But by doing so, we have started earlier on the next improvement project. Much of our work is in the apartment communities in our area, moving start dates can be a challenge. Giving notice to residents, ordering materials, and other timing issues can make such a reschedule cumbersome, if not impossible.

 

In fact, we were so far ahead of schedule, we couldn’t move up the next job until next year (next week). While contemplating having time off, my phone started ringing. “Can you look at moisture problem in a closet today?” was the first call. Minutes later, “The bank needs to have this list of things done before they will finalize the loan on the apartment refinance, when can you come look at these items?”


Wow, and I thought that Christmas was over.

 

So why does my phone keep ringing? Why do those gaps seem to get filled in with just the right job, at the right time? Could it be 

 Karma? Marketing? How about “dumb luck”?

I’m not sure what the answer is, but this much I do know.


When I put an effort into marketing my construction services, provide a good service to those that need help and be grateful for what I have, my phone rings.


Maybe it is “dumb luck”, I’ve been pretty lucky then! I do market myself, but not all the calls are a result of marketing. So I plan on continuing what I have been doing in the past. This includes doing those things better as I go along.


Do I know why and how this is working?


No, I don't know.


But it is, and I am grateful for that!


Shirley Parks
Sands Realty 210-414-0966 - San Antonio, TX
Broker, 210-414-0966, San Antonio TX Real Estate

Hi Tom, Hmmm... looks like you made the cover of Vogue!  Very impressive.  :o)

Dec 29, 2011 02:44 PM
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives

Hi Tom,

I hope business continues to do well for you!

Wishing you a very successful and Happy New Year!

May your phones never stop ringing!

Patricia

Dec 29, 2011 02:46 PM
DeeDee Riley
Lyon Real Estate - El Dorado Hills CA - El Dorado Hills, CA
Realtor - El Dorado Hills & the Surrounding Areas

Tom,

I don't think it's because of "dumb luck" but because of your hard work and great marketing.  I wish you continued success in 2012 and always!

DeeDee

Dec 29, 2011 02:59 PM
Mary Macy
Top Agents Atlanta Metro - Roswell, GA
Top Agents Atlanta Metro

It is so great to be busy, the alternative is not much fun.  Best Wishes for a successful 2012.

Dec 29, 2011 03:17 PM
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

I didn't know I was so famous Shirley.   :)

Dec 29, 2011 04:01 PM
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

I wish the same for you Patricia, Happy New Year!

Dec 29, 2011 04:01 PM
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage


You are so sweet DeeDee, thanks for the kind words. I've learned, from people like you, that this takes effort.

Dec 29, 2011 04:02 PM
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

Thanks Mary for your comment. Hope your new year is successful too.

Dec 29, 2011 04:03 PM
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

May your business continue to grow in 2012!

Dec 29, 2011 04:37 PM
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

Thanks Sharon. 

Hope you experience prosperity too.

Dec 29, 2011 05:10 PM
Doug Bullwinkel
E Mortgage Capital, Inc. NMLS 1416824 - Roseville, CA
Mortgage Loan Officer NMLS #281609

I don't think your marketing had anything to do with it Tom.  I think you can credit it all to your cover story in Vogue.  What is next for you Tom?   Maybe Playgirl?  Whatever works is what you should keep doing.  If I were you I'd just scrap everything else and concentrate on the magazine covers for now.

Dec 29, 2011 05:15 PM
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

Scrap it and focus on magazines. Got it!

I'll see what I can do Doug.

Dec 29, 2011 07:18 PM
Mary Yonkers
Alan Kells School of Real Estate/Howard Hanna Real Estate - Erie, PA
Erie/PA Real Estate Instructor

Tom,  Love your humor.  Congrats on a successful 2011 and wishes for repeat in 2012. Keep blogging.

Dec 30, 2011 12:20 AM
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

Thanks Mary the encouraging words here.

Happy New Year to you!

Dec 30, 2011 02:24 AM
Judith Sinnard
SMARTePLANS; Houston, Texas - Houston, TX
The SMARTePLAN Lady

Tom, all the marketing in the world cannot overcome poor pricing, poor execution and poor customer service. Yes, no doubt your marketing has enhanced your reach, (you DO have a flair for it) but your attention to the details in a business sense are the "basics" no business can afford to ignore. Consumers respond to clever marketing but your phone continues to ring long after their job is completed because you DELIVERED. The great thing about internet marketing is that satisfied customers have a BIG VOICE. Congratulations, and all the best for 2012. 

Dec 30, 2011 05:26 AM
Tom Arstingstall, General Contractor, Dry Rot, Water Damage Sacramento, El Dorado County - (916) 765-5366
Dry Rot and Water Damage www.tromlerconstruction.com Mobile - 916-765-5366 - Placerville, CA
General Contractor, Dry Rot and Water Damage

Wow, apparently some of my commenters have a voice too!

You hit it right on the head Judith. I think we can see this in word-of-mouth, repeat business, and referrals. We all work real hard to find the customer, let's work equally hard at satisfying them.

Thanks for the kind words.

Looking forward to 2012!

Dec 30, 2011 05:57 AM