SETTING BUSINESS GOALS FOR 2012? Easier said than done!!! ACHIEVING OUR GOALS is easier when we remember to begin with BABY STEPS!!
Inspired by a wonderful new video produced by and staring, MICHAEL THORNTON, Michael provides a description of the process of changing your life, one day at a time. Michasl skillfully describes the theory of MIND MOVIES, whereby, if I'm right, through visualization of the goal, success is more easily achieved. I actually take that process one step further and, through the practice of PSYCHODRAMA, experience the emotion, relief and sense of achievement felt when the tasks are completed before doing the work or completing a task. We can experience the high of success before actually doing the job.
Michael's MIND MOVIES process is a step in the right direct and I would expand that process to the actual steps taken to achieve those daily goals through by VISUALIZING THAT MOMENT WHEN THE GOAL HAS BEEN ACHIEVED or THE TASK HAS BEEN COMPLETED. More importantly, actually experiencing the relief and reward of completing a task, especially an onerous or dreaded task, We can experience success before completing the task. As I tell folks, "Think about how GOOD you're going to feel when you've done it". See: Psychodrama, whereby, through roll playing and simulation, a person can actually "feel" achievement and success.
REAL ESTATE SUCCESS MOTIVATION GURUS who sell expensive seminars, books, videos and coaching know that most real estate agents have little business experience. Therefore, they cleverly sell SUCCESS. Or, they sell the SIZZLE!! They sell recipes for success through the use of their scripts, fliers, advertisements, company structures, farming material, 
etc., etc. What they do not and cannot sell is a plan for success based on your individual personality, history and capacity to perform according to their plan. They may take the process a step farther and offer coaching. As with the seminars, books and videos of the success gurus, the programs designed by the coaches are often based on their experience, not yours. Simply stated, their plan may not fit YOU!
DISCLAIMER: I wouldn't discourage anyone from purchasing the seminars, books, videos or coaching products offered for sale by "experts". My goal here is to encourage readers to look WITHIN YOURSELF, identify your own skills and abilities and develop a PLAN FOR SUCCESS that suits YOUR personality and experience.
Few of us actually managed a company or a business with responsibility for the profitability of that business. However, if we understand that managing our real estate practice is, indeed, running a business, the approach, planning and day to day operations may change dramatically. Rather than looking to our employing broker or company for guidance, as would a government or private sector employee, we'll develop our own business goals and plans. Rather than following a JOB DESCRIPTION written by the employer, we develop our own BUSINESS PLAN.
Don't forget the budget. It will save you from succumbing to the gurus, web site purveyors, SEO promises, etc. that may cost you far more than you'll ever receive in business benfits (sales).
FACT: A JOB DESCRIPTION will suit an employer's goal of managing an employee to help the company profit.
FACT: A BUSINESS PLAN will facilitate your goal of achieving sucess and profit for YOUR BUSINESS.
MAKE A LIST AND CHECK IT TWICE. In fact, check, edit, change it faily, weekly, monthly as necessary and expand the list of tasks to achieve your goals.
Then THINK ABOUT how good you're going to feel when you complete those jobs/tasks . . . .
ONE STEP AT A TIME.
Courtesy, Lenn Harley, Broker, Homefinders.com, 800-711-7988.
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