What would you do if you had a $1.8M home in beautiful James Island and it had already taken over ONE MILLION DOLLARS IN PRICE REDUCTIONS?  This agent called in my team.  I was preparing for a staging & redesign class and thought this would be an excellent final project....

A little background.... This home is located on deepwater in beautiful James Island, near Folly Beach.  Most of the local properties are considered beach or vacation homes.  Does this home look like it fits the targeted demographic?

    

 

       

 

      

 

We were given a $500 budget for accessories & rugs.  With that said, THE REVEAL.....  Do you think it fits the targeted demographic now?

 

     

 

     

 

     

 

 

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First Impressions Home Staging & Interior ReDesign is a nationally award winning company owned and operated in Summerville, SC a suburb of Charleston, SC.  We provide high quality staging for both occupied and vacant homes in the greater surrounding areas and beyond!  For more information please visit, www.WeStageSC.com.  If you are interested in learning about making Home Staging your profession, please visit, www.StagingAndRedesign.com for more information.

 
Post is included in group: Staging Successes
Post is included in group: Staging "Before" & "After" Pictures

17 Comments on Turning Victorian Beachy for less than $500

NOV
09
2007
A+++...I was looking for the velvet ropes and stanchions in the "before" pictures - very "look, but don't touch!".  A huge breath of fresh air went through!  Julie
4:52pm • #1
1 Featured Post

Very nice! I can't believe people would drop the listing price that much instead of having the home staged.

What a difference you and your team of students made. Congratulations!

6:22pm • #2
113,205 Points Outside Blog

Melissa-

Nice! Removing those dark & oppressive draperies, the fussy items in the bedroom, rugs.  Makes a huge difference.  I have experienced home sellers who have years of investments in antiques, old expensive oriental rugs, custom drapes, etc who just can't believe that showing off these expensive items does not help sell the house! I haven't had alot of success in changing their minds, especially when the realtor has gushed over the furnishings in an attempt to get the listing.....

Kathy

7:07pm • #3

Melissa - I can't believe what you manage to do on such limited budgets . What a difference you made to this home! I am guessing the class all passed with flying colors:)

Stephanie

7:43pm • #4
NOV
10
2007
Melissa,
As always, another one of your fabulous jobs - even though it was a class - it was you who taught them! I'm amazed at the transformation on sucha  limited budget. Girl, you are extraordinary.
11:01am • #5
103,517 Points 2 Featured Posts Localism Sponsor Outside Blog
WOW!!!  The transformation is fabulous!  What a great experience for the class.
11:07am • #6
140,017 Points 1 Featured Post Localism Sponsor

Melissa, Beautiful styling and fantastic teaching practicum! What an awesome experience it must have been! I would say you captured your target market perfectly, as well!

11:11am • #7
116,700 Points 3 Featured Posts Outside Blog
Love the change its neat and clean. Wish they would have given you 500 more for a few more accents. Great job!
12:52pm • #8
213,857 Points 6 Featured Posts Outside Blog

Thanks everyone for the great comments!  Getting them to do this job period was like pulling teeth!  The home isn't even on lockbox.  They want to sell, but aren't making it easy.  It would have been great to have a bigger budget, but then I might have liked to have had some for my time then.. lol.  We were only able to have this because it was class and would only charge for supplies.

I do think my students did an excellent job.  They were able to find great objects in drawers and closets & really make them work!

1:44pm • #9
NOV
11
2007
194,326 Points 13 Featured Posts Outside Blog

Melissa,

What an incredible transformation of an Occupied home!  Your class did a great job modernizing it yet still keeping the charm intact.  Removing the excess and fussy furniture went a long way to making this home more appealing to potential buyers.  Great job!

4:20pm • #10
NOV
14
2007
Melissa, what a fun class day that would have been.  It isn't too often you get to stage a home of this caliber.  Looks great now.  Hope it sells very, very quickly.  Betty
10:08pm • #11
NOV
15
2007
213,857 Points 6 Featured Posts Outside Blog
The great thing was that they actually let us do our job... how often does that happen?  They really want to sell this property and decided to let us do what we do best without second guessing us!
10:01am • #12
NOV
16
2007
If anyone ever doubted staging works,  this should be the proof perfect.    Great job with limited resources.
5:39pm • #13
NOV
17
2007
3 Featured Posts
Melissa, they did a great job!  Good bones and nice furniture existing helps a lot!!  I am sure they didn't mind letting you do the job for $500......what client wouldn't love that opportunity??!!!  Hope it sells quickly-it looks super!  Regards-Kathleen G
3:17pm • #14
NOV
19
2007

It is great when clients let go and allow the Stager to work uninhibited.  Great job!!!

Tarenia 

7:42am • #15
182,189 Points 4 Featured Posts Outside Blog

I love the changes made in the living room.  More specifically, the window treatment went from such a dated look to something spectacular.

Excellent job. 

 

5:26pm • #16
NOV
20
2007
Your students did a great job. It always makes me shake my head a little when they'll take a one million dollar price reduction, but only give $500 for staging!
4:48am • #17

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Melissa Marro www.StagingAndRedesign.com www.RedesigningCharleston.com

Charleston, SC

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