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In Case You Missed it... Here's Help With Expanding Your Referral Base

Reblogger
Real Estate Agent with Falcon Property Company

Marte has some great marketing ideas here to help you with your business.  We think we know who our 'inner circle' are doing business with, but by looking around, the idea of paying it forward can truly enhance your sphere.  She also has a link for three FREE "Let's Get Acquainted" pre-written letters. 

Original content by Marte Cliff

Do you know the other business people who serve your customers? If not, why not?

I don't mean just the mortgage lenders, title officers, and others who help facilitate your transactions. I mean the people who own and operate other businesses that serve the consumers in your territory. Mechanic at work

Think hairdresser, cafe owner, mechanic, and grocer. Think landscaper, photographer, pet groomer, and day care operator.

All of those people know and interact with the people who are your potential clients.

So get acquainted with them. Put yourself in a position that will cause them to mention your name or hand out your card any time one of their customers mentions real estate.

How?

 

  • By offering to help them build their businesses.
  • By being interested in what they're doing and offering to tell your clients and customers about them.

 

To help you do that, I wrote a set of 3 "Who are you?" letters - and all you have to do to get them is visit me at Copy by Marte and opt in to get them.

So - get the letters. Then send them!

marte@copybymarte.com

Priest River, Idaho
208-448-1479

 

Call on Copy by Marte for:

Custom Web Copy....Agent Bios....E-mail Campaigns
Newsletters....Postcards....Custom Prospecting Letters
Articles....Blog Posts....Print Ads

PLUS

Pre-written real estate letters that save you time and money -
and keep you in touch with your prospects.

 

Comments (8)

Chuck Beaumont
Royal Lepage Binder Real Estate - Windsor, ON
Going The Extra Mile...

Excellent...this takes the Buffini system to an extended direction. Great idea.

Jan 10, 2012 12:31 PM
Karen Anne Stone
New Home Hunters of Fort Worth and Tarrant County - Fort Worth, TX
Fort Worth Real Estate

I think this fits in very well with both the Buffini and the By Referral Only referral system.  I have used both, and prefer By Referral Only.  Thanks for your great ideas.

Jan 10, 2012 12:36 PM
Charles Stallions
Charles Stallions Real Estate Services - Pensacola, FL
850-476-4494 - Pensacola, Pace or Gulf Breeze, Fl.

All great stuff and a great to do, we have 60 members from these different professions that meet every week for lunch around town.

Jan 10, 2012 12:36 PM
Evelyn Johnston
Friends & Neighbors Real Estate - Elkhart, IN
The People You Know, Like and Trust!

Great little letters!  Marte does a good job of writing, doesn't she?

Jan 10, 2012 01:36 PM
Brenda Mullen
RE/MAX Associates - San Antonio, TX
Your San Antonio TX Real Estate Agent!!

Wow, I did miss that.  I think I may go and opt in for her letters.  I often tell folks like that what I do, but then that is that...I would love to know a better way.

Jan 10, 2012 01:55 PM
Florida Tolbert Team Keller Williams Advantage
Keller Williams Advantage III Realty in Lake Nona - Orlando, FL
Keller Williams Land Luxury Division Specialist

this is exactly why we do our localism series.  This is all about promoting all the businesses in our neighborhoods that service our customers everyday.  Just a great way of giving back with but a few words we can bring them some business.

Jan 10, 2012 02:06 PM
Jay Markanich
Jay Markanich Real Estate Inspections, LLC - Bristow, VA
Home Inspector - servicing all Northern Virginia

I have used Inner Circles, or whatever you want to call it, for many years, long before the "referral" companies came along to ask for my money!

And I never had to give them my money...

Jan 10, 2012 09:58 PM
David Popoff
DMK Real Estate - Darien, CT
Realtor®,SRS, Green ~ Fairfield County, Ct

A good tip, I network with local home improvement contractors and locally owned family business, restaurants etc.

Jan 10, 2012 10:18 PM