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"30 Second Commercial?" Mine is Only 3 Seconds…And It Always Works!

Stop Watch Two Time Watch You know how it goes. You are at a networking event or business association meeting, and it's that time when everyone gets to introduce themselves. The leader says, "Give us your name, company, and a little about what you do…and keep it short!" People get up and some drone on and on, others barely whisper their name and stammer through a description.

When my turn comes, I say my piece in three seconds flat and sit down while they are still laughing and applauding.

"Margaret Rome. Sell Your Home with Margaret Rome."

Works every time, people remember, and yes, I do get business from it!

Posted by Margaret Rome-- HomeRome Realty on 11/14/2007 09:37 AM

Comments (48)

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30 second commercial contest, marketing, tag line

Originally posted at: Margaret Rome's Blog: "30 Second Commercial?" Mine is Only 3 Seconds…And It Always Works!

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48 Comments on "30 Second Commercial?" Mine is Only 3 Seconds…And It Always Works!

NOV

2007

Keep It Simple Stupid .....

I love the principle short and to the point.

Mine is Scott Blanchard Mortgage Force, where my goal is to make each transaction go as smooth as the top of my head.

And for those of us that don't have last names that rhyme well? Any suggestions?

Margaret - You didn't marry Lee just to get a cool name that rhymes with "home" did you! LOL

I love your tag line! It works so well! Scanlan's kind of tough.

Short sweet and to the point.

I don't know of anything that rhymes with Fortier!

Cinderella Realty - Making Dreams Come True!

Margaret, I love it as well, but Dokic's even tougher than Scanlan. I need to brainstorm and come up with a winner myself

I love it-gotta overcome that human nature of complicating things! =)

I learned this lesson a few years ago. It is so important to get your service down to a few seconds -- hard-hitting words -- and not too many. Very nice.

Margaret, great tagline! How about: Brian Block -- helping make you the happiest homeowner on the Block.

I am a huge advocate of being able to do your sales pitch on the back of a business card. Great job!

Mine works well if I was a firefighter: When you see fire...call Burns! Maybe I should change professions?

Very nice 3 second speech Margaret!

Boy, and I have trouble getting it down under 20 minutes... Actually, I end up getting questions...

"Troy Heffner. Sell your home with Troy Heffner". I like it and will give it a whirl! Thanks...

Dokic - Maggie Dokic the one stop clickit chick

Scanlan - Maggie Scanlan the person to trust your buying/sellining hands in

Fortier - Have no fear with Jacqueline Fortier

I know you all didn't ask for my help but they came to mind so ....

Very catchy! I joined my firm earlier this year, and was introduced to an agent who's slogan was "Sell or Buy with Nikki Nie!" Love it!

Try and rhyme my name with something....I've been trying to get a slogan going for four years... talk about not being able to be creative with my own name....okay, my husbands last name :)

You have a ear catcher there for sure!

Ryan - "Buy your next paddock with Rayn Haddock

For myself I have borrowed from another

Hi! I'm Matthew and I help you obtain the largest debt of your life - then I help you pay it off even quicker!

Scott, I like this but you always have to have you picture with your commercial.

Ryan, Do you fish? I called and left you a message. It does not have to be a rhyme.

Linda, Always say that I married Lee for his name, even though we were married twenty years before real estate.

Jacqueline, You may come up with a tag line that is about you, your interests, or hobby.

Maggie, You are already a winner...now let's work on it.

Leigh, Play up the color BROWN..since it is my favorite color..brown ink, etc..

Brian, You are on the right track. You could use kid's building blocks as a visual.

Chris, Do you have a pitch on the back of your card? If so,please share.

Deborah...no don't change. Maybe you could give out Aloe plants and tie it into Burns.

Lane, Need to work on that timing.

Troy, Thanks for helping out.

Richard Feit...Service that can't be beat!!

Man that is corney...

Margaret...

I have always loved your slogan.

For whatever reason I always want to add...

Margaret Rome phone Home :)

Tell YLH I said that :)

TLW...ROAR!

Hey!!!!! TLW stole my comment. So ditto for me.

I just stand up and let them bask in my sooooooooo good lookingness!!!

Margaret, I love your slogan! I remember showing a bunch of "Rome Homes" in Baltimore County last year, and every time we saw one of your signs, my buyers would mention what a perfect real estate name you have!

Let Missy Caulk, TALK for you !!

Weird huh?

LOL @ BB...(Broker Bryant)

Blog Boy...This is why we have been married for so long. We think alike...Most of the time :)

TLW...ROAR!

Margaret, you and your slogan are the greatest - and thanks for the phone call today.

Sally - the image of Cheese-Man is irresistable - Find Your Home by Clicking Your Mouse for Cheese-Man - or - Sally moved your Cheese, all the way to your New House. Actually I prefer, Sally, the heart of Hawaii or Sally, the soul of Hawaii. Hana hou!

Margaret - maybe you could supplement your income by creating slogans.

Short is definitely easier to remember than long, and rhymes help.

A whole another series over here!

Thanks Sharon! I kind of like the Sally moved your Cheese,....all the way to your new house...ha!

Margaret...help?

I will pick this up again in the morning...

Margaret Rome just sold a home and did not answer the phone...went to movies with hubby!

If you want SOLD on your home, call Margaret Rome.

NOV

2007

Margaret - The fact that you married Lee Rome meant that you were eventually destined to go into real estate! That's perfect! :-)

I really know you didn't marry him just for his name!

Ok Sally let's see what we can come up with..I like a play on "Who moved my cheese". Sally 'Cheese'man can move yours.

This photo needs motion to it... Then a great graphic of the moving cheese.

or Can you say CHEESE man? ( Again a graphic...couild use a camera and cheese) We have to work on this a bit!

Pat, Glad you showed some of my homes. Would you like to say? "Pat sold a home with Margaret Rome.

Missy, Yours should be fun. " Walk the walk, Talk the Talk.... with the one and only Missy Caulk" (graphic could be a walker with a phone...but of course.)

Sharon...so how much income could this produce?...forget it..this is fun.

Linda, He is even better than his good name.

Richard.."Marching to the beat with Richard Feit" Have a graphic of marching band feet. You could spell your last name FEET..Hey you should have been a podiatrist!

Beat the heat..or cold feet could be a possible..Have to work on this some more..

Hey...that's pretty cool....let me look for animated graphic.

NOV

2007

I want to say Thank You, Margaret! I had the pleasure of having you as an Instructor for a GRI Class earlier this year and a guest speaker for another last week. I was surprised to have someone of your maturity teaching a class about Technology and could not have been more pleased by what I learned. You have the knowledge combined with the experience and packaged with a delivery style that makes a lasting impact. I appreciate people who teach for the love of the craft and the generosity of sharing to help others. Especially when, so often, you must endure the self-serving platitudes of people who want to wander down memory lane and regale their former achievements or are looking to drum up business. I have been working on applying what I learned from your class to my business. I just LOVE 1st Time Home Buyers and will be adding the Senior Real Estate Specialist designation to my arsenal of education soon as well. I gravitate towards those who could easily be taken advantage of and desire to protect them. I am 1st and foremost an Educator of the Home Buying Process, then I act as a Consultant to guide them along the Road to Home Ownership, all while I wear my REALTOR hat and help them to achieve their Dream of Home Ownership.

For your new home, call Kim Jones! I learned from the best!!!

Sally, I can just see a chunk of cheese with wheels, or a suitcase or a moving truck. Can't wait to see what you come up with.

Kim, Thank you for the "paycheck"! I work for "thank you" notes. Your GRI class was one of the best, so much interest, so many good questions and so appreciative. I invited about 30 people from your group to join Active Rain. You are very special to take time to share these good words with me. I left you a message and hope to speak with you soon.

NOV

2007

Margaret... short sweet and to the point! Based on some of the comments, you must have been using this for a while and apparently it is noticed! That is what matters and makes it good! When you are remembered!

NOV

2007

Kim, I began with "Market Your Home With Margaret Rome" in the very beginning(1990) and quickly changed to Sell Your Home ....

NOV

2007

Margaret - I have a feeling that it's not just what you say, but how you say it. Yes, you have a great tagline, but you also come across as intelligent, caring, and knowledgable. People can sense that in three seconds.

NOV

2007

Gail, I appreciate your kind words.

This is good stuff! Love the slogan and love all of the clever comments! LOL!

Melissa, Sometimes the comments are better than the post. Thanks for stopping by.

DEC

2007

Kim, Your mother in law came to the Treo/Smart phone seminar. Was also hoping to see you again.

DEC

2007

I am glad that she made it. I was in NJ for the Triple Play Convention. I will look for classes in the future, as I would love to get greater use out of my phone. Happy Home Selling, Margaret Rome!