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Wednesday Series: Why Staged Homes Don’t Sell. In the series, I am going to cover:

  1. What A Well Staged Home Does for a Sale
  2. How Listing Agents Unintentionally Sabotage Their Own Staged Listings
  3. What is the Seller's Problem?!
  4. How A Stager Can Potentially Kill Your Deal
  5. Other Real Estate Professionals' Play in the Mud Too

muddhttp://www.dotucson.com/live.asp?qry=1022y kids photo courtesy of
Let’s face it. Sometimes we can get a little bit “forgetful” and “blindsided” and completely forgot there are many other professionals involved in a real estate transactions. We are so tuned into our own jobs, we simply forgot there are the others that hold the sale together, and we stagers, too, just another link in the grand scheme of things.

Staging is not a true guarantee of a home sale, as I have covered in the past few Wednesdays since there are many variables that can play into the sale, causing the success rate to be unsteady. ONLY when all parties work together, a sale can be successful.

And when I say party, I mean it’s a party. In a real estate transaction, many people come into the play, not just sellers, agents and stagers. There are loan officers, mortgage companies, inspectors, title companies, appraisers, photographers, virtual assistants, insurance brokers, builders, attorneys, mortgage processors, lenders, property managers, escrow companies, financial planners, and sometimes even tenants.

Here is a flow chart of home selling process courtesy of Brian Block — Northern Virginia & D.C. Real Estate from his blog Selling a Home in Northern Virgina & D.C.: Step by Step Flowchart. Your process may slightly differ in different states, but generally it’s about the same roughly. You still have to go through so many sets of hands. (CLICK Read more …)

 

6 Comments on How Other Real Estate Professionals Can Damage A Sale

Thanks for the information Cindy, I think the biggest problem in our industry is that people talk way too much when they should be listening. 

11/14/2007 11:30 PM by Wayne Miller (Beach & Luxury Realty, Inc)


Cindy,

I tried to read your advice and can't seem to link to any topic in your series.  Staging homes has always fascinated me and I was really looking forward to seeing what a well staged home does for a sale, or how a stager can kill your deal.  I may be doing this wrong. 

I recently started hiring a professional to dry clean carpets before the house gets listed.   I also go around the home with a pack a post-its and mark what should stay in the room.  Everything else must be packed away for the move or sold at a garage sale.  What other ideas do you have?

Thanks.

Kathy

11/14/2007 11:33 PM by Delaware Re/Max Agent - Kathy Engel (Re/Max Horizons)


Nothing kills a deal like a prima dona. Any one uncooperative party to the transaction can bring it to a halt.

11/15/2007 05:43 AM by Rosario Lewis, GRI ~ DDR Realty, Orange County, NY (DDR Realty)


Kathy THANKS! I fixed the broken links. You should be able to read them now. You also asked a very good question. Keep tuning in, I am going to write a blog post to respond.

Rosario It's very true!

Wayne I think talking is fine as long as it's positive and solution-driven. I am not a fan, however, with people who talk on the sidelines.

Cheers,

Cindy 

11/15/2007 02:44 PM by Cindy Lin @ Staged4more, ASPM, IAHSP,IRIS, CSP (Staged4more Home Staging & Redesigns)


Wow, Cindy, alot of information in your post.  Great links! Thanks.

Kathy

11/27/2007 05:09 PM by Kathy Riggle Houston Home Staging-STAGING SMART NSOLD (STAGING SMART N SOLD)


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Home Stager: Cindy Lin @ Staged4more, ASPM, IAHSP,IRIS, CSP (Staged4more Home Staging & Redesigns)
Cindy Lin @ Staged4more, ASPM, IAHSP,IRIS, CSP
San Francisco, CA
More about me…
Staged4more Home Staging & Redesigns

Office Phone: (650) 293-7458
Cell Phone: (650) 293-7458
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