Special offer

Don't wait for your Blog to PULL people in. "PUSH" it!

By
Real Estate Broker/Owner with Tutas Towne Realty, Inc and Garden Views Realty, LLC BK607690

Push it at them folks!!!Hi Folks. I know I've written about this topic on several occasions but I feel it's worth repeating. Don't wait for people to find your blog, PUSH it at them. The way I look at it is, I spend a lot of time and effort putting together blog articles. Just about every thing anyone could ever want to know about Real Estate in Poinciana Fl, what I do and how I do it, I have already written about. Why not use it?   

Here's an Email I sent out this morning:

Hi Mr New Seller,  

I have attached the listing agreement for your review and signatures. Also, there is a 5 page "Property Disclosure" that needs to be completed. Please initial ALL pages and sign/date where indicated. I will pick up the key from xxxxxx Realty on my way over to the house tomorrow morning.

OK a couple of points:

My suggestion is to Range Price the property from $179,000 to $189,000 trying to sell as close to $185,000 as possible. By pricing this way, I am able to enter the property into the MLS(Multiple listing service) at the lower price in the Range. This will make your property the best priced home of it's size in Poinciana. This will increase our showings and increase our chances of getting offers. When priced this way, the first line in the public remarks will read: "This property is Range Priced. The seller will consider offers between $179,000 and $189,000 with $189,000 being a full price offer" We are basically inviting offers.

This LINK will explain Range Pricing in more detail.

Also, we will advertise in the listing, that the Seller will contribute towards the Buyer's closing costs at the right price. Buyers ARE going to ask for closing costs. You can count on it. The maximum allowable is normally 3%. They are going to ask and they are going to expect it. So count on about $5,800. With the Range Pricing we will just have to negotiate accordingly. If we are giving.... they are paying.

Paying Buyer's Closing Costs

Mr New Seller, I want to thank you again for the opportunity. I know time is of the essence and I will do everything I can to get this house sold quickly. If we need to make adjustments I will let you know immediately.

Please send the contract and disclosure back to me at FX 863-xxx-xxxx or you can scan and email.   Give me a call with any questions you may have.

OK, I know this is a very stressful time for you and your family. So here you go......have a laugh at my expense.

Broker Bryant's Redneck Counter Offer

Now wasn't that fun? 
 
Sincerely,

Bryant Tutas
Broker/Owner
Tutas Towne Realty, Inc
PO Box 969
Dundee, Fl 33838
Ph# 407-873-2747
Fx# 407-xxx-xxxx
WEB:   www.buypoinciana.com
BLOG: http://www.brokerbryant.com/

END OF E-MAIL

So simple.....yet so effective. In my last post I wrote about answering the phone and communicating with your customer/clients frequently. "Pushing" your articles is another easy way to enhance your communications. Here's a link to an article I wrote this morning. As soon as it was posted, I Emailed the link to my current and future Sellers, another contact that let's them know I am working hard to get their properties sold.

Another helpful tip from Broker Bryant. Does it help? Will you do it?   

Copyright © 2007 Broker Bryant Real Estate Ramblings | All Rights Reserved

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 Tutas Towne Realty, Inc handles Florida real estate sales, Florida short sales, Florida strategic short sales, Florida pre-foreclosure sales, Florida foreclosures in Kissimmee Florida Short Sales, Davenport Florida Short Sales, Haines City Florida Short Sales, Poinciana Florida Short Sales, Solivita Florida Short Sales,  Orlando Florida Short Sales, Celebration Florida Short Sales, Windermere Florida Short Sales. Serving all of Polk, Osceola and Orange Counties Florida. Florida Short Sale Broker. Short Sale Florida.

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Comments(53)

Marc Grossman
Marc It Sold! - Longwood, FL
GRI, Greater Orlando Real Estate Broker

BB,  I totally agree with you and you are right, by them changing the rules it did 'render RPing useless.'  Unfortunately, I can't do otherwise because of the brokerage that I'm presently with.  More and more lately I've been contemplating going for my BK.  I just hesitated in the past because I did not want the added liability.  But the pros appear to be outweighing the cons more and more lately.  Thanks for your insight.

Nov 16, 2007 02:35 AM
Monika McGillicuddy
Berkshire Hathaway HomeServices Verani Realty - Hampstead, NH
Southern NH & the Seacoast Area
Bryant, You have that right...pushing your blog is the way to go. I "push" it all the time and it really makes all the difference.
Nov 16, 2007 02:52 AM
Bryant Tutas
Tutas Towne Realty, Inc and Garden Views Realty, LLC - Winter Garden, FL
Selling Florida one home at a time

Kelly, I agree completely. There are many uses for our blogs. I'm sure I've only just begun to find them

Marc, Now would actually be every good time to get your Broker's license. Even if you dont go out on your own the consumer loves hiring a broker over an agent when given the choice. It beats any designations by far. I got my broker's license as soon as I could. I actually opened my company before I was a broker. I had a rent a broker for about year qualifying Tutas Towne Realty,Inc. I'm too much of a free thinker to have someone else tell me what I can or can't do.

Hi Monika, How are you today? I'm sure you figured this out a long time ago. Hope you are behaving yourself at NAR:)

Nov 16, 2007 03:04 AM
Mike Klijanowicz
Cummings & Co. Realtors - Perry Hall, MD
Associate Broker @ Cummings & Co. Realtors
Nice job with this idea!  I agree that you have to get a little creative in getting people to your blogs.  I actually just started posting my full enewsletter articles on my blog and they only get to read about a third of it in the email and then have to click on the link to read the rest!  And while they are there, they can check out everything else that I have posted...
Nov 16, 2007 04:00 AM
Mike Klijanowicz
Cummings & Co. Realtors - Perry Hall, MD
Associate Broker @ Cummings & Co. Realtors
Nice job with this idea!  I agree that you have to get a little creative in getting people to your blogs.  I actually just started posting my full enewsletter articles on my blog and they only get to read about a third of it in the email and then have to click on the link to read the rest!  And while they are there, they can check out everything else that I have posted...
Nov 16, 2007 04:00 AM
Jessica Horton Jessica Horton Realty
Jessica Horton - Jessica Horton & Associates - Griffin, GA
Jessica Horton: I'm not #1... You Are!

BB:

How about this then....I tip my cowgirl hat at you and TLW!

Nov 16, 2007 10:00 AM
"The Lovely Wife" The One And Only TLW.
President-Tutas Towne Realty, Inc. - Kissimmee, FL

Ooops...

I forgot to come back and comment...And now I don't remember what I was going to say. Go figure :)

TLW...ROAR!

Nov 16, 2007 10:18 AM
Gary Bolen
McCall Realty - South Lake Tahoe, CA
CRS - Lake Tahoe Real Estate Information

Wanted to thank you again for the two pictures of yours today. Much appreciated. Tell Billie for us too.

Best 

Nov 16, 2007 01:38 PM
Neal Bloom
Brokered by eXp Realty LLC - Weston, FL
Realtor CRS-Weston FL Real Estate

BB,

Selling Real Estate...hum...isn't that we signed up for?:)

How about us just lying on our big a-ss butts all day weaving our webs of destruction...it seems more counter productive for me at least...hey I had another closing yesterday so I can't complain ..now it's time to go wax my b-tt:)

Nov 17, 2007 12:39 AM
Diane Aurit
LKN Realty, LLC - Mooresville, NC
Lake Norman Real Estate
BB, you write some of the best "how to " posts which enables you to link to them with your clients.  We each need to build a library for our clients and then we will be able to PUSH!
Nov 17, 2007 06:42 AM
Laurie Mindnich
Centennial, CO
BB, the writing (book) is what's going to provide the benefit of NO WORK, don't you think?
Nov 17, 2007 09:31 AM
Bryant Tutas
Tutas Towne Realty, Inc and Garden Views Realty, LLC - Winter Garden, FL
Selling Florida one home at a time

Hey Richard, You're welcome. I can't believe our kids are getting ready to turn 32!!!! Man I'm getting old. 

Neal, Ya think???

Thanks Diane, So simple yet so effective. I can't do complicated. It gives me a headache:)

Laurie, I know. TLW has really been on me about it. Hey I did hire an editor. At least I'm heading in the right direction. My biggest problem is I'm not a detail guy. I think in very broad strokes and need others to do the detail stuff.

Nov 17, 2007 10:08 AM
Cyndee Haydon
Charles Rutenberg Realty - Clearwater, FL
727-710-8035 Clearwater, Beach Short Sales Luxury Condos &Homes
BB - Just brilliant - got some new ideas - thanks as always for sharing your wisdom. Hope you and TLW have a Happy THanksgiving!!!
Nov 19, 2007 04:26 PM
Todd Clark - Retired
eXp Realty LLC - Tigard, OR
Principle Broker Oregon

I've also started to do this and I've even added to my business cards that I hand out to first time home buyers and investors. It is really helpful in building trust without taking over their inbox with unwanted e-mails telling them how great you are!

Nov 25, 2007 04:52 PM
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
St. Petersburg FL - CRS CIPS CLHMS RSPS
Wow - that Redneck Counteroffer really makes a statement. TLW - can I have you come down to St Pete and make that response to some of our offers?
Dec 02, 2007 04:38 AM
James Downing - Metro DC Houses Team REALTORS®, CRS, GRI, ABR,MRP, MilRes
Real Living | At Home - Washington, DC
When Looking to Buy or Sell - Make the Right Move
LOVE the counter-offer!  I am laughing so hard!   Awesome!
Dec 02, 2007 03:49 PM
"The Lovely Wife" The One And Only TLW.
President-Tutas Towne Realty, Inc. - Kissimmee, FL

Sharon...

Shooting counteroffers is a hobby of mine. Anytime you need one 'wasted' you just let me know :)

Give Mr Simms a big smooch on the cheek for me please :)

TLW...ROAR!

Dec 03, 2007 08:33 AM
Karen Rice Keller Williams Real Est
Keller Williams Real Estate - Hawley, PA
Northeast PA & Lake Wallenpaupack Home Sales
Broker Bryant - how did you get that on Youtube?  What software did you use to create your listing video?
Dec 22, 2007 03:56 PM
William James Walton Sr.
WEICHERT, REALTORS® - Briotti Group - Waterbury, CT
Greater Waterbury Real Estate

Ok, I get it. Take the time to send any relevant blog posts to potential clients via e-mail. Oh, if you can include them in an e-mail letter, would that help?

Sep 23, 2009 10:49 AM
Vanna Siackhasone
Real Estate Brokers of Alaska 907-720-4663 - Anchorage, AK
Anchorage Real Estate 907-720-4663

I need to figure out how to bookmark this because I really like it.

Sep 24, 2009 08:23 PM