Create A Custom URL Shortener For Your Domain for around $50

Services for Real Estate Pros with

Users who follow KeoweePremier on Twitter, Facebook, Google+ and the like will start to notice our new nifty custom short url instead of the more generic ones from or TinyURL.

As many of you know, services like and its competitors are great for getting analytics on the content that you share through your various social media channels. They can give you a much better idea of how your content spreads throughout each service. Facebook and Twitter are obviously the heavy hitters, but Google+ is quickly giving them a run for their money as well. Some newer players to the game like Pinterest are also generating a lot of sharing, commenting, and general engagement. With their recent Facebook integration upgrade, we will all start seeing "Pins" flying around our new Facebook timelines before we know it.

Being that high-end Lake Keowee property is's specialty and social sharing is a part of what I do everyday, I thought I would try to start using something that stood out a little more than a link. I knew I didn't want to lose their free analytics and tools that make using them a breeze, but they recently made the custom url pro function available free to all users. This meant I could use my own custom short domain and still get to keep their great tools to use with it. I did some looking around, and found that was available and I snapped it up for about $50. I used to check for availability, and once I saw that was already taken, seemed like the perfect one. It is one character longer than links, but certainly short enough to reduce a very long blog url to something much more reasonable for sharing on your networks.

Once I purchased the domain, it took about 48 hours before it was active. Once active, it let me edit the DNS records to add an A record pointing to the IP address that specified in the "Use Your Own Custom Domain" process. Once that step was complete, it took about 12 hours before it could see the new domain. Now that they can, I can shorten any url with my custom short name instead of using the default links.

Here is an example of one of them in action that links to my home page Certainly not a necessity, but I think it ads a nice touch and brings a little more brand recognition and awareness to everything you share online.

I am a full-time Information Technology Director with a National non-profit, and the founder of, a unique Web experience for potential home buyers, premier real estate agents, and exceptional businesses in the Lake Keowee marketplace. A native of South Florida, I have adopted the Upstate of South Carolina as my second hometown. markets exclusively premier Lake Keowee Real Estate. Lake Keowee is a man-made reservoir that originally was constructed in 1971. The natural beauty of the lake, however, soon drew visitors from far and wide to the many luxury lakefront communities on its 300-mile shoreline.

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A full-time Information Technology guru with Seneca-based NCEES, Steven Matthews is the founder and administrator of, a unique Web experience for potential Lake Keowee real estate buyers, premier real estate agents, and exceptional businesses in the Lake Keowee marketplace. A native of South Florida and an alumnus of Florida State University, Matthews has adopted the Upstate as his second hometown, and he's embraced Lake Keowee as his first and favorite place to recreate with his wife and two young boys. Although he enjoys photography and outdoor adventure of all stripes, Steven’s favorite way to enjoy the lake’s tranquility, wide-open spaces, and mountain views is from the seat of a Chaparral deck boat.


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Kathy Clulow
RE/MAX All-Stars Realty Inc. Brokerage - Uxbridge, ON
Trusted For Experience - Respected For Results

Steven - this is very interesting I am going to point this out to my web guy hubby to see how we could make use of this with our various web sites

Jan 25, 2012 11:18 PM #1
The Friendly Home Team
Realty Pro Oregon, LLC - Beaverton, OR
Brokers - Oregon / SW Washington Real Estate

Welcome to Activerain and I hope you are learning a lot and if you ever need any assistance, don't hesitate to Check out my blog, email me, call me, I will be glad to help you in any way possible. Also, check out the main page of Activerain and look for the Activerain University tab, there are lots of educational webinars to help you build your business.

Jan 26, 2012 12:03 PM #2
Steven Matthews - Seneca, SC

Let me know if you run into any trouble, I may can offer some asssitance.


Jan 26, 2012 10:24 PM #3
Eric Michael
Remerica Integrity, Realtors®, Northville, MI - Livonia, MI
Metro Detroit Real Estate Professional 734.564.1519

Steven, I've looked into one of the "foreign" domain names and besides the fact that they're more expensive, I've heard that the country of origin can actually take them away from us. Do you know anything about that?

Feb 15, 2012 06:54 PM #4
Steven Matthews - Seneca, SC

In my case, the country was Estonia. They opened their toplevel domain (tld) for commercial purposes about a year ago. It is certainly different for each country, but sites like domainer seem to point you toward what the process is for a given country. Best of luck.



Feb 16, 2012 12:33 PM #5
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