Who have you touched lately?
And HOW did that touch make that person feel?
A short time ago I read an blog post What I learned When I Transferred over 6,000 Prospects From My Database...discussing a more personal way to contact prospects (great blog, check it out).
Last week I had a conversation with one of my brilliant colleagues about automated searches, and he mentioned a more personal way to use that.
Every Friday I get this little email from Stik.com and it says something to the effect of,..."Who have you impressed this week?"
~~~~~ Getting the message here? I am! ~~~~~
I hear over and over "automate, automate, automate" and I understand that. Some touches must be automated. However, I am a people person. And this is a people business. If you had to ask anyone in your life TODAY for a testimonial, recommendation, referral is there someone who you impressed enough this past week to get that from? Think about it!
- Did you touch one family member? Doing just one thing to make someone feel special? One touch? One word? One moment?
- Did you touch one client? Doing just one thing to make one, two or all feel special? One email? One phone call? One moment?
- Did you touch one stranger? Doing just one thing to make someone's day? One smile? Holding the door for them? Helping them in just the smallest way?
While we go into this new week,
touch someone.
Make it personal.
Make it memorable.
Who have you touched lately?
And how did that touch make that person feel?
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