Website Renovation - Inspired by Kathy

Ryan.....Inspired by Kathy, so now I am Inspired by Ryan.......don't ya just love how we can inspire each other?  Good job on getting the updates done......:) :)

 On a side note I want to Thank You  for what you are binging to the e-PRO Group, and to all of us......:) :)

Hi Ryan - Nice site. Just curious why each time I click on the top navigation buttons I notice a new window opens in my browser. Users will find this type of navigation confusing. Also, when you underline copy and the words do not link, your sending a confusing message again. Plus there are words that act as a link, and the site visitor doesn't know this unless they happen to accidently "mouseover" the copy. Just one more question, how is the site going to generate leads. I recommend you dangle some high-value information or assessments (compelling offers) to encourage site interactions from your site visitors. You might also consider tweaking your title tags for the area information to include the keyword "real estate". Here is an example Birch Bay Real Estate or Birch Bay Homes For Sale. That's a few observations based on a quick click through the site. You got the makings of a good site.

One common element that works best to capture leads is via a "Mini-contact". All Dakno sites include this tool to allow site visitors to quickly leave a message or ask a question. Our Dakno website generates about one solid lead a day via this tool alone. We hardly ever get any bogus leads. We get our usual amount of spam crude, otherwise all the leads are legit. Our client's compelling offers include:

• CMA (a typical call the action)
• Relo Guide request (a typical call the action)
• Home buyers guide (a typical call the action)
• Home improvement consultation
• Client for life signup
• Home Sellers Guide (a typical call the action)
• Pre-listing Guide
• Home Sellers Assessment (MOVA-Maximization of Value Assessment)
• Buyers Concierge Signup
• Sellers Concierge Signup
• Use My FREE Moving Van (a typical call the action)
• FREE Moving Boxes signup
• FREE New Born Stork Sign
• FREE REMAX Balloon ride signup

Those are a few of the offers we integrate into our clients websites. We always consult with the client to conceive uniquely branded offers to entice the site visitor to engage with the site owner. (Example: The Rustic to Refined Home Buyers Guide - for our clients in Wyoming)

Bobby

Ryan, I'm no authority on web design, but I think you have done an excellent job on your new site.  I do recommend you choose only some the offers to include otherwise the site will look like a car dealer's ad, Karen

Ryan, I checked out your website and I like it. Good job.

Sandy

Ryan, As I said in my Post (which by the way isn't linked here but my Profile....don't know your intent) Bobby and DAKNO had some great info in my EVAL.....I would agree with Karen above, that of course you couldn't nor shouldn't incorporate all.....or it will indeed look too confusing, and cluttered. 

Figure out what works best with your Brand also (logo)  that is one of the best tips I got, and that is the one I will concentrate on the most.....oh, and one of Bobby's older Posts was on Families, and what to offer on your site....maybe he can give a link as it is what originally got me thinking :) :)

I guess I should have worded my sentence differently. The offers above are from "various" sites and clients. It's matter of who you target and how you effectively "call-out" the features on a site. We have conducted significant "heat-map" and recorded "actual mouse habits" to determine what works and where it should be positioned. If you generate zero business from the relocation niche, don't use the relo guide as an offer. Of course many FREE offers don't appeal to the high-end buyer/seller, so offering those generally don't work. Their more information driven, therefore a high-value piece of information (unique market report) offer works better. Just remember, most of the so-called "FREE-REPORTS" typically seldom generate much legit business. The reports must be unique and convey high-value to be enticing. 

Ryan- I am very proud of you....3 daysand you updated the site :) :)  Heck with 6 sites, that is a great first step, and I like the look of it :) I'll let you know when I get even this far....I have to wait a tich, as apparently I have to redo the whole thing, and the other sites well....I'm gettin' there :)