For more than a decade I have been a member of Broker Agent News, which was morphed into BrokerAgentSocial.com, an online community, some years ago.  It was a great site and I always looked forward to seeing the articles that they shared because of the wealth of information that the articles would reveal from great agents in the industry, sharing what was working for them in their business.

Just recently, I received a message that I first thought was spam, but to my dismay it is true.  This site has decided to become “Cracker Jack Agent “, and has moved its service onto a new domain.

What is YOUR impression of the term “Cracker Jack Agent”?  Does it stir up feelings of professionalism and pride, or does it (like it does for me) give you the feeling of slime and disgust?

What kind of message does this new site name give to the consumers about an industry that they already assume are just in it for the money?  What does it say about top agents?

What are your impressions and feelings?

 

****************************************************************************

 

Michelle has over 16 years of internet marketing experience, and has recently developed a program to assist other Realtors in learning how to set up and grow their business utilizing the tools that today's technology provides.  Secret Agent Blueprint teaches Realtors how to harness the internet to create a lead generation system that will generate quality leads for themselves, without paying some high-priced lead company for leads that don't ever amount to anything.  Using today's technology, Realtors can easily dominate their market.

Be sure to check out Secret Agent Blueprint to find out more about this step-by-step program.

 

 
Posted by Michelle Fradella-Barfuss on 01/31/2012 10:20 AM   Comments (8)   Real Estate Site in the ActiveRain Channel   brokeragentsocial, broker agent news, cracker jack agent, real estate marketing  
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8 Comments on "Cracker Jack Agent" - Are You Kidding?

JAN
31
2012
430,640 Points 23 Featured Posts Outside Blog Called Shot Master

Michelle....My impression is not one of a professional site.  I understand the term.  I doubt my teenaged kids would get it.
10:23am • #1
159,319 Points 5 Featured Posts Outside Blog

You are getting an agent that isn't really worth anything but comes with the market at no extra cost.  So, why not, at least you get the popcorn and peanuts
10:24am • #2
538,841 Points 71 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

"Crack" and "agent" should not go together. The market is tough, but let's not resort to drugs!
10:53am • #3
455,129 Points 10 Featured Posts Outside Blog Called Shot Master

Unless you're the prize in the bottom of the box, "crackerjack" and "Realtor" should probably be best kept apart...We, too, have used the site for years and like their newsletter, but other than that have not done much with it. I guess time will tell if this was a wise move or not.
11:41am • #4
195,710 Points 2 Featured Posts Outside Blog

When I first saw this I thought they were talking about a peson, not the name of the site. It sounds sleezy.

 
5:18pm • #5
FEB
22
2012
983,608 Points 57 Featured Posts Outside Blog Attended Rain Camp Called Shot Master

This term sounds too flip to be very professional, understand what they were trying to achieve, and don't think it did it.
4:47am • #6
MAR
14
2012
363,455 Points 19 Featured Posts Localism Sponsor Attended Rain Camp Called Shot Master

It's not a phrase that I think works very well. Not very in tune with the times either. A dated, or old, candied treat. No thanks.
9:19pm • #7
APR
10
2012
365,735 Points 29 Featured Posts Outside Blog Called Shot Master

A cracker jack agent, I think, is one who's in it for the money. Sure, this is our job, but we provide a service that we're proud of.
4:30am • #8

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Michelle Fradella-Barfuss (Marketing Coach - Keller Williams Realty Professionals) Rainmaker_large

Michelle Fradella-Barfuss

Picayune, MS

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Marketing Coach - Keller Williams Realty Professionals

Address: 2609 Hwy 43 South, Picayune, MS, 39466

Cell Phone: (601) 569-0075

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Marketing for Real Estate has changed over the past decade, and in order to keep up with and dominate the competition, you need to be online. Find out how to use Internet Marketing in your Real Estate Business.


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