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My websites Title is NOT Mr.

By
Real Estate Attorney

(Get it.... Title... Mr.  .... its a joke!  Ha ha!)

Back on November 6, I wrote a post making light of the title tag ....I Don't Need No Stinking Title Tag, however, from an SEO standpoint, this is not something that should be taken lightly if you want to rank well on the search engines.  I thought I'd take this time to write the serious version of that post.  (It isn't always easy for me to be serious!).  It is considered by many SEO experts, that the Title tag is the most important part of your page, not including quality content.

So what is the Title tag?

The title tag is not actually part of your viewable webpage, however, shows up at the top of your browser in the blue banner (all the way at the top of your computer screen).  The tag is usually placed just after the <head> tags and before your meta information within the code of your page.  This tag will often be used as the default name showing up when someone lists your site as a favorite as well as the default text link that shows up in the search engine results.

 The search engine put much weight on the title tag within their ranking algorithms so it is important to include your keywords within the tag.  You have to find a balance between positioning the title tag for the search engines as well as for real people.

Your title tag should be between 2 and 10 words and no more than 90 characters.  It should be customized for each page on your site and include your key phrases as well as be a good description of the web page. 

Analyze each page on your site.  What is that page about?  Now summarize it within the 90 characters, include your keywords from the page and put it in the title tag.

Comments (9)

Todd Clark - Retired
eXp Realty LLC - Tigard, OR
Principle Broker Oregon

OK, I had to laugh a little. After reading your post about tags, then there are no tags on this blog?

Come on don't tease Google now.

Nov 19, 2007 11:21 AM
M A
Boston, MA

Todd - Thanks for commenting.  Tags!?  I don't need no stinkin tags.

(Ooops... I just added them.)

Thanks for commenting. 

Nov 19, 2007 11:01 PM
Dan Forbes
Bradenton, FL
Now I've go to go look at my title tags.  Thanks for the homework.
Nov 20, 2007 07:52 AM
Matthew Rosov
Amerisave Mortgage Corporation - Laurel, MD
Certified Mortgage Planning Specialist

I hate to admit - I didn't get it at first. Thanks for the explanation of the joke. 

Good points.  Since I am creating a new site, this will be very important!

Nov 27, 2007 07:51 AM
Denise OnullDell
Santa Clarita Mobile Notary - Santa Clarita, CA
Mobile Notary Public/Real Estate Agent

Thanks for the helpful info Martin~  I'm learning...

May 15, 2008 05:49 PM
Don Rider
EZ Rider Home Inspections LLC. - Bossier City, LA
Shreveport Bossier Home Inspector

Martin,

Great post, I'm glad to see someone can make fun of something so important to a website. It makes it much more interesting.

May 17, 2008 02:01 AM
Yvette Smith
LONG & FOSTER - Williamsburg, VA
Realtor In Williamsburg VA, Homes for Sale

HI MARTIN!  Since I've got lots of work to do with my site, I'll start with your tips first!  Thanks a bunch...

Jul 01, 2008 03:05 PM
Michael Fowler
Fowler Realty Quad Cities - Davenport, IA
Broker, Owner Fowler Realty

I have all my title tags covered and then some.  So far my website has only moved in the write direction.  Thank you for the information.

Jul 01, 2008 03:35 PM
Latonia Parks
Top Bragg Realty, Fayetteville NC, Home of the 82d ABN DIV - Fayetteville, NC
Certified Military Relocation Expert

I am obviously doing something wrong because I thought I was doing these things with keywords, etc.  I am very close to nowhere on google.

Sep 08, 2008 12:34 PM