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A survey to those that Know me, Like me, trust me, but did not use me!

By
Managing Real Estate Broker with LoKation Real Estate

A survey to those that Know me, Like me, trust me, but did/no not use me! - Over the years I have been very fortunate to create a business that allows me to spend time with my family, help others through the emotional process of buying and selling a home and meet many new friends. I have always asked after the process when working with clients, how I may have improved my services, how were the vendors that I referred to you (this is a critical question to ask your clients, because this is the number one biggest reflection on you). Now in the never ending journey to create the best possible real estate company for my clients, past present and future, I need to know how to improve and I need to know directly from the horses mouth.

Over those same years I have also seen several friends, neighbors and even family members buy or sell with another agent. I learned that having a thick skin is a requirement in this industry and I have some very good friends that have referred many new clients to me, but have also said they would never use a friend for a business transaction and I respect that.

That brings me to the survey - I understand that you either bought or sold a home, or both and you had the choice of several agents to use, I was not selected and to improve my services please answer a few wuestions to help me understand (please keep in mind that all of these are reasons I have heard so you will not offend me, your cooperation is very much appreciated) Check all that apply:

You do not like me!

You like me too much to do that to me!

You have another friend or family member in real estate.

My fees are too high!

My fees are too low!

You never mix business with friends or family!

You did not know I was was still in real estate!

You did not know I was ever in real estate!

I am not the area expert!

I thought you only worked in ___________ areas.

I have some many friends in the business I had a lottery and you did not win.

You are not good looking enough! (ouch)

You are too good looking! ( I haven't actually ever heard this one)

I do not trust friends with my personal financial issues.

I was too embarrassed about my current situation to call you!

I was recommended to another agent.

You are not with a big enough "name".

I do not care for the company you work with.

You have recommended vendors over the years that did not work out, so I assume you will be the same.

Other _______________________________________________

I would really like to know these answers, and would appreciate any brutally honest feedback. Agents feel free to chime in and forward this to clients you have missed out on, I really believe that many agents always feel that there way is best, but we do work in a vacuum that does not necessarily ask the end user what they think, we just assume we know what they think.

 

Posted by

 

John Marshall -Fore!

Low-Maintenance Golf Course Living

I have been involved in the Golf Communities through-out Colorado for the past several years. As a contributing writer for Colorado Golf Magazine I write articles regarding new course development and their surrounding communities.

720-982-6322

"A good agent will learn to dance to the clients music, but a great agent will write the music that attracts the clients he wants to dance with." John J Marshall

If you are a new agent and finding the road more difficult than you thought, please send me a note and I would be happy to help.

I enjoy helping agents to find their niche!

 I am happy to help.

Anna "Banana" Kruchten
HomeSmart Real Estate - Phoenix, AZ
602-380-4886

John keep us posted on what the results are.  I wonder how many people would actually reply or if they'd give you an 'easy ' answer.  Interesting.....

 

Hey are you watching the Phoenix Open?

Feb 05, 2012 08:22 AM
John Marshall - FORE!
LoKation Real Estate - Cherry Hills Village, CO
Specializing in Golf Course Properties

Anna - I will definitely keep you posted, I have watched a little of the tournament, one of my favorites, but most of my time the past few days has been spent on this >>>>>

Feb 05, 2012 09:07 AM