Last evening, while talking with a fellow co-worker over a few Guinness at the local Irish bar, I had a revelation. Al Gore is a parallel to the future of Real Estate. The discussion was about how Al Gore brought the world up to speed about our environmental situation. As my friend put it, "He may have given up the Presidency of the greatest country in the world for a higher calling. Possibly single handedly saving the planet."
How did he do it? It's so simple it hurts! He climbed into a tour bus and headed to auditoriums and libraries all over the United States. He was armed with valid statistics from internatioanlly known scientists. He was armed with a laptop computer and a power point presentation.
Let's review: statistics, technology and environmentalism.
Fellow Realtors that is the future of real estate. Our future home buyers don't care that you have been in the business for 20+ years. They care that you have statistics current to today's market. Not the market 10-15 years ago. They won't be blinded by your old school sales tactics like talking slick to cover up the fact that you really don't know that answer. They don't want to read your newspaper ad. They want to go a website and watch a video about you. And guess what? They're not impressed by your new Hummer or Escalade. They see it as wasteful and as a slap in the face to living, breathing creatures everywhere.
Realtors: Change with the market, before the market changes you.
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Ford,
You might do well to check out some additional information on climate change. The IPCC (International Panel on Climate Control) just 2 weeks ago admitted that it isn't necessarily true and there is plenty more information out there showing that there isn't near enought empirical data out there to support, much less prove that climate change is real, much less being caused by humans. I lived through the "global cooling" scare of the 1970's which obviously didn't come to fruition. In fact, at the first Earth Day celebration, in 1969, environmentalist Nigel Calder warned, "The threat of a new ice age must now stand alongside nuclear war as a likely source of wholesale death and misery for mankind." Notice he said "ice age". WHAT? In 1968, Professor Paul Ehrlich, Vice President Gore's hero and mentor, predicted there would be a major food shortage in the U.S. and "in the 1970s ... hundreds of millions of people are going to starve to death." These "predictions" (and I say that loosely) have all been made before. This guy even predicted that the U.S. population would decline to 22.6 million by the year 1999. Wrong again! Look, we all want a sustainable environment, but listening to alarmists like Al Gore just kills all credibility when followed blindly. (By the way, according to the National Oceanic and Atmospheric Association (NOAA) the average temperature in April 2008 was 51.0 F. This was -1.0 F cooler than the 1901-2000 (20th century) average, the 29th coolest April in 114 years.) Don't fall prey to the hype my friend. It just makes us all look silly.