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The holidays are a perfect time to say "Thanks" to those people who have been your biggest gift bagssupporters in real estate, as well as in other areas of your life.  Your gift list should definitely include anyone who has sent you a referral in the past year, as well as favorite clients. 

This can be an overwhelming task, so start small.  This year, I am starting with 20 people.  If I get all those holiday thank-yous delivered in time, I will look at the next 10.  Problem is, what do I pop-by with?

Well, I'm not sure what the gift will be, but I know what they are being packaged in!

I found these great holiday gift bags on sale at Party City.  It is a national chain, so you should be able to find similar gift bags at your local Party City.  They were only $.59 each! 

They alsogift bag had smaller bags for $.49, and larger bags for $.99.  I chose these because I want to keep my costs down.  I'm trying to keep my gift at less than $5, so these bags should work out great.  I can fit a coffee mug or two in them, or a candle, or a Christmas ornament if my recipients celebrate Christmas. 

I did choose these particular bags because they are non-denominational and do not promote any single holiday.  And when you drop off your gift, as you're chatting away, don't forget to ask them if they know anyone who needs your help with real estate.

Now, any suggestions other than coffee mugs and candles for what to put in my wonderful gift-bag find?

 
Post is included in group: More Referrals! Client Referral Strategies

31 Comments on Holiday Pop-By Gifts

Do you call the people ahead of time, or just drop by?  I was thinking of doing something similar this year.

11/20/2007 07:23 PM by Christina Moock, REALTOR Cutler Real Estate (Cutler Real Estate)


Keeping a face-toface presence is key ... not just during the holiday season, but all year long ... thanks for the ideas

11/20/2007 07:29 PM by Allen Wright CNS, AHS, REPS (RealtyU)


Marlene-

I LOVE pop-bys! So, I'd probably lean towards a yummy scented candle. Vanilla or pine even ('tis the season...). There's a lovely selection of jar or canister candles at Michael's... I go with the $1 ones. My pop-bys are on a budget!

Other than that... what do you like to get for the holidays? Maybe doggy or kitty treats for the family pet. Foot soak or scrub for the lady who's been running around (I love to make a foot soak from epsom salts and peppermint tea). What guy doesn't need batteries for his new toy?

Have fun! Happy holidays!!

~Emily

The San Diego Real Estate Expert

11/20/2007 07:36 PM by Emily Johnston (Keller Williams Realty)


Good holiday candy is always a good one!  But the candle is a good gift as well...everyone likes candles!  Let us know what you decide to do!  I love those bags!

11/20/2007 07:45 PM by n d (Naoma Doriguzzi)


Marlene,

You snagged a good deal with these bags. The look great.

Sandy

11/20/2007 10:33 PM by Sandy Nelson Realtor - Olympia, WA (Riley Jackson Real Estate Inc.)


Christina, I just drop by, but I try to do it on a Saturday morning, when more people will be home.  If they aren't home, I'll just leave it on the doorstep, then call them on the phone later that day or the next morning to make sure they saw it.  Usually, they end up calling me first!  :)

11/21/2007 12:52 AM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Allen, I totally agree, and if you want referrals to be one-third (or more) of your business, then you absolutely need that face-to-face!

11/21/2007 12:54 AM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Emily, I haven't checked Michael's yet, that's a great idea.  Thanks! BTW, you didn't go to school in Seattle, did you?

11/21/2007 12:55 AM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Ooh, Naoma, maybe I'll put a candle down in the bag surrounded by small individually-wrapped candies.  oooo-oooo, I'm liking this idea!  Thanks!

11/21/2007 12:56 AM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Thanks, Sandy, I thought they looked festive but not gaudy, professional but not stuffy, just the right combination of everything I needed for my holiday gifts.

11/21/2007 12:57 AM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Marlene, this is my favorite "pop by" time of the year.  I'm pretty well lined up right now, but a few more trips to the dollar store for "bag stuffers" will put the finishing touches on them.  Lovely idea for a reminder for all of us.

11/21/2007 03:59 AM by Kris Wales-Macomb County MI Real estate (RE/MAX Advantage 1, Inc.)


Walgreens usually has sale items every week. Holiday  Pot holders regularly 99 cents for 2 for 99 cents etc. I always love the dollar store and buy my pop by items there. You might want to read my post about dollar stores .Happy thanks Giving. Candles are a great idea.

11/21/2007 06:27 AM by GITA BANTWAL, REALTOR BUCKS COUNTY, PA HOMES (ReMax Centre Realtors)


Kris and Gita, what other times of the year do you all do pop-bys?  I can think of a few, but I am always looking for more ideas...

11/21/2007 11:05 AM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Christina, for a while there, everyone was doing poinsettas, so I deided not to do them.  It seems everyone made that decision, 'cause now no one does them!  Everything old is new again, so I think going back to poinsettas is a good idea!

11/22/2007 12:28 PM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


What a great idea!

How about adding some wonderful chocolate truffles?  You can get some really nice looking ones (and they taste good too!) from the 99 cent store! 

 

11/30/2007 11:32 AM by Sandy Torres (City to City Notary Signing Agent)


Great post. Thanks so much for offering the ideas for everyone.

Appreciate it.

 

11/30/2007 03:26 PM by A. C. :: MaximumReferrals.com/ar (MaximumReferrals.com)


Remember, it is not so much about what you give out to your clients, but, that you are face to face with them, once a month.  I, also, popby my vendors (attorneys,paralegals,mortgage officers, the dry cleaner that I use, etc).  It never fails, someone ends up listing their home with me, or giving me the name of a friend who wants to move.  Popbys are very effective, especially if they are done every month:)  I, also, make the follow-up phone call if they were not at home.  I left a poinsettia and then called that evening. Answering machine, oops!  I went by the next morning and no one had brought the plant in.  I am assuming they are away for a few days, so, I took back the plant and will need to redeliver when I know they have returned.  Our weather in Connecticut is very cold now, especially overnight.

It's a Good Life!

11/30/2007 05:32 PM by Frances C. Rokicki, Broker~Mentor (Fran Rokicki Realty, LLC)


Sandy, truffles are a nice idea.

A.C., thanks, but these marketing concepts aren't mine,  I am just trying to apply what I learned from Brian Buffini.

Fran, I have to be honest, I never thought about my vendors.  Duh....  I may need more bags. Thanks for the idea.

 

11/30/2007 11:58 PM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Marlene ~ I was thinking of doing pop-bys this year to a few select people. Thanks for the inspiration - and the tip on the bags.

12/01/2007 08:07 PM by Darleen McCullen, Broker-Raleigh, NC Real Estate (Keller Williams Realty - www.darleenmc.com)


Marlene, great idea!  The holidays is a great reason to revisit our past clients and keep in touch.  Thanks for your ideas.

12/02/2007 09:38 PM by Lucky Star Realty


Hi Marlene. Great post. If I were your client I'd remember you when it was time to refer a friend, family member or even a co-worker. Best of luck in 2008.

12/02/2007 10:22 PM by Vincent Martinez (Prudential Network of Homes)


Marlene- great deal on the bags!  I'll have to head out to get some for additional pop-by's.  Coffee beans, vanilla candles and candle holders are going in several of mine - the scent if divine when combined.

Jackie

12/02/2007 11:52 PM by Jackie Peraza, Home Stager - Framingham, Massachusetts (Perceptions AdverStaging(TM), LLC)


Darlene,  you're welcome. It's a great reason to go see people that you generally like anyway!

Thavisak, I totally agree with you, it is a good time to keep in touch.

Vincent, Thanks, Vincent!  That's what we do, isn;t it?  :)

12/02/2007 11:53 PM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Jackie, I never thought about combining with coffee!  Have fun delivering your gifts.

12/02/2007 11:55 PM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


I like this idea, I just joined AR and already getting a great number of ideas.  I think several thinks (low priced) in the bag would work well. 

01/19/2008 09:25 PM by Harold Wallin


Harold, the idea is to keep them thoughful and as personal as possible, while keeping the price down.  And make sure you sign up for the Buffini group and the Out of the Box group!

01/20/2008 12:20 AM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Harold, the idea is to keep them thoughful and as personal as possible, while keeping the price down.  And make sure you sign up for the Buffini group and the Out of the Box group!

01/20/2008 12:20 AM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Great idea.  I would love to do something similar as well but on a budget.  With Valentine's day approaching, maybe I can put something small togther.  I guess you have to spend money to make money, huh?

01/20/2008 08:24 AM by Latonia Parks (Keller Williams Realty)


Latonia, Start small.  Choose your 10 clients or friends who either have referred to you or would refer to you if you asked them for a referral.  Then head to the dollar store and get them a pretty Valentine's Day mug and fill it with kisses.  Try to stop when they will be home, so you can use the "just had a moment and wanted you to know I was thinking of you" line.  Then, on your way out, ask them the By The Way question that Brian Buffini is famous for.  Then move on from there.  Start small, but start!   Good luck!

01/21/2008 10:11 PM by Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)


Try www.TheMarketingPiece.com.  This is a great company that offers inexpensive Pop-Bys and has found that the same effect can be reached with a Pop-By mailed every month... with their prices... why not?

08/04/2008 06:47 PM by Denise Dougherty (The Marketing Piece.com)


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Real Estate Agent: Marlene Scheffer, Realtor to Kitsap County, WA (Realty Station)
Marlene Scheffer, Realtor to Kitsap County, WA
Bremerton, WA
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Here you will find my thoughts and insights into the real estate market in general, as well as tips for Sellers, Buyers, current Homeowners and other real estate agents. Many of the market updates will apply specifically to Kitsap County, in other words, Silverdale, Bremerton, Poulsbo, Port Orchard, Kingston, and all areas in between. Many of the trends seen in Kitsap will overflow to surrounding cities, such as Gig Harbor, Belfair, Allyn, and even Bainbridge Island. I hope you will find this blog helpful and useful.


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