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Make Sure you are Targeting The Keywords People are Searching For

By
Title Insurance with myClosingSPACE
Keyword tools like Wordtracker are great but they are not always up to date and they only use a small percentage of the search data that is available. If you only use tools like Wordtracker, Overture's tool, or other keyword tools you could be missing out on a lot of really great keywords. All of the major search engines provide great keyword data that you can use to develop keyword lists based on what people are actually looking for in these engines. A lot of these keywords as ignored by your competition too so they will be easier to rank for in the organic results and if you run PPC programs they may cost less per click. To learn more about finding some of these hidden gems visit the piloSEO blog here.

Comments (4)

Chris Pollinger
Berman & Pollinger, LLC. - San Diego, CA
Consulting for Luxury Teams and Brokerages

Thank you for sharing this with the community of Active Rain, I hope you have a fantastic Thanksgiving Day!

Nov 21, 2007 12:34 AM
Mark Pilatowski
myClosingSPACE - Manhattan, NY
You are welcome. I wish you a great Thanksgving also. We are supposed to be heading to the Macy's Thanksgiving Parade so I hope for no rain.
Nov 21, 2007 12:35 AM
Dan Hartman
Province Mortgage Associates - NMLS #2861 - Providence, RI
Interesting point!  I'll definitely check that out.  Happy Thanksgiving!
Nov 21, 2007 12:58 AM
Doug Beaver
Century 21 Olde Tyme - Corona, CA
Corona Norco Eastvale Riverside Homes
Mark, Great post, I get phone calls from vendors promising me page one on keywords not used by my local internet users. So it is important what keywords you use. Have a wonderful Thanksgiving and Maybe I'll see you on TV ( The Macy's Parade coverage )....
Nov 21, 2007 10:33 AM