What a wonderful morning I had this morning. I went all over creation taking photo after photo after photo. Am I nuts? Do I do this all the time? Nope, just once aweek for my out of town clients who are building new construction. This is one of my "points of difference" and my clients eat it up as well as the on-site agents.
I tell my clients at the onset of the building process that one of my perks as that I will come by the site and take pictures amuck so they can feel a part of the process. I set up each client with their own website with the pictures in seperate files (i.e., footers poured, framing up, roof on, pre-drywall, etc). My clients can log in anytime, anywhere and show off their home! I also, take pictures of each wall in each room during the pre-drywall walk to illustrate for the buyers where all of the pipes and electrical wires are run. This series of photos actually get their own disc for folks to reference later on when they want to add a door or take out a wall, etc.
The on-site agents love this because my clients know immediately if they have a question about something and we get it addressed quickly instead of all the backpeddling. The clients also remember to call me with questions first which helps cut down on the "he said," "She said" mess that means nothing unless it made it to paper.
And, just last week I found a company who will bind my favorite 150 photos in a hard cover book format with and wording I want for only $35.00!!! So I get to follow up by giving them a coffee table book of their home being built. And my logo and info (discreetly) on the cover. How cool is that?
I have gotten several referrals to family members who appreciated how well I took care of so-n-so and can't wait to get their own pictures. My clients know I didn't just sign a contract and dissappear until the check is cut.
My CRS classes stressed knowing your points of difference. I believe this counts.
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