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Your BLOG is a piece of Meat, USDA prime........

How do you view your blog?

How do Search engines view and look at your blogs?

New research suggests that internet users are increasingly relying on search to find local service businesses, potentially taking mind-share away from traditional print yellow pages and classified advertising. What does this have to do with me and my web site? Well, you want them to find you on the internet. In order for this to happen, you need to make sure your sight is well-defined in several areas. Basically making your site sexy to search engines. Part of this was taken from David Wallace. Most of the top part was taken from Greg Sterling.

Web 2.0 Technologies and Search Visibility

CSS and Web 2.0 -- Are these more than mere buzz words? They are advancing technologies that bring vast improvement in the design and usability of web sites. What about search engines? Do these new technologies help search visibility or hurt it?

Let's define 2 terms first, from Wikipedia.

1. CSS, short for Cascading Style Sheets, is a style sheet language used to describe the presentation of a document written in a markup language. Its most common application is to style web pages written in HTML and XHTML, but the language can be applied to any kind of XML document, including SVG and XUL.

HTML (Hypertext Markup Language) is the set of markup symbols or codes inserted in a file intended for display on the World Wide Web browser page. The markup tells the Web browser how to display a Web page's words and images for the user. Each individual markup code is referred to as an element (but many people also refer to it as a tag). Some elements come in pairs that indicate when some display effect is to begin and when it is to end.
Definition by: SearchWebServices.com

XHTML (EXtensible HTML) A markup language for Web pages from the W3C. XHTML combines HTML and XML into a single format (HTML 4.0 and XML 1.0). Like XML, XHTML can be extended with proprietary tags. Also like XML, XHTML must be coded more rigorously than HTML.

Definition by: The Free Dictionary by Farlex

2. Web 2.0 is a phrase coined by O'Reilly Media in 2004 which refers to a supposed second generation of Internet-based services - such as social networking sites, wikis, communication tools, and folksonomies - that emphasize online collaboration and sharing among users.

Good or bad?

CSS is "good" because it is most commonly used to control font styles and determines the exact position of elements without bulky tables. Because CSS is typically contained in a single file, it enables one to hange the look and feel of a site very quickly.

Web 2.0 would be classified as "good" also. Because it is more about a specific user experience, sites that qualify to be classed as Web 2.0 properties typically and these sites are not at a disadvantage when it comes to search visibility. Scott Orth did a case study, his client experienced a 97% increase in rankings, traffic jumped 53% and targeted conversions increased by 59%.

Some of this has been taken from http://searchenginewatch.com/showPage.html?page=3624222 for more information. Web 2.0 Technologies and Search Visibility

Summary: You basically want to make you sight look sexy to the search engines. You want your codes to be valid. What is valid code? You want good "key words" and or "descriptions". You also want to utilize back links, forward links, and deep links to help the search gods. Another great post by Mary McKnight describing these such links. Using links like an SEO pro to increase traffic and retain visitors By using these so-called tools above, they can attract other sites that search for your web sites.

What you don't want is invalid codes or to be off topic. A good example of this is if I were doing a blog on mortgages and part of the blog was talking about sports and what I like to do during the weekend. This would be off topic and your blog won't be searched properly or picked-up by the big boys.

Extras: Here is a tool to help you find key words. Download Good Keywords And all of this mentioned above can certainly help those in the real estate industry move ahead of others for 2007.

And an honorable mention goes to Mary McKnight of RSSPieces that gave me the inspiration to write this blog. The birth of a blog: 3 days in the life of a baby blog -- 3 main points from her blog are boosting traffic, google blog search, and press releases.

Posted by Jeff Belonger -- The FHA Expert.com -- FHA Loans -- FHA mortgages - USDA loans on 12/20/2006 04:30 PM

Comments (57)

key words, valid codes, blogging, web 20, search engines, jeff belonger, jeffmortgageman

57 Comments on Your BLOG is a piece of Meat, USDA prime........

DEC

2006

Couldn't you use a picture of a Man showing his Meat?

Ditto to Connie's comment! You can aleays edit Jeff LOL

Thanks for the info. I even bookmarked it!

Connie.... Ann..... lol This picture is there for a reason. Look beyond the picture. Oh, wait.... maybe that was the point of this whole blog? Maybe it should state.... how to dress up your blog....

Maybe guys won't comment in here, because they are still looking at the picture and their fingers are frozen.

I love the picture!

1. the topic is about creating the "sexxy" for your blog

2. From a controversial standponit - it sticks.

Well done, Jeff, and you said you were nervous writing on this topic!

FYI: AJAX and DHTML are two other technologies you might want to add to the list. AJAX allows for fast loads of data and DHTML allows you to do all those cool FLASH effects within the searchable confines of HTML.

Mary.... thanks a lot... that really means a lot to me. I am just learning from a pro. I really do hope the point does stick out in this blog.... and not just the picture. But it is part of advertising. Will Jeff Corbett be proud of me?

Damion.... what picture? ;o) Wait, who are you?

Now... any females, please don't take this the wrong way. It's advertising and trying to make a point and only that.

Jeff,

Good Post. Is the picture of your dream girl?

By the way, just for fun...my intials are RDA (RDA is your recommended Daily Allowance in regards to nutritional intake)

My word is date...Maybe that should be the word for you...lol

I aways thought they put meat on a black eye. Who'd a thunk?

dang, jeff

i am gonna have to bookmark your blogs

LOL

Robert... thanks for the compliment... I think. Did you read the blog??? No, seriously, over here. It does have some good information in it..

Rob....... gee.... I was hoping for some good comments.... at least on the content...... or the marketing side (the picture) and not just tongues hanging out. hhhmmmm

Tom..... thanks, I guess. Or should I count tongues as comments...

Jeff, is she lying on flannel, fleece, or cotton? LOL

The girl made me read the post. I guess that may be the point. Not much meat on those bones however,LOL. Somebody can do a Hard body guy now?

Jeff, sure, the picture got my attention. So, good marketing. But I also read the whole blog and I am learning some of this. But there was a lot of good information in here. thanks

Good job Jeff and I do not find the photo offensive I lilke it; and, I am female last I looked :-)

Read? I got sidetracked with the picture...lol.

OK, I read the blog and much of the stuff is already on my site. I use CSS as my main template and work from there. Also, my main blog incorporates technorati tags to link over to that. I am sure there is more I can do, but I will say it has me hovering around #15 in the rankings for "florida mortgage" under Google. I consider that great considering there are over 10 million in that category and it is a highly competitve category.

My search rankings are higher in more specific areas that I target. This is good info and I will see what else I can incorporate.

BTW, I was tempted to put one of my sexy pictures, but I don't think anyone wants to see me in a thong...lol.

Jay...... I don't know, I have to check my sheets.... hold on..... lol

Eric...... I am sure it did, just like so many in here.

Jim..... thanks for the honesty and the nice compliments.

Carole..... thanks for the polite compliment. I do appreciate it.. It was marketing to get peoples attention... but also to show off some great information, as Mary M. does, but she doesn't need pics. ;o)

Robert.... stop coming back just to look at the picture..... ;o) Seriously though, I did appreciate your first comment.

Damion... greatly appreciated. I had two purposes with this blog... catch peoples attention... compete against the likes of Mary McKnight, because she is awesome with this kind of stuff.... and basically get some good info out there for others to read and learn from.

And yes, they are cotton. Do you like them? ;o) Damion,.... the sheets bud... the sheets

I was going through all of my associates old blogs tonight and ran across this and was like -whoa, hey now tiger how the heck did I miss this post? Next time you talk about meat, let's show a lil sausage, ok?

Other than the eyegrabbing pic, I really enjoyed the content. That's why I read Playboy too, the articles y'know!

Uh, can you help me with marketing?

Renee....... check your e-mail soon for your wish.... lol

And thanks for the compliment. And isn't that why we all read playboy? Wait... I don't even read Playboy. Okay, so it's been a while.... lol

What do you need help with in regards to marketing? You do fine....

I really hope she ate that steak afterward - poor thing looks like she needs it! Bless her heart.

Tori.... funny. yes, I noticed that she was way too skinny.... not my type.

Anyhoo...... isn't marketing great? What about the content in here?

Definitely too skinny (not that I was looking... I was busy reading .. of course)

Mary is always such a great resource... she's got so much on the ball. Great job on the post Jeff, you almost sound like a geek. (thumbs up!) CSS is great for so many reasons but consistency and the ability to make sitewide changes is key.

I'm afraid to mess with my old site too much because of the good placement... but it really needs an overhaul with some updating *shrug*

Moo

DEC

2006

Jeff, another excellent post. As I see things, the web is evolving into more and more of a social experience, just look what happened a few days ago here on AR with memeing! Social interaction set on fire.

Great point you make about deep links, a lot of people seem to ignore that one or aren't even aware of it. Re Download Good Keywords, I found one of the best ways to place yourself in front of the most valuable traffic is simply to check your daily site stats and to ask your visitors how they found you.

We check our website statistics each night to see how many people came to our site, where they came from, how they found us, which search engine(s) they used and what words/phrases they typed in their search to get to our site. I used this info to get into the top 10 search results for hundreds of phrases related to my business(will be blogging about this in the new year).

We also ask subscribers to our newsletter how they found us and I'm amazed at the detailed responses we get. Again Jeff, excellent post!

Jeff,

Who`s the babe? She looks like my friends wife.

Angus..... yes, skinny... lol But seriously, thanks for the great compliment.

About the geek part.... yea, I know...scary. But I hardly knew any of this stuff, I just did some research and learned more about this. That's all. thanks again

Marti.... thanks for those kind words and the compliment. It means a lot to me from someone highly into the marketing side of blogs and such. As I said before.. this blog had two purposes.

Last... I learned a little more by doing this blog also. And I would like to learn a little bit more from you, on what you mentioned in your comments. Thanks again...

Scott..... just a picture....

Jeff - Sorry about the lack of MEAT in my comment. Though I started out as a pup in a technical field and went to an 18 month Tech School......and worked a bizillion years in the electronics/computer field....I ended up in Quality Assurance (mainly on the H/W side, not S/W ) and Account Management.

I get the IDEA you posted - the marketing part - , but cannot add to technology part of CSS and Web 2.0., advantages/disadvantages.

How juicy!! Now this caught my eyeballs!! Nice job!

I think Robert needs to make good on his statement...It would be the most viewed post of all time, hands down....;)

Jeff...sounds like you are up to speed on some of the technorati that drives SEO....Im learning new stuff every day too, thats the thing with technology, just when you think you've got it down, it evolves again....a game of perpetual catch-up...Thank goodness for people like Mary who can make it all 'work'.

Great post.....

Maybe you should do an AR 'girl of the week' post...I need some new wallpaper for my desktop ;)

Jeff, I'm glad you mentioned the fact that we should stay on topic. I think that if we want to go off topic here on AR, we should categorize those posts as "Members Only" because it's my understanding that the search engines can't index those pages, so it shouldn't negatively affect our SEO efforts. Interesting choice of images, BTW.

Jeff, I had to read it twice.. the first time through my mind was designing an indoor-BBQ-grill/bed attachment. i think maybe she has a hidden bruise? is that why the meat is there?.. but seriously. good content and info. I guess that I should not be commenting and should be working. my HTML doesn't completely validate.. links, back links, optimizing, keywords,, arrghhh.. what a battle. I thing my entire blog should be deleted and start over with a serious side. hhmmm.... good work Jeff, I didn't know you were so techie!

Rob..... thanks for the comment and the input.

Jeff..... thanks for that great introduction to your comment. And thanks for the compliments.

Jeff... you lost me when you said Robert needs to make good on his statement. What statement is that?

Leanne.... thanks for the comment and your input in regards to staying within topic of discussion.

Overall... thanks.

Nick.... you snuck in there... first off, I am not techie... I barely know most of this... I just did about an hours worth of research first.

2nd.... the indoor BBQ grill is pretty funny. I guess the Nick funny guy that we all are getting to know about. Even the hidden bruise was a good one. Maybe I should have done a contest also, in regards to the piece of meat.... Contest: name the reason for the meat on the woman's chest... LOL

Overall... thanks for the great compliments and the awesome comments.

Robert and his thong comment :))

Jeff C. oh...okay.... lol I guess I forgot about that comment...

This is a blog I could really stick a fork in to. Ive enjoyed chewing it around for a while, and may have a steak in the meat of it as well.

Anyway, Prime Post.

A great reminder that we, industry folks to whom the Internet is an integral part of our market plans, need to constantly read, learn, research and add just a bit more technology to our plans every single day.

Of course, images of intellectuals help keep our attention focused.

Lenn

Jeff, I agree with Mary McKnight. Excellent example of doing exactly what you proposed in the post. It worked, is working, will work. Period.

Great post Jeff.

Informative and a nice piece of meat.

Chris..... Lenn.... Jeff.... & David.... I just wanted to thank you all for the comments. I need to get some where soon now.... Jeff Turner Yes, the picture and post did do what it was suppose to. Thanks again.

Good blog, I think. Great pic, of that I'm certain.

Jeff, I work in a bank which requires I wear a suit at all times....So I have 4 letters for you regarding this blog.

N S F W

(stands for "not safe for work") Could have been in the title there, man. Good information overall

Ken Stampe

Bank of America Mortgage Lending

http://blog.homeloandfw.com

Jeff B: Great blogging! What if you are a vegeterian?

Jay..... Thanks for the compliment....I think.... ;o)

Ken.... A suit all the time? I guess I got rid of the suites for the most part about 6 years ago. But I am always very business casual...not just casual.... thanks for stopping by.

Nima..... Thanks.... ah, use the meat as a pillow?

Nice picture Jeff, I almost forgot what the blog was about! lol Great information.

Great research, Goose. Mary really provides good homework for the bloogers. As before, you did a great job in research. I'll bet you can lecture on the topic next year.

I refuse to comment about the anatomically advantaged, pulchritudious, luscious, tender meat on your blog but I will say that the chick is hot.

Lisa.... what blog....???? Long time no see. How are you?

Brian.... Thanks for the nice compliments and comments. Not to stick with preferences, but maybe a tad skinny? But great meant. Hey.... great marketing and some good info..... thanks

DEC

2006

Jeff, I was thinking to start my website with this pic; I "wonder" if it will have the same effect. LOL

Great Post! I have bookmarked it too.

Blanca.... funny and thanks for the compliment.

Caron...... yes, it is extremely small.... I didn't care for that part of the picture, but the picture overall served it's purpose... actually, couldn't be better suited for this.

This is helfpful info for new bloggers too, if applied...... Would this also be an example of a "STEAK-out"?

"stakeout" - noun, - close observation of a person or group

JB,

Hot topic...hmm hot babe! It grabs some attention. Great post and information. I really need to find more time to get into all this techie stuff...web 2.0, SEO, RSS, etc. It is on list of things to do....maybe I can get its' priority elevated sooner than later.

Diane..... thanks for stopping by. Should I post this in the new bloggers group then? I guess I will try and write to the moderator... thanks.

Ron...... Thanks overall for the great compliments and comments.... and yes, I need to work on a few things. thanks again.

Great marketing here. And you need to teach me about everything else that was mentioned. ;o)

Jeff: the number of comments shows that you did get people's attention, including mine. Yes, it takes both: quality content AND presentation. Lenn: your tongue-in-cheek comments are priceless.

Neil.... thanks for the compliment.

Gerhard.... thanks for stopping by and for the thoughtful compliment and comment.

DEC

2006

I didn't think I could find a post to counter yours. Today I wrote one. You are welcomed to stop by when you have a minute. You are mentioned in the first comment...

Maureen... I read it... thanks for the mention.

JAN

2007

That is some funny ****!

Eric.... thanks...... marketing..... but some info within the blog also...

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