I've observed the end of year real estate phenomena since 1996 and so far it has proven a reliable event.  Buyers that need to make a move but for unknown reasons haven't seem to come out of the woodwork when the traditional celebrations are over.

The decrease of real estate activity for this holiday season is more apparent every day.  If past trends apply, this decrease will continue until the 5 or 6 days before Christmas when it virtually bottoms out for the year.  But the day after Christmas the phones miraculously begin to ring again ... and email software begins chiming again marking a spike of activity that usually lasts well into January.

Since most agents find themselves with a little extra time on their hands I encourage them to plan ahead in preparation for this little serving of gravy that comes around every year.  Submit copy for print ads, schedule open houses and floor time, and take care of all the mundane chores that interfere with your face time in front of prospective clients.  It will get harder and harder to generate new business over the next three weeks.  But if you're ready you can reap a little early winter harvest and get a jump on the new year.

washington real estate

 

8 Comments on Post Holiday Real Estate Rush

NOV
30
2007
Thanks for the encouraging words.  My phone has been on strike for awhile.
10:47pm • #1
130,028 Points Outside Blog
I am ready for it to begin now. I do not want to wait. But I guess if I have to then I will wait for the phone to ring.
11:10pm • #2
DEC
01
2007
229,147 Points 8 Featured Posts Localism Sponsor Outside Blog

Larry,

This is certainly a great time to sow seeds for next years business.

Now Have a Blessed Day,

John Occhi, Hemet REALTOR
Mission Grove Realty

8:41am • #3
113,141 Points
LARRY - I try to keep the Thanksgiving, Christmas & New Years holiday to just 3 or maybe 6 days and then just keep working the other days.  It is always amazing how some of our industry just stops working for about 6 weeks.  I am sure that you and I will be fine.
2:06pm • #4
DEC
02
2007
100,150 Points 1 Featured Post

I went away for the Thanksgiving Holiday with laptop and briefcase full of folders in tow.  Lo and behold, I DID get a few phone calls!  I too am making phone calls and sending emails to let my sphere know that I'm available now and they can call me anytime.

9:54am • #5
DEC
03
2007

Thanks everybody for your comments ...

Jan - our phone hasn't rung often either

Susan - don't wait for the phone to ring ... set the stage to make something happen

John - even with all the doom and gloom we're excited about the coming year!

Philip - good for you!  Keep it up!

Nancy - I think you're on the most productive track.

12:11pm • #6
Here's hoping all the letters my broker and I sent out to the montly expireds comes through in the next week or so.
11:52pm • #7
DEC
04
2007
Kathy, I've mailed expired listings in the past and found that following up with a phone call is very productive.  This is a good time to "pre-list" with an active date set for December 26th.
11:12am • #8

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Larry Wright

Tacoma, WA

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nwRealty.Com

Office Phone: (253) 740-6092

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Keeping the fingers of Buyers, Sellers and REALTORS on the Pulse of Puget Sound Real Estate and their eyes on the little details of the big picture in Washington.


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