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Facebook: Business Pages

You probably have already joined Facebook, and created a profile there. Did you know you can also create a (FREE) Facebook Page for your business?

Go to http://www.facebook.com/business/ -- Click on Facebook Pages

Click Create a Facebook Page

Start creating the Page. Here's a little curiosity. The logical category for an agent or broker would be "Local Business" ->"Real Estate", right?

But if you enter your page in the Real Estate category, the detailed information page will not give you a box for "General Information". Huh? Only "Public Transit". While I love the environmentally conscious idea of throngs of people visiting my office via the light rail, I would also like to give a little general information about my company. What the heck. I just added the general information under Public Transit.

If you decide to call your company a "Brand, or Product",

... you get these fields for general information, but no field for location.

Oh well. Moving right along. Just go ahead and add/edit information. You can also add photos, videos, and events.

This one took me a while to figure out. Want to access your page again? Go to your Profile and look at the items in the left column. Click on Page Manager.

Need to delete a page? Click on Page Manager, go to the Pages tab. Click Edit Page

Then click Delete Page here

To create another, different page, click Page Manager, then look down at the bottom navigation, and click Businesses

It has taken me the last couple hours to sort through what should be simple navigation. Maybe this will save some time for someone else!

If you want to thank me, you can go to my new company page on Facebook and become a fan:

http://www.facebook.com/profile.php?id=7694836362

Posted by Cheryl Johnson on 12/01/2007 09:19 AM

Comments (160)

cj, facebook

Originally posted at: Random thoughts on art, technology, stuff, and occasionally Real Estate: Facebook: Business Pages

Post is included in group: e-PRO Internet Technology
Post is included in group: Facebook Tips

160 Comments on Facebook: Business Pages

DEC

2007

It look like I have more work today. Thanks for another great tutorial Cheryl

Thank you for another wonderfully documented hint. Your posts are always wonderful.

I am going to check out face book. Thank you for the instructions

Thanks for the feedback - I will add my business profile.

Thanks - www.sharonintheoc.com

Thanks, I started and gave up. LOL. I'll go back and finish up. It was loading slowly that day and I didn't know where to find it again. Thank you, Cheryl !

Missy: I'm glad I'm not the only one that was having fits over the navigation.

Hi Cheryl,

Thank you for the help. I need to add to what I have done previously. I really needed this help about two weeks ago!

Cheryl, You are without a doubt my most bookmarked person! I KNOW someday I'm going to get to try some of these things and will need them all. Thanks for your wonderful posts!

I put my listing under professional service so that I could give a general description. I'm not exactly sure what they mean by the "real estate" category.

DEC

2007

Cheryl, Can you enter a business on FaceBok without entering the personal?

Ginger

Thanks for putting this together in such detail, Cheryl! I'm going to tackle the Facebook business page this week. I'll let you know if I figure out any tips and tricks. :)

Ginger -- I think you need to be a member to create a business page. However when you create the business page, there is no reference on the page to who created it or the identity of the administrators.

I 'spose you could join under an alias and/or put mimimal info/business info only on the profile page .... and not add any friends or applications .... just for the purpose of creating a biz page .... but you'd miss out on the friendship and interaction part.... ??

DEC

2007

Cheryl... What a great source for information you are. I really appreciate all that you are teaching us.

Thanks,

Kathleen

DEC

2007

Hi Cheryl,

thank you for the picture by picture on how to do this. i have one already but did not understand the whole thing yet. thank you for helping.

I set this up yesterday. We'll see what happens. Thanks for the good info. Facebook is not the easiest to navigate.

DEC

2007

Thanks, I just got on facebook , this is helpful

DEC

2007

Thanks I am adding this to my todo list for this week. I'm heading over to your facebook page now to check it out.

DEC

2007

This is an excellent post! Thank you for taking the time to take all those screen shots. Really help illustrates the set up process.

DEC

2007

Great instructions. I wish I had found this before I set up my page. It took me a while to figure it out, I just wish they had an option to send out invitations to your friends to become a "fan of the page". If you start a group you can send invites, but not the business page. Good Job.

DEC

2007

Thanks for the tutorial!! -cem

JAN

2008

Thanks Cheryl. I signed up for Facebook and created a business page today. Thanks for your tutorial. There is so much to learn about web-based marketing, and tutorials like yours make everything so much easier.

JAN

2008

Nice tutorial. Generation Y is a totally different market segment in that they totally ignore most any medium that's not instant, or social.

JAN

2008

Thank you Cheryl. I really appreciate the work you did here for all of us learners. I will put that on my list for tomorrow. Best to you in 2008.

JAN

2008

I am just preparing to take the EPRO class now and I know one of the suggestions that they give is to do a profile in face book and my space. I just forgot until now. Thanks for the reminder.

JAN

2008

Well, I am your 2nd fan...hopefully the others will add their names too:) I went to your business site and am wondering how this would work for someone like me who works for RE/MAX? Does it make sense to have one?

FEB

2008

I just started setting it up - Thanks so much!!!

FEB

2008

Bookmarked! Thanks for sharing. Would this affect the current Facebook that I have?

FEB

2008

Thanks so much for this post! I have a personal page, but am going to add a business page too. I also just chose "real estate" even though it lacks areas to type in basic information. I'm thinking there must be some place people can search under the category, so I would rather be classified as real estate...just in case.

FEB

2008

Thanks for sharing this. I didn't know about the business pages.

FEB

2008

I just finished my business page and THANK YOU! I consider myself pretty computer literate, but geess I appreciated having your guide.

PS. I am now a fan!

Brittany Stewart

brittanystewart.com

MAR

2008

OK! Definitely will give this a try. Thanks for the info.

Mary

MAR

2008

Cheryl - Thanks! I have been on facebook but didn't realize they offered business pages.

Thanks Cheryl. I've just added my business page.

MAR

2008

Does anybody know how to find each other's business pages?

MAR

2008

Great information. I will give it a try...

MAR

2008

Wow. Did not know Facebook had business pages! Thank you!

MAR

2008

Hey Cheryl,

Thanks for all of the time that you put into this post. I was not aware that you could do this. Appreciate it!

APR

2008

Good work Cheryl! What are all the benefits of having a business page instead of a regular page? Can u have both? Would it be better to just have business stuff on your regular page since that is the one people will visit the most like for social purposes and see ur business stuff. They may not be likely to see the business stuff as much if it is seperate? Just some questions u can hopefully help me out with.

APR

2008

David -- Yes, you can have both ... me, I just put the page up there and let it be.

Brian Brady is putting totgether some good stuff on using Facebook for the Bloodhound UNChained conference.

I've been hearing about Facebook, just never went there. I added my company. Thanks for the help.

I picked up another old time friend as a buyer today. He had been noticing the closing pics Ive been putting up on it and taggin our friends that also have facebook. They love having closing pics as part of their profile pictures!!

APR

2008

Great blog! I just did one myself, check it out and let me know your feedback! http://tinyurl.com/3jryvf

(Feel free to become a fan!)

I am experimenting with it, I want to see how viral a small business's page can be comparing to big companies like Lego, Guiness, Slurpees, etc. where they already have large and viral audience built in (i.e. college kids). I have been doing a lot of reading on facebook. Their demographic certainly has shifted a lot since last year.

Cheers,

Cindy :)

APR

2008

Cheryl,

Facebook has been on my mind for quite some time now as another online marketing venue for my mortgage business. Need to look into it a bit more and then go from there. Now I know where to go for tutorials.

APR

2008

Great thoughts! Thanks for being willing to share it with everyone!

Cheryl, thank You for your information,

Cheryl, It is great to point this out to people, I have been using the business pages for a while now and I really like all of the information I can display there. Not only can I provide information but I can interact with others on a new level that a website doesn't always provide. More people shoud be using this part of facebook. You beat me to the post but I am glad it is here. Great work!

JUN

2008

I have been wondering WHY you would want a business page and your personal page? Anyone? Just curious.

JUN

2008

Thanks for the post -- I've been thinking that I wanted to build "Group" pages -- for some of the local neighborhoods in my area.

I'm still a bit confused on how you separate your "Business" from your "Personal" pages on Facebook. I'm sure there's a way, I just haven't found the road yet.

JUL

2008

Wow, you've saved me a ton of time Cheryl. Thank you. I just joined Facebook today and am trying to figure it all out. (Like I need something else to do with my time!)

JUL

2008

THanks for the tips, was not aware that facebook offered the feature

JUL

2008

Cheryl,

I've been experimenting with Facebook all day (blogging) and was so happy to come across your very detailed and precise instructions. Now, I'm going to play around with it some and see what I can come up with.

Thanks so much for the very timely post !

Kimberly

AUG

2008

I am glad I came across your blog - I have connected with many friends and keep in touch with family on Facebook - but wasnt aware of this! I will go do this right now! Thanks - Nicky

AUG

2008

Cheryl,

Thank you so much for this info. I have been on facebook for a little while for personal, but did not know how to do the business. GREAT POST!!

AUG

2008

Fantastic post with great graphics that made it all so much easier. It took me about 45 minutes and I'm still not sure if I've forgotten something.

I did add my open house tomorrow under the events module.

I also signed up as a fan!

SEP

2008

I'll try toset one up tonight if I have time, so many blogs and posts and things. Thanks for your information, Keep up the Rain!

SEP

2008

Thanks so much for sharing -- I knew there was a business section out there, I just couldn't figure out how to create one for myself! I'm headed to the Land of Facebook right now...

SEP

2008

Cheryl, Thanks for the great information. I had recently signed up for Facebook but haven't done much with it. I didn't know about the business pages. Thanks to you I now have a business page - needs more work but I'll finish it up later. Also, I'm now a fan of yours. Thanks again.

SEP

2008

Great instructions! I followed them step by step & it worked just great! Thank you so much!!

SEP

2008

I bookmarted it

Thank you for sharing the picture and information about it

Aloha

Stephanie

SEP

2008

I am going to check this out, I had no idea! Thanks so much for taking the time, great information!

It's a Good Life!

Fran

OCT

2008

Thank you for going through the steps on getting a business page. I just learned about these pages and was wondering how to set one up and now I do :).

OCT

2008

I didn't know aything about the business pages on Faccebook. It sounds like a good place to be. I'll have to check it out.

OCT

2008

Cheryl, do people look at the business pages? Are you seeing any activity?

OCT

2008

Cheryl, thanks for pointing this Facebook section out to us. I am interested to hear your reply to Connie Harvey's questions.

OCT

2008

Well done! Great tutorial!

OCT

2008

OKAY This is by far one of THEE best post on AR I have ever seen and learned the most from! AND way faster than getting one of my kids to sit down and show me how to do it!

THanks soooo much! BIG KUDOS to YOU!

OCT

2008

Cheryl, you are a star in my book. Thanks a thousand times for sharing this valuable information with me. And, I especially like how you included the visuals and illustrations. It makes your tutorial so much easier to follow.

NOV

2008

WOW! Thank you! I am off to set up a Facebook page for my business! I love it for my personal life, but wanted to keep the two separate for obvious reasons!

NOV

2008

Thanks, I am going to do this!

DEC

Thanks for the info. I am going to try it out...hopefully with less trouble thanks to your information.

DEC

This is very cool, I didn't even know there was a Facebook group on AR. Glad I found out and found this gem. Thank you!

WOW What excellent detail you have here. I will follow these steps and set this up

Thanks

Don

Thanks, Cheryl. This is great information. Prior I didn't want to mix business with pleasure. I have lots of silly friends who put silly thinks on my wall. I'm going to give this business page a shot. I have also subscribed to your blog.... again, good stuff... looking forward to more!!

DEC

Cheryl- What a great idea! This is a great thing to do for our businesses. I am sure I can make one for our brokerage and another one for my coaching, right?

DEC

Thank you for the tips and visual instructions ... we will be trying this out.

I just found this post. Thank you, it's just what I needed.

DEC

Good info, thank you for sharing it. I didn't read your comments so sorry if this repeats something already said but with the new formatting in Facebook the page manager is down in the applications bar now.

DEC

thank you so much. I have a profile but didn't know about this. I will give it a try.

Thanks again,

DEC

Cheryl is that linked to your facebook account or do you have to start a new facebook account to take advantage of that?

Wow that's quite an indepth blog! Impressive...I just love facebook, we have our business on it. It's amazing.

Cheron Lange

JAN

I started a group a few weeks ago. I asked all my friends to join and hopefully more will join in the future. I would like to update it at least once a week with a blog/info/anything about Pittsburgh. I know if I'm more active and am able to help my "friends" with any questions, I will gain their business when they need me. I'll have to take a look into creating a page too!

Nothing on there yet, but here it is:

http://www.facebook.com/home.php?#/group.php?gid=41699557491

I have wondering how to do this. Thank you so much for this tutorial! Much blessings for you and your new year!!

Hi Cheryl,

Great idea, thank you for sharing ... I'm going to setup my real estate business page right now. In fact, I'm sure my friends will appreciate me separating the two.

Best wishes in 2009,

Mike

I just took the time to set up my business page.. Thank you.

Cheryl,

Thank you for all this info--I have to sign up for facebook then have a business profile--I have saved your blog to help me.

have a great day

JAN

Thanks for taking so much time to put together such a detailed post, think some things have changed since it was originally posted but still very useful, Thanks again!

Cheryl - I have what seems to me to be a dumb question - but going ask anyway :). I have a personal page on FB - if I am understanding this correctly, I do not need to create a new profile to have a business presence, just add the business page. In addition, this business page does NOT link back to my personal page??? Did I get that right?

Another question - in addition to being a mortgage planner, I am also in the mortgage education field with an industry focus vs consumer...so I might decide at some point to add a second business page - is that an option?

Thanks so much for laying this out - it was on my list for Jan 2009 to expand my FB presence, but was overwhelmed with the research I was going to have to do - you saved me countless hours!

JAN

Cheryl - Thanks for the info - I'm bookmarking it and adding this as something on my to-do list for tomorrow.

JAN

Thanks for the print screens along with the tips. Very helpful.

JAN

I have bookmarked this post and I will make a Facebook business page soon. Thanks

JAN

Cheryl...thank you for making my life a little easier...will bookmark this and set up my business page tonight.

JAN

Yes, Facebook is a great tool and I am trying to use it more. Thanks for the info.

Everywun is a great way to support a cause you care about on facebook.

Everywun Inc. is a philanthropic company making the world a better place. http://www.everywun.com

Everywun is a growing grassroots campaign to change the face of philanthropy and enable every person to support the causes that they care about. We do this thanks to our philanthropic "badge" network which enables people to procure virtual badges at www.everywun.com , and put them on their Facebook pages, blogs, and websites. These badges do three things:

1. Show that you want to make a better world.
2. Raise awareness for your favorite cause.
3. Raise funds for your favorite cause.

Also feel free to follow us on twitter at @Everywun

JAN

Wow! Thank you so much. I am still learning Facebook, this will be a huge timesaver!

JAN

This I did not know. Thanks for the info I will get on that right away.

Cheers!

Chris

JAN

wow, what a deal. thanks for sharing this!

You go girl, this is the kind of help I need. Thanks so much for the pictures

Shelton

FEB

Wow! Great info. Looks like I'll be busy for a while. Looks like a real complicated process.

FEB

I now need to create a company page & fans - thanks, I can finally separate business from personal - or at least a little

FEB

I just sent a link to this page to the owner of my company. I think it will be great to send to everyone we have done work for and have their email address. Thanks for letting me know this existed!

Cheryl,

Thank you for the info on creating a free Facebook page for your business.
I have a Facebook account, plan on looking into it.

Pat McCray
CENTURY 21 AAA North
Capac, MI

FEB

Thanks cheryl....Better late than never LOL - bookmarked & added to the 'to do' list - hope they still have this feature a year later :)

Sincerely,

Grace

FEB

This is great! Never thought about a facebook page for my businesses. I appreciate you sharing this information.

FEB

Hi Cheryl- Thanks for the info. I ended up finding it in a different way, but I have a new page for my business anyway. I was going to look into it so thanks for saving me the work!

Great post, it is like facebook for Dummies :) Now this dummy must go work on her facebook account.

FEB

Thank you! I have this blog bookmarked so I can refer back while I follow along in facebook. You are a peach for taking the time and giving us all this great information.

FEB

thank you, I created one sometime ago, but just never ppushed it over the mark. I will now.

Dave

FEB

Cheryl - Now I have to go in and do this too. I am a bit behind the curver apparently. :-)

You inspired me to create a page. When I looked at others business pages, it looked like they were mostly personalized pages with a 'note' about their business. Still, I believe in giving things a chance so I'll continue to develop my FB Business page to see what happens. I hope the folks at FB fix the difficult navigation - egads!

I didn't even know this was available. Great post, love the step-by-step instructions.

MAR

Thank you Cheryl for sharing this information with us. I am just getting started on facebook and look forward to trying out your tips. Wish me luck!! I will be bookmarking this just in case!

MAR

Thanks for the info. I have a personal page, and a couple of group pages, but I am having trouble with my business page. I'll get busy on it tomorrow. Thanks again!

MAR

Thank you! Now I just have to do it!

Cindy

MAR

I didn't realize you could do this - Thanks so much!!

www.ghhrealestate.com

MAR

Wow, this is awesome. thanks for the info!!!

MAR

Great post and thanks for sharing, going to work on it later this afternoon.

APR

Thanks for sharing all of your valuable research. I am going to do this right now.

APR

Great Advise! I will definetly Use this!

APR

I going to bookmark this and read up on it later. There is just so much great advice on ActiveRain!

Thanks for information. I need to get back to calling customers!

APR

Cheryl - thanks for such great instructions! I began 'playing' with personal page but didn't know about business one at all...somehow Facebook was not on the top of my list...don't exactly why but I think there is so many things aroud to try etc, etc...but I hear more and more great stories about it so I think I should approach it more seriously...don't I?

Happy Easter!

With smiles, Bo

APR

Does this work the same with the newer interface of Facebook? Do you wind up having both a personal page and a business page for the same facebook user?

APR

Now that's some useful information - thanks! I'm going to create neighborhood pages too!

MAY

Its called a public profile page. Not a business page ...

MAY

Good post Cheryl Thanks,

Do you know if its possible to move certain friends under your business page(s)? I would really like to keep my personal FB page and my business FB page friends (prospects or work related contacts) seperate. Is there a way to move existing friends on your personal FB page to your business page(s)?

Facebook has some great features but I find that figuring out how to use them can be challenging at times...

JUN

Great information. Joined facebook in Dec. and continue to learn more everyday. This was great info.

JUN

IET...that is also my burning question!

JUN

EIT -- Going to play around with it a report back ....

JUN

believe it or not I mis typed my name and even when I hit the edit button it wont let me correct the spelling. Do I have to join again under the right spelling? Thanks

JUN

Hi Cheryl,

Does the Business Page incorporate itself into my existing page, or is it an entirely different page?

Thanks,

JUL

Just struggled through setting up my Facebook page this morning, and then I found your excellent post with all the answers. Now I'm trying to figure out how to put a Facebook Badge on ActiveRain. Anyone know how?

JUL

Ralph,

First you need to grab the Facebook badge code.

Widgetbox has a wizard to create the badge code here: http://www.widgetbox.com/widget/blog-badge

Then, back at Active Rain, click My Home in the navigation menu bar, then click Settings in the left hand column, then paste the widget code in the Blog Description box.

Jeff Turner made a How-To video a while back (applies to any and all widgets)

Jeff Turner: http://activerain.com/blogsview/239223/ar-tutorials-adding-widgets-and-html-to-your-sidebar

JUL

Ralph,

Here's another link for you: http://www.facebook.com/advertising/#/pages/manage/promo_guidelines.php

AUG

Thanks for the great post. It's been on my "to do" list all week to work on my business facebook page. We're really enjoying using facebook to stay connected with our friends and clients and are ready to take it to the next step.

Thanks for saving me some research time!

Cheryl,

We just set up our business facebook page. Can you tell me how you added the "Agents" tab. I only see a few options to chose from. Can you add more tabs and how do you customize them?

Thanks!

AUG

I did that and now I am waiting for the next blog on on how to better use it :-)

Just kidding;-)

Thanks for sharing,

AUG

I am glad someone has helped me figure out a way to use facebook for business

AUG

This is a great step-by-step post, and just what I was looking for today. Thanks for making this so detailed.

SEP

Hi Cheryl, did it and it works yeah, do you know what I need to do to feed my Actve Rain Blog to the Business Page, it is feeding my friend's blog right now and I would liek to change that, any advice? Or maybe an idea for another blog????? Thank you!

SEP

Hi Cheryl, This is great. Save me searching time. I can't wait to get started... Thanks so much.

SEP

Deborah: Note this post was written in 2007, and since Facebook changed it's interfact a couple of the screenshots are out of date ... but I think you'll figure it out anyway....

SEP

I just started my Facebook Business page today!

Cheryl - Thanks for the detailed description & screenshots!

OCT

Just what I needed

OCT

Thanks for the great tips and ideas - I'm just about ready to design my facebook business page and this is some extra helpful info i needed!

OCT

Cheryl,

If I want to post an article or video that I am reading, and the the publication allows you to 'share it on Facebook' - how do I post it to my Business Page? The default seems to want to post it to my profile rather than my business page.

Thanks in Advance

Kristal

OCT

Kirstal,

I don't know. Try asking Mike Mueller! http://activerain.com/blogs/mikemueller

OCT

Very good breakdown. This will help a lot of people sort through what can be a confusing process

OCT

Thanks, I thought I was the only one having a hard time both finding the spot to make a page, but then I couldn't find it to work on it. Thanks.

OCT

Great post! Thanks for sharing!

OCT

thanks... i have started my page, but haven't gotten around to finishing it.. there just aren't enough hours in the day... have you gotten much response from it? i started posting my listings on my regular page and got a listing within a few days..

Done - I am now a fan of yours!

NOV

Thanks so much for sharing - this is great!

NOV

I am finally figuring out how to use Facebook but have not had the time to get things running like I want.

NOV

this is so kool and thanks for sharing an the details...even me the village idiot can follow this...welll almost

thanks for the post-- I have a fan page-- and working it!! kathy

NOV

thanks for the tips...as a new 'bookie' it helps ! If you write articles like this, count me as a fan !!!Valesca

NOV

The step by step tutorial is GREAT!

I have several Facebook pages but the most relevant one for Active Rainers is Social Media Marketing For Real Estate & Mortgage Professionals. I also just wrote a guest post on a Technorati Top 100 Small Business Blog on 5 Ways to Promote Your Facebook Fan Page. I hope you can find some value there. My article is on page 1 of Delicious and TweetMeme right now. :)

NOV

I'll check it out. Thanks so much for the clue! There's always another option, isn't there?

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