Social Networking Series: Endorse industry pages and posts, business pages
Today my presenter partner (Linda Drummond of Drummond Public Relations) just finished the first of a twelve part series on Social Networking.
Why focus on Social Networking? There is a growing need to brand one's identity, be current with contemporary trends and behaviors, capture eyes and learn the mechanics of Social networking.
We covered "Endorsing industry pages and posts, business pages". Here are the topics we covered.
- Best time to schedule social networking posting: twice weekdays and once each weekend day.
- Instead of just "Liking" someone's post, make a comment and ask an open ended question to generate responses.
- When endorsing another business or commenting on someone's social post, be soft when providing a referral. Don't sell.
- Have your posts reflect you top three interests. My interests are food, places to visit and working out.
- Endorse. Encourage. Appreciate. the people you know.
- Test and measure. Weekly review all your posts and see which topics get the most feedback.
- Enroll in an related industry online subscription: e-newsletter, blog, etc.
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