A Contractor Presentation That Has Kicked Butt for 25 Years
It has been my experience over the last 25 years as a contractor, my presentation may have changed slightly over those years due to technological advances but the core has never changed. We are constantly given a presentation.
In my 25 years, I have found that all my customers have come as a result of what I have done. Past customers have given a referral, we’ve been seen working on a job, and in the last few years, clients have found us on the internet. So the presentation happens every day to a customer that I cannot see.
So I have to ask myself, “Am I acting as a contractor that someone would hire right now?” I don’t know where that next job is coming from so I can’t gear up for the presentation. So this is what I have to ask myself.
Am I behaving myself?
If the new customer were to walk up today, what would they find? Is there loud music playing, cursing, drinking, or a messy work place? That first impression of Tromler Construction can happen at any time, we want to be ready whenever it happens. We need to be presentable.
Do we have a track record?
Any history that we may have has been built on what we have done in the past. If we have a series of success with clients, we can gain referrals from them. Our past customers will talk about us one way or the other – What will they say? We try to give each customer a reason to want to suggest someone call us.
You’ve done this before!
Having experience in any field can go a long way in being contacted. I can’t tell you how many times I hear, “Do you still do dry rot repairs?” or “I have a water leak that I can’t find; can you help me?” But that is just the beginning; we still have to prove that we are capable of seeing the project to completion.
We don’t want to come back!
Seriously! Getting a call back for something that have missed or forgotten, costs us money. We want that leak to be fixed, that cleanup to be complete, the tenant to be happy. We know we are on the right track when no one needs to contact us. When they do call us back, it is often to do another job. That is a true “stamp of approval”.
I don’t take myself too seriously.
I won’t get all the jobs. There are other contractors out there that do good work, I may not be what the owner is looking for, or maybe I’m just not qualified. I do my best and enjoy what I do, that in itself is satisfying.
While this may not be a solid real estate presentation to “close the deal” in a face to face conference room setting, it is the presentation that I have used for a long time. There is certainly room for improving on how I can do each of these things. The bottom line is this.
We are constantly making a presentation to that future client, how is that presentation being done right now?
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