Groups are smaller communities within the larger ActiveRain. Join groups created by others. or start your own and
get others to join
This is the place to view the past and present contests put on by ActiveRain and its members. Everyone can join the
group and help encourage each other. Current contest will be highlighted posts so it's easy for you all to see. Let it
Curious as to what others in your profession think about a certain product or tool?
AR's community takes the time to leave honest and transparent reviews of their experiences
so you can be a bit wiser about your purchase.
Broken down by categories and subcategories for easy finds
Get an unfiltered look at what real users are saying
Leave a review yourself for others to benefit from
Add new products as you use them and gain points for doing so
ActiveRain University (ARU) provides free on-line training. We coach, consult and support real estate professionals about real estate trends, technology and social media.
ARU Calendar provides class types and registration links
Watch short tutorials on updating your photo, inserting a hyperlink and much more
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Find answers to most FAQ's
Whatever it is you're into and wherever you are, AR surely has a group for you to join.
Brand, off the wall, specific subject matters…whatever it is you're looking for.
Each time you write a post you can syndicate your post to 5 groups.
And if by chance you don't find what you're looking for, start a new group today!
Get your content in front of more eyes
Search by location or type
Feel free to start your own group
Find some that are close to home and close to heart
Each month AR runs numerous contests as a way for our members to engage in activities
that will boost their business and increase their visibility in the community and beyond.
Earn points by partaking in these contest and climb the leaderboard
Do what's good for you and your business by participating
If you have an idea for a contest, just let us know
Stay motivated and on track with new contests popping up each month
Ask a Real Estate Question
Here's another avenue for you to build relationships with others. Share your expertise with someone searching for answers.
Play the teacher role and help someone out today
Your Homepage will alert you of new questions in your state
A wonderful way to open a door to a possible new client
Ask a question yourself to get help
These state pages or hyper-local pages provide content directly related to a specific geographical location.
State, County, City and Neighborhood pages make it easy for consumers to find what they're looking for.
Post your listings, school information, local events, market reports and more
Consumers peruse these pages for information
Farm your niche market and cover all the happenings in your neighborhood
How come when most people want real estate advise they talk to their neighbor? Their Lawyer? Anyone but calling a Realtor? Why did we score below used car dealers in the latest Harris Poll? Why do people search online for an average of 6 weeks before contacting a Realtor?
Is it because we work on commissions? Does that make the majority of us so insecure and hungry that we behave too aggressively? Does the public see us crossing the lines between social media and social networking and just plain socializing .. I mean are we too solicitous? When we constantly say "price your home right and it will sell" are we also saying we don't actually do too much to facilitate sales?
I think there's probably some truth to all the above and it makes it so important to blog and post information that's important and relevant to our clients and customers. If everything we publish and advertise is about us we're not speaking to our consumers. We have to be sources of quality information consumers can use - without any data capture or strings attached. Does working on commission encourage us to interject ourselves into conversations and settings that aren't appropriate or make as appear too pushy? How do professionals interject themselves and their services in different venues - whether it be parties, functions or while on social networking platforms? Appropriately. And sometimes not at all. And if we're constantly saying; "If your home is priced right, it will sell" aren't we really saying we don't bring any value to the table. We're better than that. Marketing, Staging, Negotiating, Working with our Colleagues all bring value to our clients.
If we want to be seen differently we have to see our customers and clients differently - we have to see our relationship to them differently. They aren't prey that were hunting, they're not numbers tallied toward our salary - they're savvy consumers who, often times, we can help. Whether we're educating them, saving them time, coordinating other professionals like attorneys and mortgage brokers so they can reach their goals or all the above. We have to elevate our game and our approach to be seen as a professional entity.
So many of us already do this and I think it's great, it makes me proud. As a group, Realtors, should approach marketing and branding from the perspective of helping the consumer. When we approach social networking and media and our various promotional activities from the perspective of "What's in it for me" - I think the public smells that and it's a big turn off. Let's make sure we're offering valuable information. We can be entertaining but we have to maintain professionalism.
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.