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2012 - What marketing videos can do for you.

Reblogger

Real Estate Broker/Owner with Preferred Home Brokers 00402040

March 15, 2012 04:11 AM

Well if you've wondered about videos and how they could help your business, I'd say that Debb Janes has pretty much covered it here. Check out her detailed post on how videos can and will change your business while truly setting you apart from others.

Btw, I've found (personally) that consumers like seeing the "real" you on video, not hiding behind a 10-year old photo on your business card and print media!

Video is where the action is - literally. If you haven't yet used videos as part of your marketing plan, here are a few reasons why you should.

What marketing videos can do for you.

Introduce yourself. A video allows you to present yourself, and your services, to potential clients in a personal and engaging manner.
;

Establish yourself. Videos can help you build your areas of expertise.

Added value. How-to or teaching videos can be used for websites, emails and e-newsletters. This can be business, or lifestyle related.

B2B Videos. Feature your trusted team members in videos. Cross promotion is a powerful way to increase video views. Offer the video to your partner for use on websites, emails and newletters.

Community Videos. These videos build you as a market expert, in touch, and in the know about your community.

Neighborhood Videos. These videos are a good way to connect with buyers looking for a home within a specific neighborhood.

Personal Interest Videos.Why not share some of your interests and passions? It's a great way to connect with like-minded people.

SEO Power. Research estimates videos are 50 times more likely to get you ranked on the first page of search engine results. Why?

Videos have less competition - narrow the field with video.

Videos get ranked quickly -videos may be ranked in hours.

Videos are more likely shared - links, likes and #1's.

If you're not sure how to get started, please consider Craig Daniels' upcoming course Video Essentials for Business.

You'll learn the basics from what gear to use, to the all important details of SEO optomization. At the end of the course, you'll have a video worthy of posting to your YouTube Channel. And, have the right title, description and tags to get it found!

If you aren't a member of VBloggers or YouTube Thursdays, join now. Watch videos is a great way to learn and get inspired.

Please leave a link to your YouTube Channel, or your latest video, in the comments section. Let's make sure we like a few videos today and subscribe to some new channels - that's the way our own YouTube subscribers list grows.

I hope you like what you've read. If so, please

Debb Janes EcoBroker&Realtor Green~Sells with Soul

The Carl Group, Serving
Camas - Washougal - Fisher's Landing

you can always find me at DebbJanes.com

Ready to Explore your Real Estate options in Clark County Washington? Let me be your guide.

My love of the Northwest lifestyle and knowledge of the area's many neighborhoods ensure you a great selling or buying experience.

You can also find me...

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Melissa Zavala

Broadpoint Properties - Escondido, CA

Broker, Escondido Real Estate, San Diego County

I agree that videos are a great way to engage your audience in 2012. I generate one per week.

Mar 15, 2012 11:21 AM

Jeff Dowler, CRS

eXp Realty of California, Inc. - Carlsbad, CA

The Southern California Relocation Dude

Thanks for sharing this, Lynda. I will take a look at her post and videos in more detail

You have certainly gotten much more involved in video and do such a great job. Others can certainly learn from you.

Jeff

Mar 15, 2012 12:43 PM

Jerry Newman

Brown Realty, 210-789-4216, - San Antonio, TX

Texas REALTOR, San Antonio Military Relocation

Hi Linda. I would have to agree with you about Ms. Debb Janes when it comes to videos, she makes a very strong point here. I love watching you videos too by the way. Customers do like seeing the real you.

Mar 15, 2012 02:02 PM

Preferred Home Brokers - Brea, CA

Broker Associate ,CRS,GRI,SRES, Brea,CA, Orange Co

Hi Melissa ~ Thanks for the visit, I'll drop by to take a look at yours!

Jeff ~ Thank you so much for the kind words and be sure to check Debb's post along with her other videos, she does a great job.

Thanks Jerry!

Mar 15, 2012 03:25 PM

Debb Janes

Nature As Neighbors - Camas, WA

Put My Love of Nature At Work for You

Lynda, thanks so much for the kind re-blog and kind words. I'm helping Craig Daniels with an upcoming series of classes on Video Essentials for Business - we both included you in examples for others to watch. You do a stellar job showing us not only who you are, but offering value by sharing your knowledge.

Mar 16, 2012 03:35 AM

Hey Debb ~ Thanks for the kudos and I meant what I said, you really did cover a wide range of videos. And equally important is outlining the possibilities of different types of videos one can use depending on their comfort level. Sort of like blogging in general, right?

And good luck with your upcoming collaboration with Craig and thanks for including me.

Mar 16, 2012 04:32 AM

Wow Richard ~ How very nice of you, thanks so very much you made my day.

Seems like most of us (including you) who are doing more with video recognize we're all a work in progress and we learn from each other and every video we do!

Mar 17, 2012 07:17 AM

William Johnson

Retired - La Jolla, CA

Retired

Hi Lynda, Debb did a wonderful job with her numerous videos. This type of marketing is liley to take center stage as we begin the transition to our more normal markets. Thanks for sharing. I love your videos as they are so professional and outstanding. I think of it as your special niche as I have seen nothing more professional. CAR should feature you in the different ways you use them.

Mar 17, 2012 12:50 PM

Hello William, thanks so much for the nice compliment, knowing you I really value your opinion. As for CAR they're moving in the video direction too and I've watched some of their videos myself.

As for Debb, you are so right...and what a voice, she's great!

Mar 17, 2012 01:13 PM

Maureen Bray Portland OR Home Stager ~ Room Solutions Staging

Room Solutions Staging, Portland OR - Portland, OR

"Staging Consultations that Sell Portland Homes"

Hi Lynda ~ Thanks for reblogging this excellent post from Debb. You are so right that people would much see the "real" you instead of an out-of-date photo on a business card!!

You do an excellent job with your consumer videos, too :-)

Mar 19, 2012 05:36 AM

YouTube Thursdays 3/15/2012 - What marketing videos can do for you.

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Lynda Eisenmann

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