Another post from an investor's perspective. 

 The lexicon of marketing jagon came up with the "leading edge vs. bleeding edge" concept a few years ago.  The first guys out of the gate often get chewed up, while the fast-followers hop in once the market has been primed.  Anyone out there remember the Sony Betamax? 

In my area, current FSBO's are bleeding edge. 

When I drive by an FSBO I stop and write down the number.  Why?  Because it's unlikely that the house is in the MLS system.  So it doesn't matter if the seller is the best salesman/negotiator in the world, he's not going to have much success if no one knows his property is for sale.  This is a recipe for a motivated seller. 

That's a tremendous amount of leverage pushing sellers to work with Realtors®.

But the proliferation of technology is changing the landscape.  Flat fee MLS services will be a factor as well.  That "be seen" leverage point will gradually start to erode, just as the number of licensed real estate agents is exploding - everyone out there competing for the same business. 

Investors will always need agents, though - but those who rely their Realtor® association's dominance of the MLS system won't be operating from a position of strength.  Investors need agents who understand their issues.  I notice that the Investor group is a pretty lonely corner of ActiveRain...I think that's a missed opportunity. 

 
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3 Comments on Investor Perspective :: FSBO's on the bleeding edge

DEC
31
2006
517,848 Points 52 Featured Posts Localism Sponsor Outside Blog
Great Post again Chris!  My dad is a midwest investor and I don't know how he does it FSBO with the old school methods (newspaper/open) but he is very successful at it.  I feel the tide turning and I give him innovative ways to do something different but why when it works!
12:36pm • #1
8 Featured Posts

Chris,

I agree with you that technology and the internet will erode the leverage Realtors have enjoyed by virtue of the dominance of the MLS system.  I am interested in hearing more from you in terms of the "investor issue" Realtors need to understand. 

 

2:11pm • #2
JUL
30
2008

I prefer FSBO sites, but not real estate agency. Agents take commissions and it is cheaper that money to sell your property at FSBO site. I saw many sites, but I think Fizber was the best. There are many services that can help sellers and buyers like real estate forms at http://www.fizber.com/real-estate-forms.htm for sellers or http://schools.fizber.com/ for buyers.

9:12am • #4

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Christopher Smith

Houston, TX

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