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Why Oh Why am I having such a hard time coming up with content?

By Chanda Barrick

Real Estate Agent with Keller Williams Indy Metro Northeast

March 19, 2012 12:10 PM

In the past, I would write a post to rant about something that was really annoying or frustrating about a particular transaction or client I was working with...Then I realized, I probably shouldn't be going on all these rants about things (the whole "like attracts like" philosophy). I didn't just write rant posts, I also wrote posts for public consumption in which I felt the information would be useful for potential and current clients....

I then resorted to various Wordles Wednesday and Speechless Sunday posts and found that the posts about real estate related topics were quickly diminishing.

Well, I don't know what happened but I think it's been almost two years since I've had any "creative juice" flowing. What the heck happened? Why am I not inspired anymore? I honestly feel like I don't know what I should write about these days. Why is that? Am I the only one here in the rain that seems to have lost their mojo? I read posts and comment, but I personally have become a flunky when it comes to writing.

Anyone else in the same boat? Anyone else that was in that boat before and figured out how to row their way back to shore? I'd LOVE to hear your thoughts on the matter!

On a positive note: This Indiana weather has been awesome! 82 degrees in March! LOVING IT!

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Malcolm Johnston

Century 21 Lanthorn Real Estate LTD., Trenton, Ontario - Trenton, ON

Trenton Real Estate

Hi Chandra, I can relate to this post. Personally I find that writing about real estate itself is pretty dull, I like to write about all kinds of other things, but rarely about real estate. I feel a little guilty about that, as if I'm not pushing myself or challenging myself, like I'm shirking a duty. However, I have found that if I write about my community and all the interesting little places that I work in, I can still stay close the the purpose of "real estate blogging for business" without having to go into the nitty gritty details that I'm not terribly good at writing about. Every once in a while i do put my big-boy pants on and write a real estate blog post though.

Mar 19, 2012 08:41 AM

Harry F. D'Elia III

WEDO Real Estate and Beyond, LLC - Phoenix, AZ

Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

Perhaps we all need to get a break from real estate to recharge the batteries.

Mar 19, 2012 10:09 AM

Chanda Barrick

Keller Williams Indy Metro Northeast - Indianapolis, IN

in referral

Malcolm, I keep saying I'm going to start writing more local posts. I did a couple on some neighborhoods/communities that are desirable, but I find it difficult to find other neighborhoods to feature. Indianapolis isn't broken up the same way other large metropolitan areas are where they have multiple "districts" (probably not the right term to use) all within the city limits. There are a few that I could break out, but the area I generally focus on doesn't have a lot niche communities/neighborhoods,

Harry, I know where you're coming from although I think my extended break is on the verge of being ridiculous as far as my blogging goes. :)

Have a great week!

Mar 19, 2012 10:21 AM

Wallace S. Gibson, CPM

Gibson Management Group, Ltd. - Charlottesville, VA

LandlordWhisperer

EVERY DAY presents me with blog content - qualifying prospects, dealing with residents whose lender failed to provide me with a rent verification form until the last minute - never a DULL moment

Mar 19, 2012 12:20 PM

Tammy Lankford,

Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA

Broker GA Lake Sinclair/Eatonton/Milledgeville

Oh girl, you just gave me a brilliant idea. Those rants "we" (yes, I've done plenty of them) we change into a positive blog. When we find ourselves totally frustrated by the things gone wrong... we can write a post about the steps to take (as a buyer or a seller) to keep that "thing" from going wrong. That way we won't be negative, we'll make our point and perhaps help some other buyer or seller. Thanks for inspiring me and I hope you can make it work for you a little too.

Mar 19, 2012 12:23 PM

Jane Peters

Home Jane Realty - Los Angeles, CA

Los Angeles real estate concierge services

I think we all hit that wall, Chada. But it will come. Check out the local papers for inspiration, or the library. Blog about events, or just do some market reports. People like to know what is going on in real estate. Hang in there. You wrote this.....

Mar 19, 2012 01:08 PM

Rich Gaasenbeek

IXACT Contact Real Estate CRM - Toronto, ON

Real Estate CRM & Marketing Made Easy!

Chanda, try this approach: think of questions clients or prospects commonly ask you and write one blog post each week answering that particular question. Or, you can try to re-purpose articles you wrote or seek inspiration from articles on AactiveRain!

- Rich, IXACT Contact

Mar 20, 2012 01:17 AM

Tammy, Glad I was able to do something useful. :) On another note, I just wrote another rant post, LOL!

And Jane, you are absolutely right, I did write this...I just wish I could keep the momentum going.

Rich, You too are absolutely right. I actually thought about posting answers to client questions, but I always think about the fact that the questions have been answered a million times before on a million other blogs. I guess it shouldn't matter if they are answers that my clients are asking specifically...Hmmmm, good point! I just got a question today that I wouldn't think is Blog worthy, but maybe it would be useful info to home buyers!

Mar 20, 2012 03:03 AM

Chandra - if clients are asking you them time and again, they need the answers and they're not aware that people have answered them a million times before! :)

Mar 22, 2012 12:28 AM

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Mar 26, 2012 09:00 PM

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Why Oh Why am I having such a hard time coming up with content?

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