I just thought I would share something that I use as a marketing tool for advertising and a resouce to my client.  I joined a BNI Group (if your not in one, let me know and I will hook you up with a contact....very lucrative for our industry). 

I started with members of my BNI group and other individuals I have worked with and developed a "resource list".  That resouce list is 4 pages long and includes services such as handymen, electirician, insurance, lenders, utility services, gift basket design, home staging etc...  you get the the idea. 

Anyway, the point is, that one form of my advertising revolves around people calling me for that FREE resource list (let ME interview or be the guinea pig for the services so that they can benefit and love me in the long run)

   In other words, people do not go on my list lightly.  As a matter of fact, I put a start beside those that I have used and value and if no star; there is a disclosure at the bottom that says that " they were highly recommended by clients and/or friends that I trust".  I have very strict limits on who goes on there.

 I do not get anything from anyone on this list and it is important to me that people know that and that the service company do the right thing...client comes first kinda thing.   If not, they are gone!  My reputation is what is being passed around and I have passed out hundreds since I started just 8 months ago!   I give them to other real estate agents as well.  

Another side benefit....when these people see that I admire and value their work enough to pass on their good name, they have given me real estate referrals to further enhance my own business.  (just a perk, not an expected) 

I will include the top portion of it below and if you are local to the Inland Empire (Temecula, CA) and think you could use the whole thing, just shoot me an email !  

Either way, I think small benefits like that this that you actually take time to work on can be of a benefit to your business in many ways and if your client is happier because you just became their consierge service, the better for you.  So what if they are calling everytime they need a plumber, tree cutter, electrician....their thinking of you aren't they???    ;p   Next time their call will be for a listing appointment or even better, they will tell their friends how valuable their real esate agent is and the word will spread.   Am I biting off more then I can chew?  (I just notice that the graphics, color and such did not translate but you get the idea I hope......

Lisa Forss 

(951)302-1492

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"One more way that I keep you informed and armed with a pool of resources!"

My Office Team                               

Marketing Assistant                             Juliana Hansen                        951-303-3000x 115

Transaction Coordinator                    Sara Hill                                  951-302-0026 

Transaction Coordinator                    Marilyn Zimel                         951-302-9176 

Financial

Preferred Lenders                               Roge Karma                            951-743-4923*

Coldwell Banker Mtg                          Dave Asmus                            951-303-3000*

Preferred Lenders (comm.)                 Peter Rosen                             951-440-6975

1^st Centennial Bank                             Chuck Washington                 951-521-1857

Real Estate Services

Coldwell Banker Residential/ Land     Lisa Forss                                951-302-1492*☺

Ward Commercial                               Don Inkster                             909-841-4450

Legal Services

Prepaid Legal Sve                               Solange Sheppy                      951-837-8145*

Home Inspection Services

Accurate Property Insp.                      Carol Wiley                 951-285-7850*

Superior Inspections Sve                     David Becker              951-929-4303*

Mold Insp. Services                             Attila Csikos               951-413-7889

Please let them know Lisa Forss referred you!