Do you send out Christmas Cards, Holiday Cards, No Cards, or just regular marketing materials for the month of December. I have been tossing this one about for the last week or so and have come to the conclusion that I just need to send my regular marketing materials with a little hand-written note at the end that says Happy Holidays and a Wonderful New Year. I personally don't like some of the cards that come in the mail and find them quite offensive and have removed the people who sent me the card from my preferred vendor's list because of it. Now I would never remove a client because when it comes to clients I have pretty thick skin, but I don't have to work with vendors that flaunt their beliefs in my general direction.
Do you take the thick skin approach to cards received during the holidays or do you stand up for what you believe in? I know its hard to be politically correct especially during the holidays but as REALTORS® we work with a lot of different people with a lot of different belief structures.
So what do you do, Card or Not Card?
-cem
Chris Mitchell
http://www.CallNashvilleHome.com
A good Real Estate Agent will show you the house of your dreams; A great Real Estate Agent will make sure you move in.
Just Keep Listing...Just Keep Listing...Just Keep Listing - Dori, Finding Nemo
Well she would have said that if she were a RealtorĀ®.
I usually send holiday cards and many times add a little note to make my clients feel special. I sign all my cards to give it a more personal touch. In January, I'll send out my winter newsletter with a Happy New Year.