The Colorado Springs Convention and Visitors Bureau felt it needed to go with the times, and therefore over a year ago it was decided that Colorado Springs re-brand itself. With a mere $111,000 budget, the city of Colorado Springs decided on this new logo.
This loge tells me if you want to experience the 80's go to Colorado Springs....LOL....Little did they know that the citizens of Colorado Springs would "rise" and protest against the new design. Some hated the tagline, some hated the logo, some -of course- both. A Facebook page was created to voice the dissatisfaction.
Finally, a few days ago, Colorado Springs unveiled the new-new logo and it is definitely a step up from the old logo.
Redesigned Logo (2012)
As my personal opinion: I like the logo better than the previous one, however it still has an 80's feel to it. While the logo, doesn't thrill me, I LOVE this new poster. It speaks exactly to why I live here: