I went out yesterday with some new clients, who happen to be first time home buyers. They are trying to cope with finding a home that meets their needs, in a neighborhood they like, and for a price they can afford, just like anyone else. The 7 homes we toured were all between $450 and $500K, which in our area is at the lower end of the market. Scary! But the experience compelled me to sit down and share some advice.

SELLERS: PLEASE make sure your home really looks like a house that is being marketed to SELL, not one that is striving for the prize of worst home in the price range. I realize that we are all busy with daily living (jobs, kids, chores), and sometimes our personal situations can be pretty unpleasant (e.g., divorce). So keeping a house clean and neat can be tough. But when you list your home to sell in a competitive market, you are really hurting your chances if the house shows poorly and looks like a war zone. My buyers today were completely turned off by a couple of the homes they saw in their price range because they were such a mess and clearly needed lots of work - and who knows WHAT problems were beneath all the stuff. And since my buyers were pretty vocal about what they saw, you can be sure there will be similar buyers who might tour YOUR home and react similarly if it does not show REALLY WELL!

So I ask you - Does YOUR home encourgage buyers to think about buying it, or discourage them from it and send them sreaming out the door? Does the condition of your home make the others in the market look like a terrific value? My buyers couldn't wait to get out of one home we saw - we weren't in it for 30 seconds. I have to wonder where the agents are who listed these homes? Did they coach their clients on things they should do to make the homes look good and the clients ignored them? Or are these agents clueless? Anyone ever hear of staging to sell? So what do I do now, when these homeowners' agents call me for my buyers' feedback? Do I have to be honest with them about how these houses look and why my clients didn't like them or do I skirt the issue? Personally, I'm not at all surprised these properties have been on the market for well over 3 months. You know who you are. Please don't let this happen to you!

BUYERS: If at all possible, I would encourage you to TRY and overlook the kind of mess I am referring to here. I know it's tough, especially when you are fortunate to have a number of homes to consider in your price range, and some of them really show well. But try to overlook the fact that a home is a war zone, and really examine the home's overall potential to work for you, unless the amount of maintenance and fixing-up is much more than you can or want to cope with. Just because a house is a dump inside and the owners, or tenants, live like slobs, does not necessarily mean there are serious problems - although you should be cautious, since it often does mean there is alot of deferred maintenance.

Use your imagination! Try to pretend the house is empty, the loud or ugly wall colors are gone, the grass is mowed, the carpet is clean, last night's dinner is not still in the kitchen sink, and noisy friendly dogs are not jumping all over you, and consider what YOU could do with the home if you were to buy it. Turn on lights and open doors and shades so you can see better. And, as I have said before, DON"T simply toss out a listing you see on the MLS because of ugly pictures, or photos of a house that looks like a disaster area, unless the house really does not meet your needs. That ugly stuff is all removable or fixable!! And you might miss a diamond in the rough.

Well, now I feel better. Except I am not looking forward to those feedback calls. Maybe they don't care enough to call. Guess we'll keep on looking.

 

4 Comments on Buyers and Sellers - Are you Listening?

JAN
03
2007
368,950 Points 110 Featured Posts Outside Blog

Unless the condition is reflected by the price it is really hard to overlook messy homes.  They are good for one thing, setting up the buyer to buy a nice home when they finally find one!

kk

10:31am • #1
157,569 Points 14 Featured Posts Outside Blog
We don't buy sweaters with a flaw in them or shoes with tears.  Buyers won't buy houses that have visible problems either.  Sellers need to remember that when they list.
11:59pm • #2
JAN
04
2007

Good post Jeff.

Aside from the house just being a mess, which is just simply bad judgement on the sellers part, sellers really should consider having a pre-listing home inspection.

There are many advantages to the seller as well as the realtor and even the buyer to having a pre-listing home inspection done.

 

Advantages to the seller:

  • The seller can choose a certified NACHI inspector rather than be at the mercy of the buyer's choice of inspector.
  • The seller can schedule the inspections at the seller's convenience.
  • It might alert the seller of any items of immediate personal concern, such as radon gas or active termite infestation.
  • The seller can assist the inspector during the inspection, something normally not done during a buyer's inspection.
  • The seller can have inspector correct any misstatements in the inspection report before it is generated.
  • The report can help the seller realistically price the home if problems exist.
  • The report can help the seller substantiate a higher asking price if problems don't exist or have been corrected.
  • A seller inspection reveals problems ahead of time which:
    • might make the home show better.
    • gives the seller time to make repairs and shop for competitive contractors.
    • permits the seller to attach repair estimates or paid invoices to the inspection report.
    • removes over-inflated buyer procured estimates from the negotiation table.
  • The report might alert the seller to any immediate safety issues found, before agents and visitors tour the home.
  • The report provides a third-party, unbiased opinion to offer to potential buyers.
  • A seller inspection permits a clean home inspection report to be used as a marketing tool.
  • A seller inspection is the ultimate gesture in forthrightness on the part of the seller.
  • The report might relieve a prospective buyer's unfounded suspicions, before they walk away.
  • A seller inspection lightens negotiations and 11th-hour renegotiations.
  • The report might encourage the buyer to waive the inspection contingency.
  • The deal is less likely to fall apart the way they often do when a buyer's inspection unexpectedly reveals a problem, last minute.
  • The report provides full-disclosure protection from future legal claims.

Advantages to the real estate agent:

  • Agents can recommend certified NACHI inspectors as opposed to being at the mercy of buyer's choices in inspectors.
  • Sellers can schedule the inspections at seller's convenience with little effort on the part of agents.
  • Sellers can assist inspectors during the inspections, something normally not done during buyer's inspections.
  • Sellers can have inspectors correct any misstatements in the reports before they are generated.
  • Reports help sellers see their homes through the eyes of a critical, third-party, thus making sellers more realistic about asking price.
  • Agents are alerted to any immediate safety issues found, before other agents and potential buyers tour the home.
  • Repairs made ahead of time might make homes show better.
  • The reports provide third-party, unbiased opinions to offer to potential buyers.
  • Clean reports can be used as marketing tools to help sell the homes.
  • Reports might relieve prospective buyer's unfounded suspicions, before they walk away.
  • Seller inspections eliminate buyer's remorse that sometimes occurs just after an inspection.
  • Seller inspections reduce the need for negotiations and 11th-hour renegotiations.
  • Seller inspections relieve the agent of having to hurriedly procure repair estimates or schedule repairs.
  • The reports might encourage buyers to waive their inspection contingencies.
  • Deals are less likely to fall apart the way they often do when buyer's inspections unexpectedly reveal problems, last minute. 
  • Reports provide full-disclosure protection from future legal claims.

Advantages to the home buyer:

  • The inspection is done already.
  • The inspection is paid for by the seller.
  • The report provides a more accurate, third-party view of the condition of the home prior to making an offer.
  • A seller inspection eliminates surprise defects.
  • Problems are corrected or at least acknowledged prior to making an offer on the home.
  • A seller inspection reduces the need for negotiations and 11th-hour renegotiations.
  • The report might assist in acquiring financing.
  • A seller inspection allows the buyer to sweeten the offer without increasing the offering price by waiving inspections

Steve Medina

www.steveshomeinspections.com

12:01pm • #3
690,160 Points 145 Featured Posts Localism Sponsor Outside Blog Hit Router

You're so right, Kristal. Seems to me that some of the messier homes are the ones that are most off in price, but maybe that's just me.

Great point Bonnie - amazing how many people just don't get it.

Thanks for your great comments, Steve. I have started recommending a pre-listing inspection for precisely these reasons.

7:09pm • #4

Leave a response…



(optional)
What does the graphic say?
 
Jeffdowler_photo3_revised Ambassador_large

Jeff Dowler ~ Carlsbad Real Estate ~ 760-840-1360

Carlsbad, CA

More about me…

RE/MAX Moonlight Beach (CA DRE Lic. # 01490977)

Address: 1967 N. Coast Highway 101, Encinitas, CA, 92024

Office Phone: (760) 840-1360

Cell Phone: (760) 840-1360

Email Me


Jeff Dowler's Profile
Jeff Dowler's Facebook profile
Create Your Badge
Get great free widgets at Widgetbox!

DISCLAIMER: I must disclaim liability for any damages or losses, direct or indirect, that may result from use of, or reliance on, any information contained in this blog, or for the accuracy of comments or opinions expressed by visitors to my blog. The information contained in the articles is deemed reliable but is not guaranteed, and the opinions expressed in these articles are mine.



Links

Archives

RSS 2.0 Feed for this blog

Find CA real estate agents and Carlsbad real estate on ActiveRain.