I once "went the extra" mile to better understand my relocated clients, by having my husband take a job out of state, with full relocation benefits. (1996) I actually did that twice, but the first time it was for "educational" purposes, from my point of view.
Putting yourself in the shoes of your clients is clearly the key to being the best real estate agent you can be. It helps you better identify with the total picture without the need for them having to verbalize everything.
I often tell the person who is taking on the new job, that they are last on my list. The person coming to take on the new job is focusing on orientation, getting started at the new job, often working long hours or even traveling for business and frankly, is the one who is least likely to have time on their hands to WORRY about "the move".
I have always wanted to start a "Relocated Spouse" support group. Better yet, along with Mother's Day, Father's Day and Grandparent's Day...there should be a "Relocated Spouse Day!" I've often wondered why I have never seen an episode on Oprah or Dr. Phil on the trials and tribulations of the relocated family. Clearly these people deserve more attention than they are getting.
What an agent needs to know is NOT about houses! It's about Attitude and Lifestyle...Fears and Concerns.
Find out what the Spouse and Children's routine is where they are. Is going to the gym important? Is having Day Care at the Gym important? Are the children on sports teams? What makes their life where they are, what it is. When the family comes to town, yes, you need to look at houses. But relieving anxierty is MORE important most times on that first visit to their new town.
Take the spouse to the gym with the daycare, if that is appropriate. Take the kids to the MOST FUN things your town has to offer. If they always go to McDonald's for a Happy Meal every Thursday...make a stop at Mcdonald's for a Happy Meal one of your pit stops.
Giving relocated families a glimpse that life in their new town, will not be ALL THAT DIFFERENT and will include the things THEY most enjoy...is your Numero Uno Job as a Relocation Specialist.
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