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Are your client's color blind or are they blinded by the color?

By
Real Estate Agent with Fathom Realty Washington LLC

Is your client color blind or are they blinded by the color?

Paul Henderson. ©2011, All Rights Reserved,

Does the color of your house really matter when trying to buy a house?  It matters to some buyers!

I've had buyers in my car and we pull up in front of a house that meets or exceeds all of their criteria (including price) yet the color of the house is the big turnoff.  One client would not even get out of the car because of the color of the house. 

I try to explain that the color of the house can be changed, we can even make the offer contingent on the color being changed.  There are number of ways to address the color if the house meets the criteria.  I have used Paint Shop and change the color of houses and the client thinks it's a totally different house.

Two questions for you;

  1. What is the least favorite color of a house for your clients?
  2. Do your clients fixate on the colors of houses?

 

This post was authored  and picture taken by Paul Henderson ©2012, All Rights Reserved, This content may not be reproduced or reprinted (Except for ActiveRain Re-blogging) without express written permission of Paul Henderson, RE/MAX Professionals, Tacoma, WA.

Posted by

 and courtesy of 

Paul S. Henderson, Residential Real Estate Broker 

Tacoma Washington 

Realtor ® BPOR, CRS, GRI, CDPE

Fathom Realty WA LLC

Serving

South Puget Sound in Washington State

 

 

 

 

Paul's Service Area


 

 

As a Residential Broker and Relocation Specialist, I sell homes in or around ,Tacoma, Gig Harbor, Lakewood, Steilacoom,  University Place, DuPont and Hartstene Pointe in Washington State.
Please visit my website at http://www.hartstenepointe.com to search for information 
(all information is believed to be accurate but is not guaranteed or warranted in any way)

Referrals are always welcomed and appreciated, Thank-you!

(As a member of the NWMLS, this blog post is intended to comply with NWMLS rules as pertaining to blogging.)

isspfmtysmily

iaa

 

Comments(5)

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Larry Bettag
Cherry Creek Mortgage Illinois Residential Mortgage License LMB #0005759 Cherry Creek Mortgage NMLS #: 3001 - Saint Charles, IL
Vice-President of National Production

It all comes down to first impressions.....if it's ugly...I think a lot of people don't get it...it's like the lipstick on a pig.  You're right...you can change the color, but people don't get it.

Apr 27, 2012 01:24 AM
Sharon Parisi
United Real Estate Dallas - Dallas, TX
Dallas Homes

Every client has a different color preference. Most clients prefer neutral colors and say that they can always change the color.  If they see a color that is offensive to them, they generally do not keep the house on their list.

Apr 27, 2012 01:57 AM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

Larry, there are several colors that I don't enjoy myself but in most cases the house is an ugly it's the color that people dislike.

Sharon, I think we all prefer neutral colors as agents but what about a black house. I showed a house that was painted charcoal black with white trim. The female client wouldn't get out of the car however her husband loved the inside of the house...

Apr 27, 2012 03:37 AM
Rene Fabre
ARFCO Media - Renton, WA
Practicing Philosophical Eclectic of the Arts

I almost missed a great opportunity on my 2nd house. The owner painted it chocolate brown. Everything was brown. I think he bought 1 big 25 gallon bucket of brown paint and that was it for everything. Yet, after looking at the home long and hard and using my imagination to visualize it in another color scheme we bought it. I'm glad we did. We had some wonderful times there and the kids had a great neighborhood and schools.

Apr 27, 2012 05:03 AM
Todd Clark - Retired
eXp Realty LLC - Tigard, OR
Principle Broker Oregon

I just sold a house that was a mix of yellow and brown because the owners couldn't decide on a color, so they just mixed them. I've had clients not look at a house because of the house numbers.

Apr 27, 2012 06:36 AM
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