change



So many of us are sometimes afraid of change, until someone gives it a try. And then we might like it. I have read that when writing while blogging, that you want to keep it simple and easy to read. I semi disagree, depending on your audience and depending on your message.

Just the other day, I wrote a blog about adjustable rate mortgages. I wanted to get a certain message across in regards to those that might not be getting the correct service when their loan is in processing longer than it should be. Here is an example of a sentence that I wrote. If you are starting to get the runaround, no return phone calls, your e-mails aren't being replied to, or it seems one excuse after another.... RED FLAG !!! As you can see, I wanted to get across to the reader that if they aren't getting the proper follow up, that this can be a major problem, hence the word Red Flag. To get my point across, I not only made the word red, but I made it larger.




I first learned these basic techniques from Karen George because she made it easy to learn. And because I wanted to incorporate some of this into my blogs. After knowing the basics, I then ran into some other issues when I wanted to space words or when I wanted to separate my paragraphs from each other. So I wanted to share some of these tips with you after much reading.

Before we get into this quick lesson, you need to know what is what and where to go when doing this. When you first write your blog, you are automatically in WYSIWYG mode. This stands for 'what you see is what you get'. Very simple and easy to understand. But if you clicked onto the HTML tag, you might think that you are seeing some type of foreign language. This is not the case, it's just codes that describes the difference between text headings, certain fonts, paragraphs, etc, etc.



So let's begin the lesson....... You write your blog in WYSIWYG and save it as a draft. If you want to make a certain word or sentence larger in font or to add a color, you need to then click edit and then click onto the HTML tag. Here are some examples on how to change font size or color. Reminder, when you write in WYSIWYG, the letters are in font size 1. When you are in the HTML mode, you need to find the word that you want to make larger or change the color. Yes, you have to search through all of the codes and smashed words together. But once you get use to it, it becomes very easy. Another reminder : When you first write in WYSIWYG, after you are done, you need to save it in draft mode. Then go over to the HTML mode and make your adjustments here. Once you are done with this, save it in draft mode and double check your work. If it looks good, then change it to public or members only. Just remember, if you go back to WYSIWYG mode, you could lose all of your work that was done in the HTML mode.



LESSON :


I find the sentence, I love blogging within the html tag section of the blog.

  • I want to make it larger. This is what you do.

< font size = 3 >I love blogging< /font >

        This what you would get. 
I love blogging


  • Now you want to add color to it. < font size = 3 color = blue >I love blogging< /font >
     
    Result : I love blogging



Okay, that was somewhat easy. But when you write in HTML, it will push most of your blog together, making your spacing tight. Don't go back to the WYSIWYG mode and try to space it yourself. Stay in the HTML mode and you can space your paragraphs or sentences right here.

  • If you wanted to move paragraphs down and/or away from each other, use this code. br with < > on both sides of these letters.


This stands for break. You can add more together to get the correct spacing.


You want to place this right in front of the first word of a paragraph that you want to separate from the other paragraphs. You can also use the code p < > which splits the sentence with a paragraph break. I personally like to use the br code.

Example :

I so love blogging so I can not only educate consumers with creative ways of financing when comparing certain mortgage programs, but it will allow them to get to know more about me. etc etc etc....

br br br (placing < > on each side of br) Because of my 15 years of experience, I have learned so much and I love sharing it with others.... etc etc etc

Result :

I so love blogging so I can not only educate consumers with creative ways of financing when comparing certain mortgage programs, but it will allow them to get to know more about me. etc etc etc....




Because of my 15 years of experience, I have learned so much and I love sharing it with others.... etc etc etc



  • You want to add a horizontal break which is called the horizontal rule. This adds a line all away across your page to separate anything that you want.

Typing hr with < > on both sides of the word will produce a horizontal line across a document.

Example :

I would type in the code hr with < > on both sides of the letters hr. If I add this code directly above the words "I love Blogging" and directly below those words, the result is below. You can do single lines also.

Result :


I love blogging.....




Overall, I hope this helps some, because it took me a while to catch on to some of what I use now. Yes, I was afraid of some of this stuff at first because I don't know much about HTML codes. Gee, I don't even know that much about computers and the internet. But in order to compete with the best, you need to venture out. Sometimes making your blog look interesting and not just with pictures. Good luck.


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70 Comments on HTML tips for blogging.... Possibly increasing readership !!!

DEC
29
2007
7 Featured Posts
That was HELPFUL, thank you Jeff!  I figured out the <br> when writing ads for Craigslist, but I did not know how to change font size and make color happen in my text....now there will be more visual excitement in my posts!
10:49am • #1
134,030 Points 1 Featured Post Outside Blog
Jeff - Very informative post. Thanks for writing this. I have bookmarked it so I can take notes : )
10:52am • #2
159,107 Points Outside Blog

Cool. Thankf for the tips. I need somethign to make my blog more reader friendly.

 

Dwayne West

Solid Source Realty

11:07am • #3
1 Featured Post
YOU ARE AWESOME!!!!   Yes, I had to shout it!  I had no idea what WYSIWYG was.  Now I know.  That and much more!  Thank you, Thank you, Thank you!
11:21am • #4
2 Featured Posts
Jeff - Thanks for the reminder. There is sooooo much you can do with HTML. Maybe if more agents get comfortable with HTML in their AR blogs, they will begin to alter their own websites in HTML.
11:28am • #5
443,487 Points 147 Featured Posts Outside Blog

 

DEBORAH.... yes, I had to figure out the <br> myself.....  but just the little things could add so much to your blog and other things such as craig's list.  Thanks...

SANDRA..... thank you for the polite compliment. It was a little harder than I thought it would be to put it in a format easy to read. I had to spend another 30 minutes editing. I already knew what I was doing, but to make it sound and read easy was the hard part... lol

DWAYNE..... thanks for stopping by... my pleasure and I hope you can use some of this in the near future.

NANCY.....  my pleasure... thank you very much for those kind words. I just thought I would do this, because I had to learn some of this on my own by researching. Even though Karen helped me with the basics, I had to research more.   

Ryan....   very good point. Just becoming friendly with HTML could add so much, even to your web site, as you pointed out.  thanks

 

11:29am • #6

Jeff-Thank you for sharing. I don't know much about HTML at this moment but trying hard to get a grip on it quickly.

Manny Reynaldo - www.2bocahomes.com

11:34am • #7
Jeff, thanks for sharing your knowledge.  I have been contemplating writing a blog in 2008, but want to get the basics down first so I don't royally screw up my first attempt.  It is hard enough to think of relevant and interesting topics, much less worry about the formatting!  This post has helped me realize it can be done, with a little help from AR!  Thanks.
11:47am • #8
8 Featured Posts
I had a dream last night that you were teaching kindergarten. Now I know why :) Well done Jeff!
11:59am • #9
130,324 Points Outside Blog

Wow, I do not think I would have tried to go back and forth from the HTML to theWYSIWYG format, but I know for sure I would not go there now. 

I am working on doing more HTML I just am not that good at it YET. There is always room for improvement for me. I do like staying with technology. I always look at it like someone else can do it so can I. I just wish I was the one thinking about it. 

1:01pm • #10
443,487 Points 147 Featured Posts Outside Blog

 

MANNY..... gee, I didn't really know much about HTML until a few months ago. Well, I knew like 6 months ago, but I was afraid to attack it and try it out. Play with it some and experiment. You might be pleasantly surprised.

 

SUSAN.....   don't let the HTML part of it keep you from writing a blog in 2007. As I stated, when you first write your blog, it's in the WYSIWYG format. This is where you do your normal writing, editing, and adding pictures.

In regards to what to write about?  Don't let this scare you either. Pick a topic that you want to talk about. Pick something that you like, it doesn't even have to be about real estate. Pick something about real estate that you want to share about. Pick a story relating to real estate....  the topics in reality are endless. Don't worry about what others might think....  if you don't get many comments, don't worry. Write what you want to write about. I wrote about refinancing your adjustable rate mortgages a few days ago. A boring subject...  maybe 5 people commented... but my audience for that one is not AR, but the general public. I hope this helps some more.

 

JENNIFER.... lol    Kindergarten?  Why can't I teach college at least... lol   I could relate to the women better...    Seriously, thanks for the polite compliment.

SUSAN....  I am not that good as of yet either.  But just practicing and trying this on a few posts over the holdidays has helped tremendously.  Look at this post I did a several days ago. Google & the Holidays..... Marketing at its best !! -- Part 4 of 4   Go to the very end...  Happy Holidays is much larger and all in color. That is from changing the HTML codes....

 

 

1:50pm • #11
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Jeff, Thank you for laying it out in an easy manner, it's tricky for those of us that know nothing about it.  I've got it bookmarked to refer to.
4:33pm • #12
1 Featured Post

I just remembered something that someone told me a while back.....  

If you write something in WYSIWYG format, you have to save the post as a draft and then edit and go to HTML.  I think that if you don't save it first you'll lose what you wrote (not sure but just incase...).  Then once you've done the HTML thing, save again (still in draft mode) to make sure you got it right before you post it to the general AR public.

Just my 2¢ 

4:38pm • #13
215,438 Points 1 Featured Post Localism Sponsor Outside Blog Hit Router
Great tips, thanks for the blog. There is a website called html-fonts.com or something that has all the colors and their codes, it's a great site just cant remember the link :)
5:38pm • #14
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Jeff!  WOW!  THANKS!  I have been trying to make some of these additions, cutting and pasting, etc. but, to no avail!  You're the BEST!

Debe in Charlotte, NC

5:40pm • #15
443,487 Points 147 Featured Posts Outside Blog

 

CAROLE...... I hope it's in an east to read manner....  this can get confusing at first, but after trying this a few times, it's not as hard as it looks.

ROSWELL....   you are correct in that statement.  Thanks for pointing this out to others.... that was worth more than just .02.  ;o)

HEATHER.... thanks for that polite compliment.  I will try to find that web site and possibly add to this.  thanks  And if you come across it, please come back to link it in the comments section.

DEBE.....  well, let's not get to carried away with the enthusiasm...  ;o)   Seriously though, thanks for those kind words. I am glad that it helped some.

 

5:47pm • #16
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Ok, I"ve been wanting to learn so I will play around with it. I had evern thought of taking a class, but maybe I'll play around with a few simple things and go from there. Thank you, Jeff.
5:50pm • #18
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Hi Jeff, Excellent blog. I love picking up these tips. Thanks.
5:54pm • #19
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Candace Robinson has also helped me with WISIWYG and HTML framing.  I feel like I've come so far in just the last year but there is so much more to learn! Thanks for the tips!

 

Tracy Santrock - Cary NC Real Estate

6:05pm • #21
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Jeff - Thank you for sharing tips that benefit those of us who are not versed in HTML.
6:12pm • #22
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Thanks, Jeff. Good tips. I do a lto with HTML on my website and other blogs but have not on AR. The thing to keep in ind is that if you make changes while in HTML you must save them, THEN go back if you want work in WYSIWYG. If you switch back to WYSIWYG without saving the changes will be lost. (I just went back and looked at the comments and see Nancy R. mentioned this).

Jeff 

6:17pm • #23
Thanks for the helpful tips Jeff.  I have been wanting to dig into the HTML codes and your blog has reinspired me to give it a try.  For a while, I was reading several blogs by Karen G, she's an amazing source of information as well. BTW, thanks for adding me as an associate.
6:29pm • #24

Hey, Jeff, thanks for the little push...I think I will at least start with a draft and play with it!  It's just my personality keeping me from putting it out there if it's less than "perfect," but you gotta start somewhere.  I'll start with "members only" - LOL - better to have a smaller universe think you're inept than the entire public.  Just kidding!  Thanks again to you and everyone else for their helpful comments.

6:34pm • #25
443,487 Points 147 Featured Posts Outside Blog

 

COURTNEY..... I love it when I learn something new, don't you.  ;o)  Thanks.

MISSY.... yes, jump in and play with this for a little. It took me awhile even after reading some blogs on this. It looked too confusing, until I tried it. After a while, I am now getting use to it. Don't be shy,..  ;o)  And thanks for the compliment.

LISA..... thanks for the kind words. I love new tips also. Better yet, getting to put them to some use is even better.

NATE.... my pleasure and thanks for stopping by.

TRACY.....  I'll have to check out her blog on this. Thanks for pointing this out and my pleasure.

JENNIFER F. ..... hey, I am no expert in the HTML category either.... but just playing with it occasionally and trying this out...testing it, can only help.

JEFF D. ....  you had me semi confused, because I thought I had already mentioned this in this blog. Thanks for your feedback.

KEVIN.....  my pleasure... give a try, dig away. As I have mentioned... you don't know until you give it a try. Yes, Karen has supplied some awesome topics in regards to SEO, search words, and HTML. And my pleasure in regards to the associate add.

 

6:41pm • #26
443,487 Points 147 Featured Posts Outside Blog

 

SUSAN.... you snuck in there as I was replying to comments. In any case, my pleasure. Again, don't worry so much about HTML and just blog in the WYSIWYG mode. Forget about being perfect... my first 10 to 15 blogs were not so great. The more I wrote, the more confident that I became and the better topics that I picked. You just need to step on out there and give it a shot.  Looking forward to reading some of your blogs.

 

6:44pm • #27
525,391 Points 45 Featured Posts Outside Blog
Jeff - great hints for using html at least to accent our posts. I've found that HP has some great free classes online, and learned some basic html there. 
7:07pm • #28
1 Featured Post

Alrighty Boys and Girls...  I just had to do it.
I googled "html code for fonts"
Many sites came up.  I looked quickly and these two looked pretty easy to understand.

http://www.htmlcodetutorial.com/character.html

http://www.quackit.com/html/html_font_code.cfm

Google "html code for fonts" yourself for more sites.

7:10pm • #29
1 Featured Post
Thanks for the tip. I will bookmark this.
7:15pm • #30
314,435 Points 45 Featured Posts Outside Blog

Hi Jeff - thanks for the reminder about how to do this.  I've played around a tiny bit, but it's too long in between those times, and then I forget how to do what I figured out.  I need to play with it more frequently so I don't lose what little I learn.

Nancy - thanks for those links!

Bookmarking this post, too!!!  You should have your own category in my bookmarks, Jeff!!  I wish I could organize mine that way.....

Ann

7:18pm • #31
384,568 Points 48 Featured Posts Localism Sponsor Outside Blog

Sweet dawgin Jeff.  I never knew how to change font size.  Well maybe I did but was too lazy to go brush up on it.  THANKS!!

7:38pm • #32
288,240 Points 40 Featured Posts Outside Blog
Jeff--Congrats on the feature. HTML isn't too hard when you play around with it....Fun too! Good reminders for all!
7:46pm • #33
443,487 Points 147 Featured Posts Outside Blog

SHARON.....  I didn't know HP game online classes, thanks. And yes, HTML can add much to your blogs and web sites.  Adding color and size to the fonts...

ROSWELL.....  thanks for linking those pages. I'll take a look later.

WAYNE..... my pleasure and thanks for stopping by.

ANN.....  that's what had happened to me... I played around with it for a little while and then stopped. It took a few more times to get use to it again.  In regards to the bookmarks.. lol  Cute... thanks.

RENEE.....  is that a Vegas word?  lol  In any case, you can say that you learned something new today. ;o) 

TERI..... thanks... and you are correct, after playing with it, it's not only not that hard, but can be fun. 

7:54pm • #34
124,069 Points 62 Featured Posts Outside Blog
 Hi Jeff, awesome tutorial, thanks from all of us, we appreciate your constant great input here in the marketing group. Have an amazing 2008!
8:05pm • #35
348,426 Points 77 Featured Posts Localism Sponsor Outside Blog Hit Router
Thanks, Jeff - Good reminder to those of us who rarely get into HTML.
8:08pm • #36
Thanks for the tips and reminder just to start out with some basic codes.  Just a few lines of code can make our blogs look more exciting.
8:29pm • #37
258,333 Points 38 Featured Posts Outside Blog
I've bookmarked this Jeff.  I think I might just be able to understand it but I need to reread it before I try it.
8:30pm • #38
Thanks for the info Jeff! You really understand HTML and are very good at explaining it.. Keep the lessons coming!
8:33pm • #39
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Hey Jeff,  Thanks for the tips!  I have been wanting to do some neat stuff with my blogs, I just have not had time to learn.  However,  this is what I intend to do in January.  :)  Thanks again!
8:34pm • #40
443,487 Points 147 Featured Posts Outside Blog

 

MARTI.....   thank you very much sir. You have done so much for your marketing group that you started. So thanks for your efforts.  And I hope you have a great 2008 also.

MARGARET.....  I always need a good reminder myself. Thanks..

CAROLYN.... I agree, hence why I decided to write this. I have found that just a little here and a little there can add so much to a blog, make it either stand out or get a certain point across as I have shown in the beginning of this post.

MONIKA..... please, read it as many times as you won't. I went back some and it could slightly sound confusing. You just have to play with it some and then it starts to make sense.

JOEL..... well, not that much, but I do get most of it... thanks for the kind comments.

STEPHANIE.....   my pleasure. Looking forward to see what you come up with in 2008.  thanks

 

8:58pm • #41
2 Featured Posts
Pretty soon you'll be setting up tables, ordered lists and figuring how to change your image source!  The geek in me comes out with this stuff and I find I'm in that section more than the WYSIWYG section.  I thought I had left tech behind but it finds you!
9:34pm • #42
Outside Blog
Thanks for sharing.  I have your information bookmarked.  I am still trying to work on SEO, etc.
10:33pm • #43
148,658 Points 17 Featured Posts Localism Sponsor Outside Blog

Jeff,

Excellent and information post.  I love stuff like this and have it bookmarked for future reference.

Thanks and Happy New Year,

10:42pm • #44

I'm learning CSS right now as well. the more you know about html the more you'll stay ahead of the curve on technology. A good place to learn is www.w3schools.com it teaches you html, xhtml, css and plenty of other code as well.

Please join the group "real estate rock stars" I'll be posting some tutorials in there soon.

Bryan
10:54pm • #45
Thanks for the help.  I hate my blogs looking so boring.
11:01pm • #46
254,429 Points 26 Featured Posts Outside Blog
congrats on a great featured post - great information  - there is so much we can do with our blogs - thanks for sharing
11:05pm • #47
Thanks for sharing that info, another item on my learning curve.
11:26pm • #48
443,487 Points 147 Featured Posts Outside Blog

 

JOSETTE.....  setting up tables and ordered lists?  Am I now a waiter?  lol  I have done a few tables/charts in my blogs. I do this in word and it's pretty easy. And I don't consider myself that computer geek per se. I am so far behind so many techniques on here. But when I do learn something myself, I like sharing it with others, just in case.  thanks

HEATHER.... which information is that?  My name, height, shoe size... or this blog?  lol   And yes, I still have a lot of work to do in regards to SEO and a few other things. Karen George has written some great posts on this also.

FRAN G. .... thanks for the polite compliments. I hope some of this helps some. And happy New Year to you too.

BRYAN..... CSS?  Again, I am not a technical geek or a computer geek... ;o)  Thanks for the link, I'll check it out.

JIMMY..... my pleasure and I agree, who wants a boring blog. Spice it up some... get a certain point across...

THESA.... thanks for the kind words. And yes, I agree, there is so much that we can do, both with our blogs and web sites. Thanks for stopping by.

CLARK....  hey, there is so much to learn in here and so many great people that are willing to share it with us. Just strap yourself in and read... ;o)

 

11:38pm • #49
DEC
30
2007
6 Featured Posts
Great tips Jeff!  Thanks for sharing.
12:16am • #50
191,054 Points 6 Featured Posts Outside Blog

Jeff, This is great. I have been wanting to try this. Printing this out and keeping it my HOT AR tips folder. I also want to learn how to put a branded banner on the bottom of every post. Has anyone blogged on that?

Happy New Year!

Ginger

1:08am • #51
9 Featured Posts Localism Sponsor
I know absolutely nothing about html.  This is a great starting point, thank you, Jeff!
1:50am • #52
443,487 Points 147 Featured Posts Outside Blog

MISTY..... my pleasure and thanks for the compliment & for stopping by.

GINGER....  thanks... in regards to a branded banner at the bottom.  Take a look at mine... mine is a simple one and once you do one like that one, I can go back and copy from it and paste it. Others like Thesa Chambers and I think Lisa Hill has something like that, but with her name a disclosure. Check those members out. And Happy New Year to you too....

MARLENE......  hey, either did I about 7 months ago. I think everyone does need a starting point. Thanks for your comment. 

6:06am • #53
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Jeff, thanks a bunch. I bookmarked and while my hubby does html, he's never around when I am blogging. I find I want to learn on my own. This was great and generous! Thanks for the work. I appreciate it. Happy New Year.
7:50am • #54
128,105 Points 15 Featured Posts Outside Blog
Jeff - when I take the time to make headings in my blog larger and colored I always get more comments.  I think it allows people to skim and get the general gist of the blog without reading a novel. An eye catching well planned blog will always get more comments regardless of content.  
1:19pm • #55
Nice Post,  I don't think it will help me on AR but your information will help me tones on Craigslist,  I will mix it up a little more with font size and color.  Thanks
1:31pm • #56
Thanks Jeff!.....one more thing to pile into my brain!  Great HTML for dummies tutorial....i'm going to try it out today!
1:52pm • #57
Very cool tips.  Being new to AR, I appreciate the time you take to give out these kind of tips.
2:50pm • #58
207,555 Points 14 Featured Posts Outside Blog
Jeff, I knew how to change fonts and colors, but never knew how people got those lines across the blog.  Thank you for teaching me!!
3:10pm • #59
443,487 Points 147 Featured Posts Outside Blog

 

JEANEAN...... your hubby is never around?  You need to tell him to stay home more often.  ;o)  In any case, I wish you luck with this. It's really not that hard once you get use to it and use it.....   thanks for the compliments.

MAUREEN.... I agree that this can add to it and get more people interested in your blog. There is a time and a place for it, depending on who your audience is.  thanks for your feedback..

STEVEN..... thanks for the compliment. Well, at least this info will help you with something. But give it a try on here also.  Thanks for stopping by.

SCOTT..... don't try to cram it all into one area... lol  Seriously, just take it in slowly, because there is so much information to learn from many members here in AR.

JIM....... my pleasure and thanks for the comment & for stopping by.

LISA H. .....  well, now you know. ;o)  Gee, I didn't know too long ago until I started reading up on this stuff. Hope it helps some and thanks...

 

3:38pm • #60
Thanks for the great html advice. I am new to the language and any help is appreciated.
4:51pm • #61
285,667 Points 15 Featured Posts Localism Sponsor Outside Blog
Hi Jeff,
Good lesson.  I had read this before and it sorta went in one ear and out the other, maybe it stick this time.
8:11pm • #62
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Hi Jeff, Great insight! Have you found an external program to create in WYSIWYG and import to AR? I am wondering if Powerpoint or Publisher would work with pix hosted externaly. I will have to play with that! Thanks!
10:59pm • #63
291,856 Points Outside Blog
Thanks for the tips. Helpful information. All the best for a good 2008.
11:11pm • #64
DEC
31
2007
178,843 Points 1 Featured Post Localism Sponsor Outside Blog Hit Router
Jeff, thank you for this.  I feel like I am hitting nothing but home runs tonight.  I have found so many things that I have wanted to learn to do.  You are an angel!  Happy New Year and a much successful 2008.
12:21am • #65
546,188 Points 101 Featured Posts Localism Sponsor Outside Blog
Jeff - What a well-deserved feature post this was.  I knew a couple of these items, but your post has inspired me to attempt to use more of these techniques on my blog.  I hope you have a very happy new year!
1:02am • #66
Jeff, I love the kinds of tips. Thanks.
10:09am • #67

Very useful info! Can I ask how you made your subscribe button?

10:55am • #68
JAN
09
2008
JAN
10
2008
7 Featured Posts
Thanks.. I  will give some of those codes a try!  If you find out any more please post again!!!
6:26am • #70

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Jeff Belonger -- The FHA Expert.com -- FHA Loans -- FHA mortgages - USDA loans

Cherry Hill, NJ

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