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 We all get those listings from time-to-time.  You know,

  • The house overlooking a twelve lane highway
  • The place that smells like an all night poker game at the National Zoo's lion house
  • A demon seed teenager is living in the attic with his bug zoo
  • The basement has an unintended swimming hole with eighteen inches of standing water
  • Your sellers are in the middle of a messy divorce and are using the house sale as a final opportunity to make each other nuts - and the remaining spouse doesn't want the place to sell.

While each of these situations is blog fodder all by itself, they all create an old elephant in the tent situation, and a lot of times, owners or agents try to hide the big guy!

I once previewed a house with a front door about 20 feet from I-95, and the sellers had a different CD player in each room, producing a cacophony of easy listening music that was intended to distract the viewer from the constant whoosh of semi traffic heading down south.  It didn't work, and my feeling was that a few buyers wouldn't be bothered by the traffic, but the crazy combination of music - different in each room - would make anyone crazy.

One on my listings reeked of cigarettes and kitty litter.  Once the seller moved out, we were able to start the airing out process, but the buyer was a family who smoked like chimneys and now have kitty litter issues of their own.  If we had tried to mask things with pot pourri or scented candles, it would have been worse than honest tobacco and cats.

Sometimes, we can coax the elephant out of the house. 

Sometimes we can't. 

But we can never hide him.

We just have to find that special buyer who adores elephants - or at least doesn't mind adopting one if the price of the house is right. 

 

14 Comments on You Just Can't Hide The Elephant In The Living Room!

Adorable post!  Love it!   You're right, if the price is right, some one will adopt that elephant, and maybe even embrace it!

12/29/2007 09:48 AM by Natalie Langford, Winchester, VA Real Estate (Realty Direct of Shenandoah Valley)


Patricia- There is a buyer for every property. The most unlikely listings in our taste, sell sometimes before our gems. It is all in the eye of the beholder, those elephants tend to be a way of life for some people. Katerina

12/29/2007 09:53 AM by Nestor & Katerina Gasset Realtors® Wellington Florida Luxury Homes (International Properties and Investments, Inc.)


Everyone is said to have a 'twin' out there.  Perhaps we just need to market to the 'twin' buyer types of the home seller we have on our hands.

12/29/2007 10:02 AM by Teresa King, e-PRO Mobile, Daphne & Fairhope,AL (RE/MAX By the Bay)


If the home is near a major highway, call the investors because the family of 4 is out!

12/29/2007 10:04 AM by Jabin Norris- Broker/REALTOR, ABR, SRS, e-Pro (CENTURY 21 Anne Arnold)


What a great analogy. I think we all have had to deal with an elephant of some kind or the other.

12/29/2007 10:11 AM by Hank Roeters (Platinum Partners Realtors)


You're so right!! I alway amuse myself when I go to a new listing and I'm looking at all the pretty houses on the street and the one dump. I think "not that one, not that one.....dang it, of course its that one."

12/29/2007 10:14 AM by Mary Bowen, The Woodlands Texas Real Estate & Relocation Specialist (Coldwell Banker United, Realtor)


Patricia,

Let me see...Hmmm...a DC realtor using an 'elephant' to make a point...could've used a donkey...is there something subliminal here!!! LOL Thanks,   Fran

12/29/2007 10:20 AM by Fran 'The Title Man' Gaspari Title Insurance-PA & NJ (Patriot Land Transfer, Inc.)


You're so right about beauty being in the eye of the beholder and our job being to get out of our own point of view and market to that beholder who will see the beauty (or the possibility) that we perhaps can't at first blush.  

 

12/29/2007 10:23 AM by Tricia Jumonville, EcoBroker® (ERA Colonial Real Estate)


Patricia - Some people seek out the elephants--and enjoy the challenge of trying to tame or train them.  At the right price any property will sell. The kiss of death is when the seller tries to ignore the elephant or pretend it doesn't exist.

12/29/2007 11:46 AM by Norma Toering Rolling Hills & Palos Verdes Property (REMAX Palos Verdes Realty Lic# 01147470)


I once heard an agent say that the highway traffic sounded like water running over river rocks.  I think not!

12/29/2007 11:53 AM by Gregory D. Maley - Metropolitan Washington, DC REALTOR (Coldwell Banker Residential Brokerage - Chevy Chase)


As a Realtor we get the good, bad, and the ugly! I picked up a new listing this week and, for the 1st time in a long time, there aren't any eyesores!

Best wishes for a successful 2008!

12/29/2007 06:07 PM by Tracy Santrock-Cary NC Real Estate Blog (Fonville Morisey)


This situation would fall right into Stan Barron's Principle of Sacrifice. In your marketing, you sacrifice the majority, who wouldn't buy it anyway, in order to target the person who would buy it. A former NY advertising guru, Stan tells it like it is, but makes it enticing to those who can get beyond the problems. You can learn a lot by reading about his listings at www,stanbarron.com

12/29/2007 06:31 PM by Sharon Simms St Pete Florida CRS CIPS CLHMS (RE/MAX Metro)


Natalie, I think elephants are adorable!

Katerina, it actually took me a while to figure out that everyone on my client list did not share my taste and values when it comes to picking a house.  Your elephant could be my Labradoodle!

Teresa, someone once told me there is an old Transylvanian saying:  "Every lid has a pot out there somewhere." 

Jabin, you also rule out people with pets!

Hank, I've definately met a few elephants in my time!

Mary, I've also listed my share of dumps!  But someone always fall in love with them.  Go figure!

Fran, yes, the donkey is my party animal!  I am a Kennedy after all!

Tricia, people who can look  beyond the funky stuff can often get incredible values!  

Norma, that's so right - you can ignore the sucker! 

Gregory, sounds like the agent who inspired my chapter "Liar, Liar, Pants on Fire!"

Tracy, that sound like a yippee!

Sharon, you are exactly right.  When you are marketing a buyer specific house, you need to find the house specific buyer for the place. 

12/29/2007 09:05 PM by Patricia Kennedy (Evers & Company)


Patricia- that was a cute way to put it and you are right, if the price is right many people will consider a home they would normally never look at!

01/03/2008 08:42 AM by Barbara-Jo & Bill - - Florida Realty Professional - AHWD (Charles Rutenberg Realty)


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Real Estate Agent: Patricia Kennedy (Evers & Company)
Patricia Kennedy
Washington, DC
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Evers & Company

Office Phone: (202) 364-1700
Cell Phone: (202) 549-5167
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Pat Kennedy -- author of The Irreverent Guide to Real Estate -- gives you a look at life on the streets as a real estate broker in our nation's capital. And her blog is peppered with great advice combined with humor!


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