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Home Video boosts Sales, The Boston Herald

By
Real Estate Agent with YourStories Realty Group MA# 9517963

The Boston Herald Businss SectionThe work of a real estate professional is amazing on many levels, and yet it can be overwhelming with all the varied tasks that we have to be good with to compete for our clients.  Firstly real estate is a financial transaction and your real estate professional needs to know, understand and be able to communicate complex transactional and legal matters with you. Although they always say they are not lawyers or accountants and your should  hire ones to professional opinions, the more your Realtor® knows about the process through trainging and experience the better for the client.  Transactional details are critical to the success of a deal and demand attention and quick effective response to arising issues.

The Boston Herald Businss SectionReal estate is also emotional. It is one of the three basic needs of the human.  Food, Shelter and Clothing are the big three, right?  Shelter, or your home sits nestled in the middle there--this is important and so it can be emotional and usually is.  I have never heard anyone describe their favorite home as that "3 bed, 2 bath, 1800 square foot center entranced colonial."  NO!  That is not the story.  The story is that you loved your bedroom with it's east facing windows for morning light, you cherished the dinners you used to have around the big table in the dining room.  You played countless hours in your rec room with your friends, that is what you remember. This is the home side of a house.  A house is statistics, a home is story.  I share story when I market homes.  I think there is no better person to explain why a house can be a great home than the person who made it their home.  Paul Restuccia of The Boston Herald wrote about this today.  The article appears in thie Business Section, and  link here.

Posted by

Larry Lawfer, Realtor®YourStories Realty, It's all about you,

Larry Lawfer

Partner

Realtor®, Director of Marketing

YourStories Realty Group powered by Castles Unlimited®

837 Beacon St

Newton, MA 02459

larry@yourstoriesrealty.com, 617-774-8292

Comments (2)

Elite Home Sales Team
Elite Home Sales Team OC - Corona del Mar, CA
A Tenacious and Skilled Real Estate Team

Videos of the home have had significant attraction for the buyers in our area.

May 06, 2012 10:08 PM
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker - Retired

We are not seeing videos in our area yet, but the time is coming! Enjoy your day!

May 07, 2012 09:26 PM