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COMPARATIVE MARKET ANALYSIS (CMA) - The Definition

By
Real Estate Agent with Charles Rutenberg Realty Inc. 516-575-7500 NRDS ID#641625055

COMPARATIVE MARKET ANALYSIS (CMA) - The Definition 

Generally speaking, a Comparative Market Analysis (CMA) report will contain the following data:

 

Active listings

Under Contracts

Sold listings

Expired/Withdrawn/Canceled  sold

 

Active Listings:  True to their name, these are the listings that are currently available in the marketplace. Being aware of them is useful in terms of knowing your competition but, they don't give you very much information in terms of selling price. A homeowner is free to put any price tag on his home but there's no guarantee that he will get it. If anything, if your house is priced too high, that will help sell your neighbor's house as the consumer will notice what a great deal he's getting when looking at the competition.


Under Contracts:  This is the middle ground between Active and Sold. We will have to wait a little while before we learn the selling price but it does give us some helpful information in terms of knowing the listing price that elicited the offer and the Days on Market (DOM) before reaching this status.


Sold Listings:  This is the information you want to concentrate on as these are your comparable sales but, only the last six months reflect current market value. These are the sales that an appraiser will use when appraising a home for a Buyer.

 

Expired/Withdrawn/Canceled:  For one reason or another, these properties were taken off the market. Normally, you might assume that the house did not sell because of a too-high listing price, however, there can be other reasons:

 

  • The Sellers decide that no other home can possible compare to the one they already own
  • The Sellers received only low-ball offers that they rejected because it didn't yield them enough of a profit to purchase something new in a desired area.
  • The property was on the market so long, it became stale. It's taken off for a while to "rest" and will be brought back refreshed at a later date.
  • The Seller has refused to make the repairs that surfaced as necessary during an inspection and the contract falls apart.
  • The listing has changed hands and is with a new broker.
  • The property was listed but then not marketed.

 

What information are Agents looking for when compiling a Comparative Market Analysis (CMA)?

 

Essentially, they're looking for similarities to help determine a property's worth.

Style, age, construction, condition, location, amenities and upgrades all come into play.

Unique properties are more difficult to assess.

Comparables paint a realistic picture. No agent is licensed to pick a number from a hat. All data needs to be substantiated for it to be valid.

 

 

 

 

 

Posted by

Jill Sackler

 

No matter how you spend your day, come home to this

 


 

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CHARLES RUTENBERG REALTY INC.  *****  516-575-7500  *****

 

ABOUT THE AUTHOR: Graduate REALTOR Institute 

Jill Sackler, NYS Real Estate Broker Associate based on Long Island's South Shore
 
 

Sunny Isles, Fl 

       Specializing in Lifecycle Real Estate 

"When your family doesn't fit your family home, I can help."
 
 
 
 
 
   

   

©Jill Sackler 2010
 

 

Comments(15)

Belinda Spillman
Aspen Lane Real Estate Colorful Colorado - Aurora, CO
Colorado Living!

Hi Jill,  A CMA is so important when trying to determine the value of a home. 

May 18, 2012 12:48 AM
Tanja Cisliek
Future Home Realty - Seminole, FL
Real estate with passion and professionalism!

Jill, we all throw that "CMA" word around, I am sure clients hear it all the time, but it is good to be reminded of what it really means, and all the thought and work that goes into one!

May 18, 2012 06:48 AM
Gary Woltal
Keller Williams Realty - Flower Mound, TX
Assoc. Broker Realtor SFR Dallas Ft. Worth

Great overall definitions and I think the ACTIVES help with the competition knowledge but I always tell everyone they are fantasy with the solds being REALITY. Great discussion here.

May 18, 2012 09:01 AM
Cathy Criado
Criado Realty - San Antonio, TX
Making Real Estate Profitable

Hi Jill -

Fabulous explanation about the infamous CMA!  It sure helps to have a clear picture of the market situation versus what the neighbor says its worth.  Thanks for sharing!

Sincerely,
Cathy Bureau
♥X☺X☺X☺♥

May 18, 2012 09:49 PM
Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400
The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803 - Plainview, NY
Long Island Condo and Home Specialists

Jill, We take it for granted that consumers know what a CMA is, but this is really not the case so your explanation is terrific. BTW, your new sketch is delightful!

May 18, 2012 10:49 PM
Ron Marshall
Marshall Enterprises - Saint Michael, MN
Birdhouse Builder Extraordinaire

Thanks for the lesson, Jill.   And, I like the drawing of you.  I forgot to mention that last time...or is that completely new?

May 19, 2012 05:16 AM
Jill Sackler
Charles Rutenberg Realty Inc. 516-575-7500 - Long Beach, NY
LI South Shore Real Estate - Broker Associate

Belinda - I know. What else is there?

Tanja - This was directed towards the Consumer.

Gary - I'll remember that. Fantasy vs. Reality.

Thank you, Cathy. That's a great new signature.

Hi Sheila! - I was looking for some feedback on the pic, so thank you.

Ron - Thanks. It is new. I felt like I needed to dress up that space a bit.

May 19, 2012 11:52 AM
Kathy Clulow
Uxbridge, ON
Trusted For Experience - Respected For Results

Jill - A great explanation of a CMA ..... that and the knowledge of what current local trends may affect the results are the two best tools a REALTOR®  brings to the table in determining the value of a given property

May 20, 2012 02:03 AM
Joetta Fort
The DiGiorgio Group - Arvada, CO
Independent Broker, Homes Denver to Boulder

It's hard helping folks understand why the 'sold' price is so much more important than the prices of 'actives'. You did a good job!

May 20, 2012 07:51 AM
Jill Sackler
Charles Rutenberg Realty Inc. 516-575-7500 - Long Beach, NY
LI South Shore Real Estate - Broker Associate

Kathy - I think so too.

Joetta - Thanks so much.

May 20, 2012 08:51 AM
Will Hamm
Hamm Homes - Aurora, CO
"Where There's a Will, There's a Way!"

Hey Jill, Love the old picture but love the new one also.  Maybe it is just your great smile.  CMA are so important for people but they need to be explained.

May 20, 2012 01:00 PM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hi Jill -- in real estate, we throw out so many acronyms I can imagine some homebuyers/homesellers are too dazed to ask the defintion.   A great way to explain the comparative market analysis.   

May 21, 2012 03:58 AM
Jill Sackler
Charles Rutenberg Realty Inc. 516-575-7500 - Long Beach, NY
LI South Shore Real Estate - Broker Associate

Thanks, Will and Michael.  For sure, purchasers and sellers and anyone new to the industry will ask, "What's that?" Every field has their acronyms/abbreviations. We just have to remember to explain them.

May 21, 2012 07:39 AM
Cathy Criado
Criado Realty - San Antonio, TX
Making Real Estate Profitable

I'm glad you like it!  Something I learned the other day from Joni Staples.


Sincerely,

Cathy Bureau
♥X☺X☺X☺♥

May 27, 2012 12:15 AM
Maria Gilda Racelis
Home Buyers Realty, LLC-Manchester, Bolton. Vernon,Ellington - Manchester, CT
Home Ownership is w/in Reach. We Make it Happen!

Hi Jill: I agree on all points that a CMA should consist of all the active(knowing the competition), under contract(gauge for what price point is realistic and selling), sold(price the buyers are willing to pay within a certain time frame) and the expired(urealistic pricing). All these data, when incorporated into the CMA, will give the sellers and buyers the market trend and hopefully, get the gist of it.

 

Jun 15, 2012 11:38 PM