It was with a heavy heart that I let one of my real estate designations go today. My Senior Real Estate Specialist (SRES) was the first designation I obtained when I got into real estate back in 1999.
The membership benefits were not worth $99.00 per year anymore. In fact, with no newsletter and very little advertising except with AARP, which many seniors are leaving, what's this designation worth? I was never contacted where to find the SRES blog, ANY webinars, and I had troubles getting into their print shop. I always had trouble logging into the website. I received and filled out a questionnaire last year outlining my displeasure! When I contacted SRES a year ago with my concerns, I was told they were rolling out some new programs and I would be contacted. It didn't happen! I constantly hear from my other designations but SRES considers a bill to be adequate.
When I first obtained this designation, it was not owned by the National Associtation of Realtors (NAR). Back then, I received three listings in my first two years due to the information provided by SRES. Their newsletter and mailings that we received each month were first class and my clients identified with the information. There is no meat on the current SRES bones. You just receive a bill and a questionnaire once a year.
I am reevaluating all my expenses and designations, to see what makes sense. I can't afford to spend $99.00 on designations that the public barely sees and so I will be striking the SRES from my title. This is not the first designation I have dropped, it is the saddest...
Are you finding it hard to write $100 checks, with no value added, for a designation?
This post was authored by Paul Henderson ©2012, All Rights Reserved, This content may not be reproduced or reprinted (Except for ActiveRain Re-blogging) without express written permission of Paul Henderson, RE/MAX Professionals, Tacoma, WA.
Paul Henderson, Residential Real Estate Broker
Realtor ® ABR, CRS, GRI, CDPE
As a Residential Broker and Relocation Specialist, I sell homes in or around JBLM, DuPont, Tacoma, Gig Harbor and Hartstene Pointe in Washington State.
Please visit my website at http://www.phenderson.net to search for homes and information
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