The Journey of a thousand miles...
Tuesday afternoon I drove over to Yakima, Washington. From Seattle it’s a beautiful drive over the Cascade Mountains via Snoqualmie pass, hang a right in Ellensburg and head south down Interstate 82. From my place it’s about 160 miles.
I love eastern Washington. As Tuesday approached I thought about my increasing odds to see sunshine. I’m headed over to First American Title to teach a clock hour class I wrote, Real Estate in the Social Age. I love these trips and enjoy meeting people in the industry face to face.
Every area is different. Each marketplace has its own unique issues. Location, primary economic drivers, diversity of industry, and demographics all play their part in the local real estate market.
I like getting to know the real estate brokers in these pocket markets I visit. I’m curious, do they embrace or reject social media? The crux of the conversation to me revolves around the fact that, regardless if you’re running towards it or away from it, social media has had, is having, and will continue to impact your life.
On my way to Yakima, southbound on Interstate 82, I stopped at Manastash Ridge to look over the high prairie.
Personally I agree with generation Y; “Why do we need to call it Social Media?” As they say, “It just is.” But that’s another post I’m working on. Anyway, I had a wonderful time with some very intelligent women in real estate. We had a lot of fun and a lively 'connecting the dots' kind of conversation. Three hours went by so fast, it seemed like 15 minutes.
I was a little slow on the uptake though and missed an opportunity. I didn't ask the question in class, it came to me later in the car driving out of town. “Where were the guys?”
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