One of the things I ask all new agents in my real estate training program is "What's important to you?"
Two friends were in downtown New York City, walking near Times Square in Manhattan. It was during the noon lunch hour and the streets were filled with people. Cars were honking their horns, taxicabs were squealing around corners, sirens were wailing, and the sounds of the city were almost deafening. Suddenly, one man said, "I hear a cricket."
His friend said, "What? You must be crazy. You couldn't possibly hear a cricket in all of this noise!"
"No, I'm sure of it," the man said, "I heard a cricket."
"That's crazy," said the friend. The man listened carefully for a moment, and then walked across the street to a big cement planter where some shrubs were growing. He looked into the bushes, beneath the branches, and sure enough, he located a small cricket. His friend was utterly amazed.
"That's incredible," said his friend. "You must have superhuman ears!"
"No," said the man. "My ears are no different from yours. It all depends on what you're listening for."
"But that can't be!" said the friend. "I could never hear a cricket in this noise."
"Yes, it's true," came the reply. "It depends on what is really important to you. Here, let me show you." He reached into his pocket, pulled out a few coins, and discreetly dropped them on the sidewalk.
And then, even with the noise of the crowded street still blaring in their ears, they noticed every head within twenty feet turn and look to see if the money that tinkled on the pavement was theirs.
"See what I mean?" asked the man. "It all depends on what's important to you."
What's important to you? What do you listen for?
Real estate training thought for today: We'll learn fear might not mean 'stop'; personally, I've come to believe fear usually means 'go.' It always means listen closely.
Have a fantastic day and pay attention to what you listen for!
BF
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