Marketing new homes in Franklin MA is a work in progress. As the home progresses with construction, the listing agent needs to update all photos. New slide shows and videos are very important; new photos for blog posts will allow the reader to follow the progress and time their viewing.
Serious buyers know that at a certain point, it’s too late to make changes without the cost of remodeling. If a builder needs to tear down and then rebuild, the cost is double, if the builder agrees to do it. There are some builders who will not stop the process to remodel.
There are subcontractors that have been scheduled and if that schedule is changed, the sub may not be available again for weeks. Timing is very important with new construction, and if a buyer has the opportunity to catch a home with an early frame, changes are easy and acceptable.
Agents must make a point of frequently updating interior photos of all new homes. It’s an important task when a home is under construction. It may be the difference between a buyer purchasing that new home or finding another one at the right stage.
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