There isn't much out there that I won't buy generic except:

Diet Coke

Skippy Natural Peanut Butter

Ghirardelli Bittersweet baking chips

Farmans cucumber chips

Plastic Wrap - No store brands!

Aside from that, generic is A-ok for me! 

Lania --

I agree. You have to pay for ice cream. Generic cannot compare. Generic Raisin Bran is good.

This will sound crazy. However...........I love my local grocery store's version of Chocolate Covered Raisins. Hence, that's my generic contribution. I won't pay for brand name chocolate covered raisins.

Some one once said, if you don't pay enought for a product and the right product you will end up paying even more to buy the bad and then pay for the good.

The Best is none to good

Great points indeed, we are a branded society, not sure what that symbol stamp on our bodies meas, I feel like one of the cattle sometimes with a branded tag. Nevertheless as a real estate professional your brand stands for something too. So, I would like to do business with you! Lance

I have to have Merle Norman skin care products and Coach handbags. Those would be my starters, but they're both products that are known for quality. I've noticed with Merle Norman, I use such a tiny amount, compared to cheap products that require you to use a large amount. And Coach handbags, well they just last forever. =)